1,000+ Catchy Home Inspection Business Name Ideas [2025]

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Updated: April 14th, 2025

So, you've come up with the perfect home inspections business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your home inspections business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together 400+ home inspections business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your home inspections business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Home Inspections Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of home inspections business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy home inspections business name ideas

Rigid Tested
Dental
Ideal abode
Strict test score
Magnetic test
Careful test Co
Test score
Deviation test
Eternal Home
Official house
Closer to home
Initial investigation start
Next check
Jam test
Check every minute
Mental supplement check
Mobile Home
Old place
Interior
Upper theater
Half way to home
Actual test group
Private cleaning place
Menage place
The beautiful place of home
Fashion test
Sentiment test
Sweet Demeure
Ring business
Real place
Gammons test
International test
Enough Test
Collective analysis
Mobile base
Hot
Collective manual review
Lovely house
Majestic
Mutual inspection
Checked summary
Initial inspection
Periodic inspection
Recurring
Location
Medical checkup
Appropriate check Co
Domestic pleasant person
Critical check
Serious test
Family behind
External check Rule
Transaction Monitoring Co
Ancestry Sheet
Pro Air Check
Design Integrity Check
Home Family Group
Return
Spamming Examiner
Check fact check
Check group
International ID
Instant check
Sign
Specify
Checked group
Details
Household
Spot location
Modest habit score
Automated testing machine on site
Trading company trading company
Modest location
Foster Home
Admin Check
Instant
Current Test Group
Original Home
Future house
Eternal home
Inspection convention
Beloved domestic residence
State inspection
Systematic inspection Co
Domestic location
Inspection aerial
Suburban sea
Loved ones
Group ID
Dental check-up Location
Beau Ménage
La Maison Eternelle
Magnétique Check Co
Online checkup continue
Permanent address
Choux De Bruxelles Maison
Staff
Hygiene test score
Real facility
Le Bref
Original Pro
Celestial housing
Test group
Hospital
Luxury venue
Far
Housing Pro
Ancestral home
Typical home
Mass autopsy
Check Co
Humble home
Manual examination
International
Beautiful House
Ultrasound
Hearing Test
Right Plate
Test Guide
Collective Test
Routine
Home Style
Quick Test Pro
Closer Scrutiny Trading Co
Sanitary Audits Place
Down Base Pro
Pleasant Theater Trading Co
FosterHome
NondestructiveInspection
Ramming Examine
Auditory perception Inspection
Haunted Homes
BoardingHouse
Masses Examine
Actual Prove Spot

Creative home inspections business name ideas

Mere Audit Spot
Halfway Headquarters
SchoolHouse
International Inspecting
Medical
House Group
Domicile Place
PublicInspection
Extension Inspection
Humble Habitation
The Spiritual Place
Original Base Pro
Careful Examination Co
Household Collective
Examination Collective
SimpleInspection
Closer Scrutiny Trading Co
The Nondestructive Review
Infectious Inspection
The Left
Class Family Co
LittleHouse
FamilyHome
SpaciousHouse
Inspectors Place
Actual Try Place
Continuous
The Quiet
The Subsequent Inspected
New Family Spot
Mobile Base
Sweet Household Co
Audits Collective
The Humble Dwelling
The External
The Story
Household Trading Co
Passion Examine
The Pleasant Family
GrandHouse
Royal Sign
The Down Plate
The Weekly
The Dear
Constant
The Former
Actual Essay Group
Auditory perception Inspection
The Site Audits
Inspectors Trading Co
Automated Inspecting Place
Actual Try Out
Tannin Examine
Automated Audits Co
Actual Analyze Place
Radiographic
Easy Inspector
Base Spot
Class Abode
Ancient
Quiet Base Co
Place Place
Engine Inspection
Domestic Co
Scrutiny Pro
Examination Pro
House Pro
Initial Inspect
Microscopic Inspecting
The Actual Essay
The Critical
Family Family Spot
Essay Collective
The Happy
Sign Spot
WayHouse
Household Co
Inspector Pro
Near Domicile
External Inspected
Handsome Household
Aerial Scrutiny Co
The Easy
Close Examination Pro
The Beloved Abode
Distant Household Group
Humble Home Plate
BelovedHome
Humble Base
Intestine Inspection
Further Scrutiny Co
International Inspected
The Actual Try Out
Cabin Examine
The Upper
Place Trading Co
Flexing Inspection
Native
The International
Subsequent Audits Spot
The Dental
Spacious Theater Co
Back
Impression Inspection
Happy Homeland
International Inspectors
FormerHome
Beloved Domestic Place
The Suburban
Continuous Inspecting Pro
Site Inspect Spot
PrivateHome
Plate Co
Abode Spot
Original Dwelling Pro
Happy Hospital
The Mere Audits
Heavenly Hearth
Hospitable Hearth
The Rural
The Lodging Home
Evaluate Co
The Way
Sanitary Inspecting Spot
Microscopic Inspectors
Lodging Business Firm Collective
Decent Family Trading Co
Mutual Scrutiny
The Humble
Recession Inspection
Periodic Review Pro
Try Out Group
The Out
The Green
Initial Investigations

Learn more about starting a home inspections business:

Where to start?

-> How much does it cost to start a home inspections business?
-> Pros and cons of a home inspections business

Need inspiration?

-> Marketing ideas for a home inspections business

Other resources

Funny Home Inspections Business Names

AutomatedInspection
Actual Study Co
Nearer Inspecting Co
House Trading Co
The Microscopic
Story Abode Spot
DistantHome
OutHome
Inspector Spot
Household Pro
Huge Business Firm
Place Place
Real
Hasty Inspected Collective
CriticalInspection
Initial Inspectors
RuralHome
LowerHouse
Attention Inspection
Scrutiny Trading Co
Weekly Inspector Spot
Aerial Inspected
Spamming Examine
Heavenly Hearth
Review Collective
Try Out Group
Near Plate Spot
Actual Study Pro
Native
The Periodic
Prove Group
Family Trading Co
The Down Family
Left House
The Automatic
Hospitable Hospital
Dwelling Place
FamousHouse
The Dwelling
The Complete
Public Review Pro
Regular
ClassHome
Mutual Inspector
The Ancestral Domestic
The Down Plate
Permanent
Actual Probe Trading Co
Inspect Co
The Minute
Actual Try Place
MainHouse
The Site Audits
Out
Place Trading Co
Humble Hometown
Visual
Nearby
Brussels sprouts House
Base Pro
The Actual Study
Hull Hall
LittleHouse
The Simple
The Immediate
Back House Spot
Mutual
Happy Houses
The Actual Try Out
Imperial
Flection Inspection
Reckon Inspection
Natal Domestic Pro
Personal Inspects
ProperInspection
Domicile Collective
Invention Inspection
The Worth
Humble Houses
Ancestral Abode
The Site Inspects
The Subsequent Inspected
Critical Inspects Group
Temporary Habitation Group
The Brief Audit
The Actual Analyze
Auditory perception Inspection
Immediate Inspects
Actual Investigate Pro
HugeHouse
The Ultrasonic
The Hospitable
Easy Review Place
Public
The Mobile Habitation
Humble Hospital
The Style Abode
Original Dwelling Pro
The Style
Inspecting Group
Jamming Examine
Initial Examination Co
The Official
Mutual Inspected
Pleasant Abode Place
Family Family Pro
Matrimonial Dwelling
BackHome
PublicHouse
The Federal Examination
The Round
The Permanent
Close Audit Collective
Immediate Identification
Superficial Inspectors Place
NearbyHouse
Inspectors Trading Co
Ultrasonic Inspected
The Welcome Domicile
Actual Try Trading Co
The Actual Analyse
Ray
Open Menage Pro
Manual Inspect
Evaluate Place
The Mutual
HappyHome
RealHome
Stateful
Spiritual
Domestic Group
Beloved Domestic Place
Haunted Hotel
Hot Homes
Actual Essay

Cool home inspections business name ideas

LovelyHome
The Weekly
The Easy Inspector
CloserInspection
Actual Test
Family Family Pro
Inspector Group
The Rigid Inspects
Thereabouts House
The Subsequent Inspected
The Careful
Humble Hospice
Typical Domestic Spot
Humble Habitation
Business Firm Place
Example Examine
Senate Sign
Site Inspect Spot
Continuous Inspecting Pro
The Dwelling
Boarding
The Ancestral House
Rural
Audit Trading Co
Household Spot
Hospitable House
BelovedHome
Lower Business Firm Pro
Try Spot
Heavenly
Clean
Closer Scrutiny Trading Co
Spacious
Class Family Co
Hot Homes
PeriodicalInspection
Private Household Collective
Real Base
Quick Inspect Pro
Dwelling Theater
Personal Inspector Co
TypicalHome
Actual Test Pro
Decent Family Trading Co
International Investigations
Impression Inspection
The Out
House Spot
DistantHome
Automatic Examination Pro
Heavenly House
Household Trading Co
The Public
Typical Domicile
Damage Examine
The Former Domestic
Actual Try Out Group
Inspector Spot
Detailed
Permanent
Mutual Scrutiny
Strict
The Brief
The Frequent
The Comfortable
International Inspect
Heavenly Hearth
Heavenly Dwelling Pro
Initial Inspectors
The Automatic
Annual Audit Spot
Hot Hall
Hospitable Homecoming
Matrimonial Dwelling
Official
The Hot
Thorough Audits
The Huge Firm
Happy Habitation
Heavenly Household
The Style
The Sanitary Inspected
Convalescent Abode Collective
ResidentialHome
Spacious Menage Pro
True
Class Abode
Suburban
Actual Investigate Group
The Periodic
Actual Test Spot
PersonalInspection
PhysicalInspection
Essay Collective
Abode Trading Co
Recession Inspection
Immediate Inspecting
Actual Try
Examination Pro
The Original
Household Co
The Ancestral
Spacious Theater Co
Rigorous Review Spot
The Self
SanitaryInspection
Careful Inspecting Collective
Nearer Domicile
SpaciousHome
Story
Sweet Abode
Distant Household Group
Dear Abode
HappyHome
Convention Inspection
Out
Magnetic Inspects Co
The Story Plate
The Temporary Plate
Deception Inspection
Heavenly Hospice
Actual Try Trading Co
Domicile Place
Ancient
Scrutiny Pro
The Story Domestic
The Halfway
Immediate Inspector
Probe Place
MutualInspection
Humble Base
Place Trading Co
Huge
Analyze Group
Firm Spot

Unique home inspections business name ideas

Regular Inspecting Group
Actual Investigate Collective
International Inspected
NativeHome
Comfortable
The Lovely Home
Family Domestic
The Rural
Try Place
Detailed Inspected Place
Actual Audits Pro
Cabin Examine
Handsome Household
Hospitable Home Plate
The Actual Analyze
Actual Probe
Prediction Inspection
The Heavenly Place
Modest Domicile
The Minute Audits
Actual Probe Collective
Immediate
The True
The Detailed
Buchanan Examine
SiteInspection
Sweet Household Co
Initial Inspector
The Automated Inspector
The Typical
New Family Spot
Continuous
RuralHome
Domestic Co
ExternalInspection
GrandHouse
Nondestructive Review Group
Hospitable Houses
Initial Inspectors Spot
Minute Inspecting
Halfway Headquarters
The Left
Audits Collective
Evaluate Spot
Ancestral Abode
Temporary Habitation Group
The Spiritual
Comfortable Domicile Group
Hasty Inspected Collective
Buchannan Examine
The Ideal
FinalInspection
Try Out Co
Physical Audit
Investigate Trading Co
Happy Houses
Imperial Firm
Dental Inspects Place
The Wooden Menage
Safe Theatre
Instruction Inspection
The Further Audits
Try Out Group
Wooden
PublicHouse
Dwelling Trading Co
Handsome Firm
Extension Inspection
Investigate Co
Manor
Quiet Plate Trading Co
Inspect Co
Exception Inspection
Frequent Inspected Spot
Adequate Examination Group
Permanent House
Menage Pro
Abode Spot
Actual Probe Spot
International Inspectors
Actual Analyse
Public Household Trading Co
The Visual Inspects
Compulsory Review Place
Quiet Household
Left Family Spot
House Place
Haunted Homestead
Mobile Base
Handsome Home
The Pleasant
Open Menage Pro
Inspects Pro
Welcome Plate Group
Immediate Investigation
CriticalInspection
Expression Inspection
SystematicInspection
Extrasensory perception Inspection
Examination Collective
Small Theater
InitialInspection
Actual Evaluate Group
Family Pro
ActualExamine
The Future
Base Pro
Dwelling Place
FormerHome
Brief
Actual Try Out Trading Co
Stateful Examination
Family Trading Co
FamousHouse
The Own
Halfway Hotel
Wooden Business Firm Trading Co
Domicile Pro
Actual Try Place
Real
Worth
Place Place
Mutual Inspector
Back House Spot
The Regular
Systematic Inspects Co
Systematic Inspecting Co
Gammons Examine
StatelyHome
Large Menage Place
Public Business Firm Group
The Continuous
Preconception Inspection
Simple
The Eternal

Cute home inspections business name ideas

Imperial
Huge Business Firm
The Further
Camden Examine
The Preliminary
Automated Audits Co
Aerial Scrutiny Pro
Initial Inspect Trading Co
Personal
The Green
Upper Theater Spot
Actual
The Beloved Domicile
The Permanent Domicile
NearbyHouse
Public Review Pro
Century
Medical Inspects
The Safe Habitation
Happy
External Inspected
SpiritualHome
The Suitable
VisualInspection
SchoolHouse
StyleHome
Domestic Group
Straight Household
The Pleasant Domestic
Mere Audit Spot
Home Co
Actual Study
Old Dwelling Pro
The Suburban Domestic
Reexamined Examine
Halfway Hall
Happy Household
Weekly Inspected Co
Inspectors Group
Family Co
Reasonable
BoardingHouse
Try Pro
The Former
Subsequent Audit
QuietHome
Happy House
Ancestral Plate
Evaluate Place
Aerial Inspected
Hull
Precious Inspection
Beloved
Hospitable Family
Essay Spot
HandsomeHouse
Natal Base
Typical Place Pro
Happy Homeland
Minute
The Nondestructive Examination
UltrasonicInspection
Attention Inspection
Actual Analyze Place
The Suburban
Destruction Inspection
Menage Place
The Actual Study
Outs House
Left House
Hospitable Hospital
PrivateHome
Permanent Family
Inspectors Place
Family House
The Mobile Base
Spacious Household Pro
The Mutual Audits
Household Pro
Infectious Inspection
Actual Investigate Pro
The Foster Domestic
Heavenly Habitation
Initial Inspect
The Lovely Place
Visual
SpaciousHouse
Further Examination Group
The Nice Place
International Inspects
Inspecting Group
Fiction Inspection
The Quiet
Close Audit Collective
Superficial Inspectors Place
Immediate Inquiry
Review Trading Co
Occasional Inspecting Co
Final Inspects Pro
SimpleInspection
AnnualInspection
Beautiful House Place
Native Place
Actual Investigate Co
StraightHome
BeautifulHouse
Humble Homecoming
Actual Probe Trading Co
Analyse Pro
Natal Domestic Pro
Residential
MainHouse
The Beautiful
The Ideal Abode
Subsequent Audits Spot
Ramming Examine
The Happy
Domestic Spot
Further Scrutiny Co
Constant
Microscopic Inspects Trading Co
DecentHome
Initial Inspecting
FosterHome
Nice
The Distant
Original Base Pro
The Brief Audit
Quick Audit
The Beloved
Rigid Inspected
Initial Inspectorate
The Preliminary Inspector
Direct Scrutiny Place
Initial Inspected

Clever home inspections business name ideas

The Decent
Private Dwelling Group
Inflections Inspection
The Careful Inspects
DentalInspection
The Actual Try Out
Affections Inspection
Confession Inspection
The Old Place
Weekly Inspector Spot
The Lower
HospitableHome
The Way
Ray
Inspections Inspection
Happy Hospital
Habitation Group
Annual
Public
Actual Analyse Collective
The Mere Audits
Scrutiny Collective
Immediate Identification
The Hull
The Superficial
Evaluate Co
Compulsory Inspected
The Official
Nondestructive Inspects
Down Base Spot
Manual Review Collective
LowerHouse
FineHouse
AutomatedInspection
The Main Household
ReasonableInspection
Conception Inspection
Haunted Hotel
The Periodic Inspector
Real House Group
The Back Family
Happy Hometown
Evaluate Group
The Microscopic
The New Family
RoundHouse
The Handsome
Domestic Place
Hot Hut
Occasional Review Spot
HauntedHouse
The Mobile Habitation
The Brief Inspected
Spamming Examine
Famines Examine
Passion Examine
Back
WayHouse
Old Base Spot
HugeHouse
Round Business Firm Collective
Texas Inspection
Invention Inspection
Humble Habitation Spot
Inception Inspection
The Huge
CompulsoryInspection
Lower
SuperficialInspection
The Beloved Abode
Manual
Actual Scrutiny Pro
SweetHome
Original Dwelling Pro
Base Collective
Hospitable Household
The Federal Examination
Style Domicile
Foster
Decent Place
Prove Group
The Pleasant Family
Round Business Firm
The Actual Investigate
DearHome
Inspected Collective
The Critical
The Furnished Firm
Halfway Homes
Matrimonial Family Collective
MereInspection
Review Group
Discretion Inspection
The Mobile
Humble Hometown
The Story
HastyInspection
Public Review Spot
Haunted Homes
Family Spot
The Lodging Home
Periodic Review Pro
Style Domestic
Residential Place
Simple Audits
Regular
Huge Hall
Beautiful
Actual Study Pro
Hospitable
Habitation Spot
Happy Home Plate
Sadden Examine
Automated Inspector Group
Sign Spot
Review Spot
The Ancestral Dwelling
The Humble
Pleasant Domicile Spot
Heavenly Homeland
Sanitary Inspects Co
Try Out Place
FederalInspection
Actual Essay Group
Spiritual
Domicile Trading Co
Audits Co
Compulsory
NatalHome
The Actual
Typical
Beautiful Menage
External Scrutiny Spot
Humble Home Plate
Style

Best home inspections business name ideas

Lodging Business Firm Collective
Critical Inspects Group
Humble Houses
CursoryInspection
Base Place
Heavenly Habitation Group
Story Firm
Actual Essay
NondestructiveInspection
Heavenly Homecoming
New Dwelling Place
The Immediate
Interception Inspection
Victorian Plate Place
White Put Up Group
PleasantHome
Magnetic
International Inspector
Style Family Spot
Small Sign Pro
The Rural Family
Medical
Future
Humble Hearth
Inspector Collective
The Manual Audit
Annual Inspects Collective
PleasantHouse
Actual Prove
Happy Household Group
The Easy
Household Collective
Mutual
The Mutual Inspects
The Nearby
Humble Homeland
Lovely Domicile
Immediate Inspects
Prove Co
The Actual Test
The Style Abode
Beautiful Habitation
ClosestInspection
Prove Spot
Base Spot
Convalescent
Residential Family Group
Sanitary Audits Place
Immediate Investigations
Initial Examination Co
Stately Habitation
Actual Try Out Spot
The Ancestral Domestic
Former
Victorian
Convalescent House
Proper Inspectors Co
PublicInspection
SuitableHome
Abode Co
Royal Sign
Inspectors Collective
Natal
Handsome Habitation
Old House Co
The Eternal House
Inspector Co
Stately Domestic
The Private
Immediate Inspect
The Quiet Put Up
Heavenly Houses
The Ray
Actual Investigate Trading Co
ProperInspection
Theatre Co
International Identification
Pleasant
Pleasant Abode Place
Easy Review Place
Adequate
SuburbanHome
Dark
The Down
Family Place
The Actual Evaluate
Inspects Spot
The Upper
Parental
Microscopic Inspects Place
The Fine
Inspected Trading Co
The Site Audits
Habitation Co
Initial Inquiry
Humble Household
The Temporary Abode
LargeHouse
The Simple
ComfortableHouse
Close Examination Pro
Actual Essay Spot
Easy Inspector
Parental Place Group
The Dear
Hospitable Habitation
The Humble Dwelling
Out Household Co
Firm Group
The Temporary
Heavenly Home Plate
The Nondestructive Review
Lovely
NiceHome
LittleHouse
The Careful Inspect
MatrimonialHome
OriginalHome
Careful Examination Co
Domestic Collective
Slamming Examine
The Minute
Initial Investigations
The Final
The Peaceful
The Quick
Immaculate conception Inspection
The Grand Business Firm
The Parental
The International
Quiet Base Co
Pleasant Domestic Spot
PermanentHome
Fashion Examine
Automated Inspectors Spot

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Home Inspections Business:

Simple is always better

This means a few different things. Your home inspections business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your home inspections business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile