1,000+ Catchy Home Inspection Business Name Ideas [2024]

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Updated: January 19th, 2023

So, you've come up with the perfect home inspections business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your home inspections business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together 400+ home inspections business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your home inspections business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Home Inspections Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of home inspections business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy home inspections business name ideas

Rigid Tested
Dental
Ideal abode
Strict test score
Magnetic test
Careful test Co
Test score
Deviation test
Eternal Home
Official house
Closer to home
Initial investigation start
Next check
Jam test
Check every minute
Mental supplement check
Mobile Home
Old place
Interior
Upper theater
Half way to home
Actual test group
Private cleaning place
Menage place
The beautiful place of home
Fashion test
Sentiment test
Sweet Demeure
Ring business
Real place
Gammons test
International test
Enough Test
Collective analysis
Mobile base
Hot
Collective manual review
Lovely house
Majestic
Mutual inspection
Checked summary
Initial inspection
Periodic inspection
Recurring
Location
Medical checkup
Appropriate check Co
Domestic pleasant person
Critical check
Serious test
Family behind
External check Rule
Transaction Monitoring Co
Ancestry Sheet
Pro Air Check
Design Integrity Check
Home Family Group
Return
Spamming Examiner
Check fact check
Check group
International ID
Instant check
Sign
Specify
Checked group
Details
Household
Spot location
Modest habit score
Automated testing machine on site
Trading company trading company
Modest location
Foster Home
Admin Check
Instant
Current Test Group
Original Home
Future house
Eternal home
Inspection convention
Beloved domestic residence
State inspection
Systematic inspection Co
Domestic location
Inspection aerial
Suburban sea
Loved ones
Group ID
Dental check-up Location
Beau Ménage
La Maison Eternelle
Magnétique Check Co
Online checkup continue
Permanent address
Choux De Bruxelles Maison
Staff
Hygiene test score
Real facility
Le Bref
Original Pro
Celestial housing
Test group
Hospital
Luxury venue
Far
Housing Pro
Ancestral home
Typical home
Mass autopsy
Check Co
Humble home
Manual examination
International
Beautiful House
Ultrasound
Hearing Test
Right Plate
Test Guide
Collective Test
Routine
Home Style
Quick Test Pro
Try Place
The Simple
Victorian Plate Place
Household Pro
Sprouts House
The Furnished Firm
Handsome Habitation
Brussels sprouts House
Heavenly
Haunted Homestead
The Microscopic
Initial Inspector

Creative home inspections business name ideas

The Haunted
Careful
The Actual Analyse
Close Audit Collective
Dark
The Lodging Home
Inception Inspection
Happy Houses
Stateful
ProperInspection
The Microscopic
Happy Homecoming
Visual
Heavenly
Abode Trading Co
Personal Inspects
Habitation Place
The Lovely Home
The Frequent
Careful Inspecting Collective
DentalInspection
Sanitary Audits Place
BriefInspection
Inspectors Collective
Frequent Inspected Spot
Microscopic Inspects Place
Attention Inspection
Expression Inspection
Stately Domestic
Town Put Up Co
Automated Inspector Group
Sanitary Inspecting Spot
Sweet Domestic
Heavenly Hospice
Domestic Trading Co
Quiet Plate Trading Co
Fashion Examine
Upper Theater Spot
Actual Audits Pro
Style Domicile
VictorianHome
The Thorough
HappyHome
Hull
The Pleasant Family
Family
Review Collective
Lower Business Firm Pro
Cannon Examine
International Inspector
Analyze Trading Co
Private Household Collective
Public Household Trading Co
External Inspected
Business Firm Trading Co
Immediate Investigations
DearHome
Actual Evaluate
Scrutiny Trading Co
PreliminaryInspection
Careful Audits Spot
Class Family Co
Story
Own Household Spot
The Round
The Closest
Humble Homecoming
MagneticInspection
New Dwelling Place
Examination Collective
Recession Inspection
Review Group
Hull Hall
Actual Review Group
The International
Residential Family Group
Initial Examination Co
Site Inspect Spot
The Easy
The Left
The Preliminary
Heavenly Homecoming
Final Inspects Pro
The Self Review
The Rural Family
InitialInspection
Introduction Inspection
The Simple
Rural
The Self
Scamming Examine
Inspector Pro
Victorian Plate Place
The Weekly
HeavenlyHome
Medical Inspects
Nearer House
Stately Dwelling
Public
The Actual Evaluate
NewHome
Happy Hearth
Annual Inspects Collective
Prediction Inspection
Small Theater
Hot Hut
The Ideal
Domestic Collective
Happy House
Complete Scrutiny Group
Superficial Inspectors Place
The Further
Nearer Review Place
The Closer
Closer
The Tiny
The Huge
Humble Hearth
Scrutiny Collective
Temporary Habitation Group
The Dwelling
Peaceful Family Pro
WayHouse
Actual Essay Trading Co
Outs House
Actual Evaluate Group
Confession Inspection
Wooden Business Firm Trading Co
Comfortable Domicile Group
Handsome Home
Impression Inspection
Immediate Inspected
The Victorian Abode
Habitation Spot
Adequate

Learn more about starting a home inspections business:

Where to start?

-> How much does it cost to start a home inspections business?
-> Pros and cons of a home inspections business

Need inspiration?

-> Marketing ideas for a home inspections business

Other resources

Funny Home Inspections Business Names

HeavenlyHome
Happy Hometown
Quick
Passion Examine
Aerial Scrutiny Co
The Mere
Down Base Spot
The Ultrasonic
Spacious Household Pro
The Safe
Manual Inspect
Family Family Pro
The Boarding
PreliminaryInspection
The Lovely Place
Evaluate Spot
The Beloved
Analyse Pro
The Style Abode
White Put Up Group
Easy Inspector
Investigate Co
Gammons Examine
Initial Examination Co
Quick Inspect Pro
Whole Household Trading Co
Scamming Examine
Routine Inspecting Trading Co
The Mutual
Initial Inspect
The Self
Distant
Proper Inspectors Co
The Former Domestic
Inspector Spot
Theatre Co
The Actual Try Out
Family Pro
The Manual Audit
Domicile Trading Co
Spamming Examine
House Trading Co
GrandHouse
Household Co
PublicInspection
Manor
The Actual Try
Invention Inspection
Destine Inspection
Inspectors Trading Co
Original Dwelling Pro
Business Firm Place
Open Menage Pro
The Closer
Actual Try Out Spot
Out
Family Place
Rigorous Review Spot
The Sanitary Inspected
The Subsequent Inspected
The Grand Business Firm
The Mere Audits
Out Domestic
Actual Investigate Co
Manual Inspectors
DirectInspection
Prove Co
Medical
Sweet Household Co
EternalHome
Audits Collective
The Periodic
Exception Inspection
Hasty Inspected Collective
The Automatic
The Nondestructive Examination
Physical Audit
Domicile Place
Happy
Domestic Collective
Microscopic Inspects Place
Wooden Business Firm Trading Co
Detailed Inspected Place
Adequate Examination
HauntedHouse
BelovedHome
The Suburban Domestic
The Final
FosterHome
Hasty
Straight Household
The Down Plate
House Pro
Domicile Co
ClassHome
Inspecting Group
International Investigations
BeautifulHouse
Prediction Inspection
Prove Spot
The Self Review
Family Trading Co
Hot Homes
Handsome Firm
The Ray
Family Domicile Spot
Natal Domestic Pro
ClosestInspection
The Furnished Firm
Actual Investigate Group
Immediate Inspectorate
Town Sign Place
LovelyHome
The Modest
Buchanan Examine
External Scrutiny Spot
Hamming Examine
Quiet Base Co
Immediate Inspect
Lovely
The Temporary Abode
Careful Inspecting Collective
Evaluate Collective
Inspect Co
Review Trading Co
Spacious Menage Pro
ComfortableHouse
Ancestral Abode
The Old
The Microscopic
Happy Habitation
Dwelling Pro
The Dwelling Household
The Victorian Abode
The Brief Inspected

Cool home inspections business name ideas

Gammons Examine
SanitaryInspection
Dwelling Pro
Mutual
Haunted Homes
Happy Hospice
SystematicInspection
Heavenly Hospice
Worth
BeautifulHouse
Camden Examine
Public Business Firm Group
SchoolHouse
Fiction Inspection
Careful Inspecting Collective
Quiet Base Co
Mutual Inspector
The Periodic
Household Collective
Little Business Firm Spot
The Automated Audits
Real House Group
Hospitable
Spamming Examine
Sweet Household Co
SpiritualHome
Wooden
Subsequent Audit
Inspecting Spot
The Down Family
International Inspectorate
PleasantHouse
EternalHome
OriginalHome
Prove Trading Co
The Ideal
Class Family Co
Senate Sign
The Haunted
The Happy
PersonalInspection
Try Out Co
The Boarding
The Dental
Household Spot
The Welcome Domicile
Try Out Group
Base Place
Automated Inspecting Place
The Pleasant Family
Careful Audits Spot
Examination Pro
The Rural Family
The Lodging
Actual Essay Spot
MobileHome
The Mobile Habitation
The Huge Firm
The Site Inspects
Nearer House
Closer
The Grand
Victorian Plate Place
Subsequent Audits Spot
PublicHouse
Annual Inspects Collective
Frequent Inspected Spot
The Periodical
NearestHouse
The Actual Analyze
Exception Inspection
Initial
Spacious
Back
ActualExamine
MutualInspection
Conception Inspection
Actual Probe Pro
Humble Household
Pleasant
Actual Evaluate
Easy Review Place
TemporaryHome
Parental Place Group
The Actual Investigate
SiteInspection
Try Place
The Systematic
DearHome
Manual Inspectors
The Suburban Domestic
Hot Haus
The Eternal Dwelling
SuperficialInspection
Magnetic Inspects Co
Actual Essay Trading Co
Continuous
Nearby
The Parental
Constant
AnnualInspection
The Eternal
SuburbanHome
Heavenly
Minute Inspecting
International Inspectors
Domestic Group
Proper Inspectors Co
LargeHouse
International Inspector
Business Firm Trading Co
Family Collective
Inspect Collective
Humble Homeland
DirectInspection
Public Review Spot
The Permanent Domicile
Try Out Place
Actual Audits Pro
The Dwelling
Evaluate Place
Down Base Pro
Family
Humble Hospice
Sweet Abode
The Hospitable
RealHome
Scrutiny Trading Co
Abode Collective
The Ideal Abode
Adequate Examination Group
Ancestral Plate
Annual
Native
Family Spot

Unique home inspections business name ideas

The Wooden Menage
Spacious Place Pro
Scrutiny Collective
The Careful Inspects
Dimension Inspection
Actual Test Spot
NearerHome
Dwelling Group
The Mutual Audits
Spacious Domestic Place
Systematic Inspects Co
Stateful
Stately Habitation
Thorough Audits
Immediate Investigations
The Rural
BriefInspection
The Quiet Put Up
Instruction Inspection
Happy House
The Temporary Abode
Happy Homecoming
Simple
The Former
The Spiritual Place
The Natal
The Actual
Inspectors Place
The Final
Immaculate conception Inspection
The Straight Place
Near Plate Spot
Family Group
The Straight Plate
Hot Homes
Handsome Home
Evaluate Collective
Future
Brief
The Pleasant Household
Old House Co
Automated Inspectors Spot
The Brief
HeavenlyHome
Buchannan Examine
The Preliminary
Town Put Up Co
Happy Hometown
Analyse Place
FamilyHome
Matrimonial Dwelling
LittleHouse
Sprouts House
MatrimonialHome
Business Firm Place
The Suitable
Humble Hearth
The Mutual
TypicalHome
Household Co
CompulsoryInspection
PeacefulHome
Occasional
International Inspect
Handsome Habitation
The Furnished Firm
Complete Inspects Trading Co
The Visual Inspects
Analyze Collective
Close
Cabin Examine
Beloved
Habitation Co
The Lovely Home
OutHome
The Victorian Abode
Manual Review Collective
The Ancestral House
Distant Household Group
Lower
The Regular
Analyse Pro
The Ultrasonic
Safe Theatre
International Inspecting
The Way
ClassHome
Occasional Inspecting Co
The International
Actual Evaluate Co
Boarding
Typical
Jamming Examine
Nearer Domicile
The Decent
Stateful Examination
Audits Place
Down Base Spot
Welcome Plate Group
The Nondestructive Examination
Natal Domestic Pro
Heavenly Habitation Group
Inspections Inspection
DecentHome
Inspect Co
Habitation Group
The Left Household
Domicile Pro
Quick
The Site Audits
Household Pro
The Safe
The Residential
The Simple
Nice
QuietHome
Fashion Examine
ClosestInspection
Medical Inspects
The True
The Public
Actual Probe
Inspected Collective
Official
The Manual Audit
SuitableHome
Magnetic
Abode Spot
Heavenly Homecoming
The Back Family
Personal Inspects
Scrutiny Pro
Spacious Menage Pro
Sadden Examine
Small Sign Pro

Cute home inspections business name ideas

Immediate Inspecting
The Private
Try Group
Place Trading Co
Home Co
Plate Co
Actual Analyse
Try Spot
Spiritual
The Further Audits
StraightHome
Microscopic Inspects Trading Co
Original Dwelling Pro
Brussels sprouts House
Plate Spot
Initial Inspectorate
Domicile Place
Inspectors Trading Co
International Investigations
The Style
Aerial Scrutiny Co
Pleasant Domestic Spot
Actual Analyze Co
The Superficial
The Aerial
Hospitable Homecoming
The Down
Base Collective
Inspecting Group
Real Dwelling Spot
The Easy Inspector
Flexing Inspection
The Modest
Actual Probe Trading Co
NatalHome
Actual Test
The Careful Inspect
The Lodging Home
Examination Collective
DetailedInspection
NewHome
Pleasant Theater Trading Co
Probe Pro
The Self Review
Old Dwelling Pro
Spasm Examine
Auditory perception Inspection
Sign Spot
Lower Business Firm Pro
Ancestral Abode
Destine Inspection
Menage Place
Simple Audits
The Magnetic Audit
Decent Place
Audits Co
Theater Place
Actual Try Trading Co
The Foster
The Detailed
Open Menage Pro
Initial Inquiry
Theatre Co
Hasty
Real Base
Continuous Inspecting Pro
The Actual Evaluate
Rigorous Review Spot
The Official
Domicile Trading Co
Own
MereInspection
Initial Inspected
Spacious Theater Co
Down Base
Essay Spot
The Nearby
VisualInspection
RoundHouse
Domicile Group
Typical Domestic Spot
Heavenly Houses
Residential
Large
Investigate Co
Review Co
Household Trading Co
Main
Nondestructive
Initial Identification
Clean
Actual Review Group
Nondestructive Inspects
Microscopic Inspects Place
The New Family
Actual Investigate Co
The Eternal House
Domicile Collective
The Dwelling Household
Weekly Inspected Co
MagneticInspection
The Actual Try
Pleasant Domicile Spot
Cannon Examine
The Actual Test
FutureHome
Actual Investigate Trading Co
Century
Strict
Physical Audit
BackHome
Family Pro
The Temporary Plate
Quiet
Compulsory Inspected
Private Household Collective
Actual Study Pro
Huge Put Up Co
Abode Co
Hampton Examine
Evaluate Co
Main Put Up
Lodging Business Firm Collective
Rigorous
Admin Examine
Compulsory
Redemption Inspection
Nearer Review Place
Mortem Audit Collective
Evaluate Pro
Site Inspect Spot
StatelyHome
CriticalInspection
Close Audit Collective
Inspector Spot

Clever home inspections business name ideas

The Heavenly
Huge Hall
Quick Audit
Analyze Trading Co
Suitable
Happy Houses
Straight Household
Near Domicile
The Own
Compulsory Review Place
Public Household Trading Co
Peaceful Family Pro
Impression Inspection
Royal Sign
Welcome Dwelling Collective
Ramming Examine
UltrasonicInspection
Regular
Aerial Inspected
The Initial
Evaluate Group
The Spiritual
Immediate Investigation
Rigid Inspected
Inspectors Co
The Thorough
Minute
Distant
The Down Plate
Typical Place Pro
Ray
Actual Investigate Pro
The Periodic Inspector
Superficial Inspectors Place
House Collective
Buchanan Examine
The Preliminary Inspector
Engine Inspection
Review Collective
Prove Co
The Fine
Beautiful House Place
Closer Scrutiny Trading Co
The Temporary
Domestic Collective
ComfortableHouse
FosterHome
Halfway Hall
Automated Inspector Group
Example Examine
Handsome Household
Thereabouts House
Famines Examine
Imperial Firm
HappyHome
Heavenly Dwelling Pro
Immediate Inspect
Permanent
Family Place
The Automated Inspector
Firm Group
The Mere Audits
Hot Hall
Manual Inspects Co
The Suburban
Menage Pro
InitialInspection
Initial Inspect Trading Co
Huge Business Firm
Own Household Spot
Former
Prediction Inspection
Actual Study Spot
The Self
Old Base Spot
Sweet Domestic
The Continuous
The Distant
Public Review Pro
Ultrasonic Inspected
The Out
Mansion Pro
Own Household Group
The True Domestic
The Matrimonial
FineHouse
Critical Examination
Try Pro
Periodic Review Pro
Sanitary Inspects Co
The Complete
Mere Audit Spot
Actual Study Co
Inspected Group
Handsome Firm
The Lovely Place
DwellingHouse
Systematic Inspecting Co
Firm Spot
Mansion Trading Co
Dark
Initial Inspectors
Closest
Dwelling Trading Co
Happy
The Rigid Inspects
PhysicalInspection
Review Trading Co
Humble Domicile Pro
Analyse Trading Co
The Beloved
SimpleInspection
Attention Inspection
HauntedHouse
Try Co
Residential Place
Panic Examine
MicroscopicInspection
The Upper
Back House Spot
Slamming Examine
International Inquiry
The Green
Story Firm
SweetHome
The Ancestral Dwelling
HandsomeHouse
Huge
Humble Habitation Spot
Personal Inspector Co
Scamming Examine
The Permanent
Actual Investigate Group
The Old
The Left

Best home inspections business name ideas

Immediate
Humble Home Plate
The Story Domestic
Style Domicile
Family Domicile Spot
The Mobile Base
Careful Examination Co
Hospitable Homeland
Prove Group
Convention Inspection
Humble Habitation
The Out Place
ResidentialHome
SpaciousHouse
Quick Inspect Pro
Quiet Plate Trading Co
The Style Abode
Beautiful
Immediate Inspectorate
The Huge
Suburban Plate
Inspect Place
Lovely
Hull Hall
External Scrutiny Spot
Style Family Spot
The Closest
PermanentHome
Confession Inspection
The Mobile
Initial Inspector
Manual
The Future
EasyInspection
LowerHouse
The Foster Domestic
The Critical
BoardingHouse
SafeHome
Preconception Inspection
Haunted Homestead
Out Domestic
Initial Inspecting
NativeHome
The Pleasant
Large Menage Place
The Victorian
The Weekly
The Peaceful
Actual Study
Happy Habitation
Sanitary Inspecting Spot
Actual Analyze Place
DentalInspection
Actual Essay Group
The Ancestral Domestic
The Automatic Audits
The Subsequent Inspected
Prove Spot
Heavenly Hearth
Outs House
The Frequent
Compulsory Review Co
Town Sign Place
The Typical
Stately Domestic
Comfortable
Lesson Inspection
House Group
Victorian
White Put Up Group
The Main Family
Out
Hull
Visual
Easy Inspector
Family Domestic
Interception Inspection
The Humble Dwelling
Permanent House
Probe Place
ReasonableInspection
Beloved Domestic Place
Heavenly Homeland
Out Household Co
Heavenly Household
The Beautiful
FinalInspection
Automated Audits Co
Family Trading Co
Microscopic Inspecting
The Comfortable
The Lower
Foster
Hot Family
Convalescent House
The Main Household
Immediate Inquiry
The Straight
WorthInspection
The Dear
Review Spot
External Inspected
Reexamined Examine
The Careful
Convalescent Abode Collective
The Further
Manor
House Trading Co
NearbyHouse
The Sanitary Inspected
Detailed Inspected Place
The Microscopic
Permanent Plate
The Grand Business Firm
Inspected Trading Co
The Brief Inspected
Actual Analyze Spot
NondestructiveInspection
The Pleasant Domestic
Evaluate Spot
Weekly Inspector Spot
The Round
Hospitable House
Convalescent
Hospitable Habitation
Flection Inspection
Actual Try Place
The External
Happy Home Plate
Analyze Group
Dear Abode
Humble Homecoming
Decent Family Trading Co
Regular Inspecting Group

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Home Inspections Business:

Simple is always better

This means a few different things. Your home inspections business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your home inspections business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile