1,000+ Trendy Home Equipment Business Names

Pat Walls

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Updated: January 19th, 2023

So, you've come up with the perfect home equipment business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your home equipment business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best home equipment business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your home equipment business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Home Equipment Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of home equipment business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy home equipment business name ideas

Aquarius Honeysuckle
D'Adda-Homer
Home & Garden Tools Inc
K&K Home Improvement
Loft-Rite
Wrench Home
Home & Garden Connection
Home Equipment Deluxe
B&G Tools
The Home Gear Store
My Home Gardening Company
Sawyer Homestead
Wired for a living
Breathing New Life into Old Appliances
Tin Tote
My Garden and Home
Home Power Equipment Company
Home Equipment Center
Ikea of Home
The Home Equipment
Home Equipment Plus
Aston Home Improvement
Cadwell Equipment
Saving Time & Money Home Improvement
Home Improvement & Garden
Home and Garden Equipment Centre
Home Equipment Euphoria
Home and Garden Equipment
Boutique Equipment
The Power Tool Co
Bucket Bikes
Home, Garden & Equipment
Home Equipment & Supplies
A & F Equipment Co.
Pete's Equipment Depot
Bargains on Home
The Handyman's Choice
Co Home Equipment
Home & Garden Business
Lamp & Home
The Home Garden Shop
Home & Garden Show & Sale
Classic Home Equipment
Re Home Equipment
Flourishing Home Equipment
My Home Equipment
Home Equipment Garden
We Home Equipment
Sophisticated Home Equipment
Home Equipment Up
Ornate Home Equipment
Go Home Equipment
Home Equipment Creations
Home Equipment Group
Home Equipment Impressions
Home Equipment Co
Home Equipment Shades
Home Equipment Io
Home Equipment Stories
Pro Home Equipment
Home Equipment Visions
Home Equipment Shop
Vibrant Home Equipment
Home Equipment Age
Perfect Home Equipment
Home Equipment Art
Revived Home Equipment
On Home Equipment
Home Equipment Everything
Un Home Equipment
Sitting Home Equipment
Home Equipment Inc
Ivy Home Equipment
Home Equipment Sign
Home Equipment Wishes
Electrical Equipo
PeacefulHome
Charger Trading Co
Ray Materiel Place
Better
Auxiliary
Spiritual Plate
Household Place
The Dear Household
Habitation Spot
Victorian Domicile Trading Co
Exercise Device
Logical Contraption Spot
Agricultural
The Powerful Implant
The Lovely
The Former Base
Welcome
The Humble Domestic
MechanizedEquipment
Active Implant Collective
The Hospitable Dwelling
Dwelling Collective
Hospitable Hospital
The Medical
Convalescent Dwelling Co
The Out
House Trading Co
Victorian Habitation Group
Spacious Domicile Pro
The Active Contraption
Matrimonial Plate
Latest Computers Trading Co
Kitchen Equipment
The Experimental
The Matrimonial House
Native Base
The Complex
Nearer Abode Co
Medical Contraption Place
Beloved Family
Beloved Plate
Safe Abode Group
Recognize Device
Plate Trading Co
DramaticDevice
BeautifulHome
AuxiliaryEquipment
The Complex Facilities
Gimmick Group
The Comfortable Plate
Materiel Place
Sweet
Natal Domicile
Heavenly Hometown
New
True Domicile
Domicile Trading Co
Happy Home Plate
Hardware Trading Co
Extra
The Humble
The Poetic Gadget
The Terminal

Creative home equipment business name ideas

Catheter Spot
Happy House
Humble Hometown
PowerfulDevice
The Sweet Dwelling
Domicile Trading Co
Remote Dongle Group
The Style Place
The Rural Dwelling
Industrial Machinery Group
Native Abode Pro
True Place Place
Extra
TypicalDevice
NewEquipment
The Own
Digital Doohickey
Beautiful Family Collective
Beloved Family Group
Hospitable Habitation
The Temporary
Private Place
Special
The Out Domicile
PeripheralEquipment
Catheter Co
Dramatic Prosthetic Place
Native Household Collective
Electric Systems Collective
Heavenly Place Co
Hardware Trading Co
Digital Dispatcher
Controlled Twist Co
Near Habitation Co
Intrauterine Prosthetic
The Mobile
LeftHome
Hospitable
Protective
The True
Heavenly Habitation
StraightHome
Simple Scanner Pro
Parental
Old Domicile
AutomatedEquipment
The Welcome Habitation
FormerHome
Plate Pro
Spotlight Device
Gimmick Collective
Happy Houses
Suitable
Polite Device
Native Habitation Place
Pleasant Domicile Collective
The Latest Tools
Humble House
Digital Dispositive
Heavenly Hospital
Hospitable Domicile Collective
Ideal Dwelling
The Beloved
The Permanent Domestic
Convalescent House Co
MechanizedEquipment
Agricultural
Humble Hearth
Humble Hospital
The Clever Prosthetic
The Temporary Domicile
Dramatic Doohickey
Abode Spot
The Stately
Appropriate Machinery Spot
The Suitable
Spacious Dwelling Place
The Typical
The Scientific Facilities
Efficient Electrical System
The Back
Prosthesis Group
The Heuristic
Bill of rights Device
Spiritual Domicile Group
Heavenly
Shaped Scanner Collective
Welcome Place
Lovely Dwelling Pro
Plate Co
The Nuclear Charger
Hardware Pro
Permanent Domestic
Heavy Systems
Victorian Habitation Group
The Portable
The Controlled
LovelyHome
The Similar
The Nice Abode
Temporary Habitation Co
Costly Materials Trading Co
ModestHome
Original Household Spot
The Latest
The Convalescent
ResidentialHome
House Co
External Twist Collective
Heavenly House
The Typical Base
DurableEquipment
FutureHome
Ancestral Family Pro
Own Domestic
Residential Household
Dwelling Collective
The Processing Tools
Heavenly Houses
Extra Equipped
Story Habitation Co
Peripheral Tools Pro
Efficient
Dear Domicile Place
HeavyEquipment
Elaborate Equipping
BasicEquipment
The Effective
Beautiful Plate Trading Co
Deficient Equipment
Place Co
The Nearer
Story
Beloved Family
The Quiet
ExperimentalEquipment
PrivateHome
Happy Base Co
Family

Learn more about starting a home equipment business:

Where to start?

-> How much does it cost to start a home equipment business?
-> Pros and cons of a home equipment business

Need inspiration?

-> Other home equipment business success stories
-> Marketing ideas for a home equipment business
-> Home equipment business slogans

Other resources

-> Home equipment business tips

Funny Home Equipment Business Names

Back Domicile Place
Back
Moonlight Device
Malignant Equipment
Private Habitation
Native Domicile Place
Near
Protective Hardware Trading Co
The Electric
Style Dwelling Group
PermanentHome
Ancestral Family Pro
Near Place
Out Abode Co
Adequate
Dramatic Decision
Happy Homeland
Efficient Equipping
Heavenly Place Co
The Future
TypeDevice
Household Collective
Straight
The Humble
Native Household Collective
Out Place
The Related
The Peripheral
Commitment Equipment
Convalescent House Co
Powerful
Sweet Place Spot
Original
QuietHome
Humble Habitation
Permanent
Standard Materiel Co
Suitable
Ray Materiel Place
Happy Hospital
The Welcome Habitation
Appropriate Twist Co
Story
Tools Collective
The Digital Catheter
Heavenly House Group
The Private
Natal Abode
Stately Habitation
Heavenly Domicile Pro
Durable
Real Domestic Pro
Decent Domestic Group
Bites Device
Scanner Spot
The Left Habitation
Pleasant Domicile Collective
The Inadequate
Nearer Abode Co
The Extra
Heavenly Household
NewHome
Experimental Computers Trading Co
The Optical
The Humble Domestic
Tools Pro
OriginalHome
Rural Base
Hardware Pro
Convalescent
Auxiliary
Story Habitation Co
Spiritual Habitation Group
Dramatic Catheter Place
Dear Domestic Co
Parental
The New Family
True Habitation Trading Co
Logical Contraption Spot
Safe Place
Electrical Electrical Device
Story House Spot
The Peripheral Catheter
HappyHome
Family Pro
Spiritual Domicile Place
Reply Device
Prosthesis Collective
Eternal Domicile
BetterEquipment
Favourite
Near Plate Pro
Out Household Pro
Style
The Shaped Catheter
Class
Modify Device
Left Base Trading Co
The Mobile House
Abode Co
The Dear
Hardware Trading Co
Sites Device
ModestHome
Old Domicile
Elaborate Equipping
Own Abode Group
The Lovely Plate
Welcome Place Place
Peripheral Charger Pro
The Portable Twist
Scientific
The Foster Domicile
Modest
Devine Device
The Suitable Plate
The Commercial
The Real Domestic
The Adaptive Materials
Durable Facilities
Spiritual Plate
Quiet Domestic
MeasuringDevice
The Measuring Gimmick
The Native Plate
The Stately
Humble Hospice
Domestic Collective
Stately Abode
Parental Habitation Group
Lovely Place Pro
Dwelling Place
Latest Computers Trading Co
Gadget Place
Habitation Co
The Mobile
Controlled
Welcome Place
Electronic Implant Co

Cool home equipment business name ideas

Back Family Collective
Dislike Device
The Type
Revive Device
Residential
Alive Device
NatalHome
Beautiful Plate Trading Co
Saving Prosthesis Pro
The Future House
Old Domicile
Hospitable Homeland
Plate Pro
Audio Computers Trading Co
Digital Decision
Scientific
Experimental Equipo
Ideal House Spot
The Type Implant
Base Collective
TerminalDevice
Medical Gear Co
Spacious Place Co
The Electrical
Class Household Trading Co
Native Base Place
OldHome
ControlledDevice
Heavenly Place
Extra Electronics
The Private
VisualEquipment
Tools Place
Pleasant
The Contraceptive Gadget
Hospitable Hearth
Beloved Family
Habitation Co
The Style Place
Mental Machines Place
Domestic Collective
The Portable Twist
QuietHome
SuburbanHome
Stately Plate
The Auxiliary
Former Base
Nearer Abode Co
Heavenly Hometown
Profile Device
New Dwelling Co
Divide Device
Resilient Equipment
The Straight Plate
The Distant
Sweet Dwelling Co
Back
DramaticDevice
Habitation Spot
Heavenly Habitation Trading Co
PortableEquipment
Comfortable
The Ray
Own Dwelling Spot
The Automated
Place Trading Co
The Comfortable
Systems Co
Terminal Systems Place
The Rural Dwelling
The Medical
PermanentHome
Electric Electrical System
Essential Computers Collective
The Measuring Gimmick
Existent Equipment
Charger Spot
The Particular Contraption
The Shaped Catheter
Charger Pro
The Eternal
LovelyHome
Protective Hardware Trading Co
Shipments Equipment
MilitaryEquipment
Tools Collective
Sites Device
Clipping Equipment
DownHome
Base Co
Spacious Domicile Pro
Welcome
MatrimonialHome
Exercise Device
Suitable Plate Spot
Explosive Charger Place
The Humble Household
The Stately
The Left
The Suitable Plate
Digital Driver
Happy Homeland
Hospitable
The Stately Domicile
Electric Equip
ProcessingEquipment
Appropriate Tools
Dear House Co
The Old Plate
Optical
Permanent
Near Habitation
ParentalHome
Native
Design Device
Sufficient Equipment
Electrical Electrical System
The Welcome
Dramatic Decision
Suitable
Dongle Group
AuxiliaryEquipment
Durable Facilities
New Habitation
Happy Homecoming
Inadequate Gear Place
The Complex Facilities
Real Habitation Pro
Heavenly
Remote
ElectronicEquipment
The Remote
Out
Straight
The Nice Abode
HeavenlyHome
Distant Domicile Pro
Reply Device
Lovely Place Pro

Unique home equipment business name ideas

Hospitable Domestic Collective
Native Family Pro
The Nice
Simple Scanner Pro
Happy Base Co
Inadequate
Spacious Habitation Place
Spotlight Device
Hospitable Habitation Spot
The Familiar
Victorian Habitation Collective
The Typical Base
Real Domestic Pro
The Favorite
OutHome
DearHome
The Single
Beloved Family Collective
Decent Domestic Place
Out Abode Co
Extra Engine
The Lovely Household
Electrical Elint
BasicEquipment
Base Spot
Hospitable Household
The Stately Place
Sweet Family Collective
The Temporary Domicile
The Mnemonic
The Similar
Typical Abode Group
The Safe
Heavenly Homeland
True Place Place
Electrical Catheter Place
Household Collective
Ray Materiel Place
PersonalEquipment
Former Domestic Co
The Ideal Place
Ancestral Family Pro
Happy Hospice
Electronic Implant Co
Bill of rights Device
AncestralHome
The Favorite Prosthesis
Original Household Spot
Lovely Domicile Collective
Parental House
Happy Domicile Group
Spiritual Domicile Place
Digital Dde
True Habitation Trading Co
The Left Habitation
Stately Habitation
Extra Equipped
Natal Family Group
Protective Catheter Pro
Assistive Prosthetic Spot
Inside Device
Spacious Plate
Active
Heavenly Household
Heavenly Hearth
Favorite Charger
Similar
Digital Prosthetic
FosterHome
Sometime Device
Efficient Equip
Electronic Prosthetic Place
IntellectualEquipment
Bites Device
TrueHome
Abode Group
Dwelling Spot
Domestic Spot
Plate Co
Foster Domicile Pro
The Heavenly
Rural House
Durable Supplies Co
The Nuclear Charger
Dear
The Optical
Necessary Computers Place
Logical
Standard Gadget Spot
Near Place
Domicile Spot
The Out
The Lovely Domestic
Mnemonic
Beautiful Household
Victorian
Suburban
NewHome
Humble Habitation
Original Domicile Spot
NearHome
TypeDevice
Left Base
Future Habitation Trading Co
The Matrimonial House
MobileHome
Systems Collective
The Own
Left Habitation Pro
Standard Materiel Co
Useful Gadget
Story
Electric Electrophone
Ancestral Base Place
The Former Base
Spiritual Habitation
True
Ideal Abode Spot
The Family
The Portable
Medical
Ideal
Dwelling Co
The Special
Family Group
Natal House Group
Strange Scanner Group
Adaptive Materials
Out Household Pro
Happy Habitation
The Happy
Happy Hometown
Dramatic Dispatcher
The External
Prosthesis Trading Co
Modest
The Essential
Domestic Group
Electrical Electrical Device

Cute home equipment business name ideas

The Ideal Abode
Typical Twist
Hospitable House
Efficient
The Peripheral
Happy Dwelling
The Real Domestic
The Matrimonial
Prosthetic Place
StraightHome
The Private Plate
Domicile Pro
Household Place
Eternal Domestic Spot
Latest
Quiet
Charger Group
Story Domicile
The Standard
Shaped Scanner Collective
Nearer Family
The Related
Gear Group
Hardware Pro
Beautiful Domestic Place
Civil rights Device
Costly Materials Trading Co
Left Dwelling Co
Happy House
Out Place
The Hospitable Dwelling
The Peaceful Domestic
Welcome Place Place
OpticalDevice
Left
Obsolete
Materials Group
Plate Place
The Straight
Heavy Materials
Digital Dispositive
Shipping Equipment
The Scientific
The Natal
OpticalEquipment
The Typical Place
The Hospitable
Typical
Familiar Contraption Trading Co
New Domicile
Explosive Contraption Spot
The Productive
The Complex
FamilyHome
Habitation Pro
Appropriate Materials Co
Original
Dwelling Pro
Recognize Device
Back Household
The Overcurrent
Machines Spot
Foster
The Ancestral Household
Quiet Plate Spot
Household Trading Co
Better Gear Group
SweetHome
Place Collective
Family Collective
Industrial
Charger Trading Co
Parasite Device
Beloved Family Group
Dear Domicile Place
Native Habitation
Stately
House Group
Abode Co
The Processing Tools
Nice Household
Adaptive Machines Spot
Typical Contraption Collective
The Costly Tools
Portable Gimmick Place
HappyHome
The Victorian
Ancillary
Safe Place
The Useful
Hospitable Hospice
The Spacious
Dramatic Doohickey
The Story
Humble Base Co
Happy Hospital
SpiritualHome
Parental Abode Pro
Domicile Place
The Private Abode
Malignant Equipment
The Elaborate
The Class
The Adaptive Materials
Digital Disp
Suitable Hardware
Own Plate Collective
Pleasant Domicile Collective
Beautiful
Native Family Group
SuitableDevice
Electric Electrical Device
Ideal Abode
Original Abode Co
Back Abode Place
The Humble Place
Native Abode Pro
The Foster
Family Household Pro
New Plate
Automated Machines Co
Parental Household Spot
Elaborate
Peaceful House Group
Welcome Place
PrivateHome
Prosthesis Collective
PeacefulHome
Held Implant
Style Base Pro
Modest Base
Private
Commitment Equipment
House Co
Lights Device
Peripheral Catheter
The Dear
Adequate
Latest Machines Spot

Clever home equipment business name ideas

EfficientDevice
Left Base Trading Co
Mobile
The Sweet Dwelling
Native Place Trading Co
Down Domestic Pro
Implant Group
Sound Computers Collective
The Sensitive
Supervise Device
The Digital Catheter
Eternal Domicile
DecentHome
Habitation Group
Residential Household
IntrauterineDevice
The Convenient
Appropriate Machinery Spot
Wireless Charger
The Foster Domicile
The New Place
Optical Machines
Quiet Domestic
Domestic Co
Electronic Materials Place
Peripheral Tools Pro
Ingenious Dongle Pro
The Victorian Dwelling
Expensive Hardware Spot
ActiveDevice
Welcome Domicile Trading Co
Rural Domicile Co
Available
The Decent
Extra Equipping
The Near
Auxiliary
Favorite Scanner Group
The Mobile House
The Foster Habitation
The Dramatic
Story Habitation Co
AutomaticEquipment
Gadget Place
Artificial Dongle Pro
Class Family Pro
OriginalHome
NativeHome
Standard Machines Group
Left Abode Spot
Optical Implant Group
ComfortableHome
The Future
The Mnemonic Prosthetic
True Domicile
Domicile Trading Co
Native Base
CleverDevice
Native Domestic Co
The Spiritual Domestic
StatelyHome
Beloved Abode Spot
PeripheralEquipment
ElectricalEquipment
The Humble Base
The Terminal
The Better Materiel
Ray
The Distant Place
External Twist Collective
Original House
Durable
ResidentialHome
The Former Dwelling
Distant
Scanner Spot
Tripping Equipment
Humble Household
LikeDevice
Peripheral Charger Pro
Overcurrent Twist Place
Happy Household
Happy Place
Eternal House Place
Slipping Equipment
Peaceful Dwelling Pro
Pigment Equipment
Household Pro
Machines Collective
Private Place
Gimmick Collective
Peaceful Domestic Trading Co
The Rhetorical
Happy Home Plate
Machinery Spot
Systems Spot
Spiritual Plate
Beautiful Family Collective
The Intellectual
The Convalescent Abode
Electric Engine
Spacious Base
Happy Domicile Collective
Essential Electrical System
Base Place
StoryHome
Efficient Electrical System
Distant Equipment
Place Pro
The Real Place
ExternalDevice
The Former
Digital Deviceful
Particular
Active Implant Collective
Electrical Equipo
BetterEquipment
The Latest Tools
Catheter Co
Nice Family
ExplosiveDevice
Controlled Twist Co
Deficient Equipment
Humble Houses
Safe Abode Group
Television Equipment
Decent
Nice
The Suitable
HospitableHome
Former
Story House
Sensitive
The Spacious Family
PowerfulDevice
Necessary
Processing Systems Pro
Own Abode Group
SuitableEquipment

Best home equipment business name ideas

The Dear Household
Scanner Co
The Logical Twist
Heavenly Home Plate
The Out Domicile
Last rites Device
Spiritual
The Ancestral Abode
Suitable Place Trading Co
BackHome
Out Habitation Trading Co
Happy
Digital Doohickey
Electric Systems Collective
Gear Collective
Sights Device
Hospitable Hospital
The Electrical Materials
Electronic
Protective
The Excellent Contraption
Humble Homeland
The Residential House
Implant Collective
Materials Pro
Appropriate Twist Co
The Measuring
Matrimonial Domestic Place
Machines Trading Co
The Experimental
Convalescent Abode Group
Parental Domicile Group
SpaciousHome
Suitable Habitation
Measuring Prosthesis
Ancestral Family Collective
RuralHome
Catheter Spot
Effective Twist Spot
Natal Domicile
AdvancedEquipment
Near Base
Temporary
Beloved
Electrical Exercise Bike
The Mobile
Victorian Habitation Group
Back Domicile Place
Specialized
Abode Spot
The Poetic Gadget
Back Dwelling
Pleasant Abode Trading Co
The Safe Abode
TypicalHome
The Native
Dramatic Driver
Abode Trading Co
Heavenly Homecoming
Habitation Place
Safe
Family Spot
Quiet Domicile Trading Co
Mechanical
The Typical
Hospitable Hometown
Former Habitation Collective
Women Equipment
Prosthesis Pro
Facilities Collective
Standard Contraption Collective
Hospitable Habitation
FutureHome
ConvalescentHome
Plate Group
Old Household
The Explosive Prosthetic
Heavenly Place Co
Electronic Electronics
Permanent Household Trading Co
Special
Former Plate
Elaborate Materials Spot
Contraceptive Twist
Contraceptive Gimmick
Pleasant Household
The Commercial
Nice Domestic Pro
Dramatic Catheter Place
Heavenly Houses
The True Base
The Electronic
True Base Co
The Victorian Domicile
Near
Own Domestic
Machinery Trading Co
The Story Abode
ProductiveEquipment
The Poetic
New Household Co
The Beloved
Tonight Device
Held Prosthesis Place
The Peripheral Gimmick
Hospitable Houses
Extra
Habitation Collective
Automated
The Matrimonial Domicile
Hospitable Homecoming
Dramatic Disp
The Saving Contraption
The Effective
Machinery Pro
Limit Equipment
Residential Base Co
ClassHome
Victorian Domicile Trading Co
Family Co
Lovely
Efficient Equipping
Sweet Place Spot
Former Family
Nearer House
Experimental Computers Trading Co
Story House Spot
Family Base Pro
MagneticDevice
The Controlled
Story Domestic Pro
Native House Collective
Heights Device
Medical Contraption Place
Place Place
Stately Abode
Private Habitation
AdditionalEquipment
House Place

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Home Equipment Business:

Simple is always better

This means a few different things. Your home equipment business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your home equipment business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Home Equipment Business: Everything You Need To Know

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