1,000+ Catchy Handmade Goods Business Names
So, you've come up with the perfect handmade goods business idea, but in order to launch, you need a good business name.
And not just a name, but a creative and descriptive name that will make your handmade goods business stand out.
The name of your business will forever play a role in:
- Your customers first impression
- Your businesses identity
- The power behind the type of customer your brand attracts
- If you're memorable or not
We've put together a list of the best handmade goods business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.
Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your handmade goods business.
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Handmade Goods Business Name Generator
Want to come up with your own unique company or brand name?
You can generate thousands of handmade goods business name ideas for free using our business name generator and instantly check domain availability.
Ideas
Catchy handmade goods business name ideas
- The Gourd and Gourd
- Bethany Woodcraft
- Boutique & Handbag Studio
- Ceramic Arts & Ceramics
- The Lace Lady
- Little Miss Crafts
- Handmade At Heart
- Handmade Goods Mosaics
- Stitch, Tug, Rock
- Nicky's Crafty Creations
- Natures Crafts and Handmade
- Mia & The Mummy
- The Artisan Craft Shop
- Sculptures by Paddy
- Poshtos
- Co Handmade Goods
- Dirty Crafts
- Gilded Owl Craft
- Mendocino Wool
- Sew and Sip
- Crafty's Cakes & Pizzas
- Kilcraith
- Lemon-Eclair
- Striking Handmade Goods
- Craft and Handmade
- Wooly Bats
- Fingerprints & Fire
- Mystic Chairs
- Husbands & Friends
- Casa Della Doodles
- Re Handmade Goods
- The Hush Project
- Cecelia's Cottage
- Emmelie Handicrafts
- Crafts in the Clouds
- Crafts with Ease
- Salty Naughty
- Handmade by Eirlys
- The Handmade Lady
- Polly and the Pink
- A Craft of the World
- Kitsap Woodworks
- Artsy Handmade Goods
- Nude and Daring
- Honey, You're Crafty
- Gina's Art & Craft Boutique
- Ragged Tops
- Crafted & Coddled
- My Handmade Goods
- Handmade Goods Lovelies
- We Handmade Goods
- Handmade Goods Aspirations
- Handmade Goods Up
- Handmade Goods Fortunes
- Handmade Goods Me
- Handmade Goods Knack
- Handmade Goods Group
- Gifted Handmade Goods
- Handmade Goods Co
- Crocheted Handmade Goods
- Pro Handmade Goods
- Adorned Handmade Goods
- Handmade Goods Line
- Rustic Handmade Goods
- Handmade Goods Ice
- Handmade Goods Supply
- Handmade Goods Hop
- Handmade Goods Sets
- Handmade Goods Shop
- Handmade Goods Deluxe
- Handmade Goods Hub
- Clever Handmade Goods
- Handmade Goods Art
- Handmade Goods Eden
- On Handmade Goods
- Ceramic Handmade Goods
- Un Handmade Goods
- Designer Handmade Goods
- Handmade Goods Inc
- Sea Handmade Goods
- Handmade Goods Sign
- Handmade Goods Heaven
- Expert Craftsman
- The Indigenous
- The Traditional Hand Crafted
- The Primary Commodity
- RetailHandicraft
- Popular Handwork
- Traditional Hand Crafted
- Own Handwork
- Durable Materiel Group
- Grave Good Enough
- Commodity Group
- The Difficult
- Nontraded Wares Trading Co
- Workmanship Collective
- Beautiful
- ExpertHandicraft
- Craftsmanship Trading Co
- Handwork Co
- Intensive Materiel Pro
- Primary
- Mechanical Cottage
- Produced
- The Familiar Handcraft
- Cheap Consignments Group
- Popular Handmade Spot
- The Mere Artisan
- Little Camp Made Place
- Fine Improvised Trading Co
- HonestHandicraft
- Final Materiel Group
- Old Handwoven Collective
- The Nondurable Garments
- Earthly
- The Skilled
- Classed Craft
- Dry
- AgriculturalGoods
- Italian Homemade Co
- Hand Loomed Co
- The Suitable
- ValuableGoods
- CheaperGoods
- Electronic Commodities
Creative handmade goods business name ideas
- UsefulHandicraft
- Cottage Collective
- Finished Items
- Insincere Craft Spot
- Retail
- RegularHandicraft
- The Medieval Craft
- Baked Materiel Collective
- Necessary Foodstuffs Collective
- Medieval Handcraft Trading Co
- Humble Handwoven
- The Alien
- Electrical Necessities
- Trade Trading Co
- The Free
- The Pure
- Seaworthy Workmanship
- The Environmental Wares
- The Ancient Handiwork
- Craftsman Trading Co
- Small Handsewn Group
- Items Co
- Priced Materiel Co
- The Temporal Merchandise
- Copycat Handicraft
- The Artistic
- MereHandicraft
- Craftspeople Pro
- Handstitched Co
- Honest Handloom
- Cast Craft
- Noble Guile Place
- Russian Artisan
- PrimaryGoods
- The Other Garments
- Baked Imports Spot
- The Public Wares
- Old Camp Made Group
- The Medieval
- Made Necessities Place
- Handicrafts Handicraft
- Landscape Handmade
- MoreGoods
- The Noisy
- Artisan Pro
- The White Handstitched
- Homemade Collective
- The Beautiful Camp Made
- Wholesale Craftsmanship Pro
- LittleCraft
- Subtle Foxiness Collective
- Smaller Craftsmanship Group
- Independent Handiwork Spot
- Own Handstitched Trading Co
- Primitive Handmade Collective
- Honest Handiwork
- Specialized Handwork Co
- CheapGoods
- Mere Cottage Group
- Merchandise Spot
- Valuable Imports Group
- Durable
- Basic Foodstuffs Place
- Other
- Heavy
- Bouquet Handmade
- Baked
- Unique Handsewn
- Enchant Handicraft
- Simple Hand Crafted
- ElectricalGoods
- Native Boat
- AncientCraft
- The Temporal
- Handwoven Pro
- CheaperGoods
- CollectiveGoods
- Handshake Handmade
- The White Handsewn
- The Sea
- StageCraft
- The Most Handicraft
- Final Imports Group
- Fine Overhand Trading Co
- SmallerCraft
- The Skilful
- Special Handicraft Co
- The Beautiful Crafts
- MentalHandicraft
- Agricultural
- Own Handicraft
- The Traditional Hand Crafted
- Foreign
- Foodstuffs Group
- The Indigenous
- Expensive Handwoven
- SeaworthyCraft
- The Cunning
- The Bottomed
- Clumsy Create
- Old Oversewn Place
- The Other Wares
- Skilled Cunning Pro
- Civilian
- SmallHandmade
- Famous Crafts Collective
- Coastal Craftsman
- Made Necessities
- More Handsewn
- Hand Crafted Trading Co
- Larger Craftspeople Trading Co
- Baked Items Place
- FastCraft
- Commodities Collective
- Temporal
- InsincereHandicraft
- Snowflake Handmade
- Italian Homemade Spot
- FineHandmade
- OwnHandmade
- Old Handwoven Collective
- Overhand Trading Co
- Nondurable Merchandise
- Necessary Imports
- Handicraft Group
Learn more about starting a handmade goods business:
Where to start?
-> How much does it cost to start a handmade goods business?
-> Pros and cons of a handmade goods business
Need inspiration?
-> Other handmade goods business success stories
-> Marketing ideas for a handmade goods business
Other resources
-> Handmade goods business tips
Funny Handmade Goods Business Names
- Manufactured
- The Private Craft
- The Humble
- Intermediate Items
- FinnishHandicraft
- UniqueHandmade
- IndustrialHandicraft
- StageCraft
- Expensive Handstitched
- Grave Goody Goody
- Own Homemade Collective
- Subtle Foxiness Collective
- Laraine Handmade
- More Oversewn
- ExquisiteHandicraft
- Handstitched Pro
- Fewer Commodities
- First Hand Loomed
- Grave Gracious
- The Rural
- White Handwoven Group
- Mere Cottage Group
- Necessities Pro
- Workmanship Spot
- The Essential
- Most Handwoven
- Contraband Items Spot
- The Unique
- Final Imports Group
- The Beautiful Camp Made
- The Little Homemade
- Environmental Merchandise
- Consignments Co
- Necessities Place
- Beautiful Handstitched Spot
- Other
- The Electrical
- Industrial Wares Co
- Classed Craft
- Trade Co
- Local
- FancyGoods
- English Camp Made Group
- Manufactured Consignments Trading Co
- The Temporal Merchandise
- Smuggled Materiel Place
- Traditional
- Priced Materiel Co
- Larger
- Own Handstitched Trading Co
- Handcraft Place
- Ancient
- Little Oversewn Pro
- The Wholesale
- External Wares
- Improvised Pro
- The Beautiful Oversewn
- Slyness Collective
- SmallerCraft
- HonestHandicraft
- FrailCraft
- Final Items Place
- Marine Trade
- Dangerous Items Spot
- Agricultural Commodity Co
- Own Oversewn Collective
- The Old
- Individual Workmanship Pro
- Oversewn Group
- Tiny
- Literary Artisan Co
- Basic Merchandise
- The Longer
- The Skilful
- The Agricultural Imports
- Clumsy Create
- SouthernHandicraft
- The Perishable
- Garments Collective
- UsefulHandicraft
- Old Handwoven Trading Co
- The Scarce
- Wares Collective
- Clumsy Craftiness
- Overhand Trading Co
- Homemade Co
- Expensive
- Coastal Foxiness Co
- Merchandise Collective
- EnglishHandmade
- Electronic Consignments Co
- SuitableHandicraft
- Garments Trading Co
- The Mere Artisan
- Little Camp Made Place
- The Suitable
- Exquisite
- The Traditional Hand Crafted
- Wares Pro
- Humble Handiwork
- Native Artisan Pro
- IngeniousHandicraft
- Small Hand Crafted
- Pure Craftsmanship
- Headache Handmade
- The Little Trade
- Soiree Handmade
- Industrial Necessities
- Environmental
- Handsewn Place
- Most Oversewn
- Temporal
- Longer
- Suitable Craft
- Wiliness Pro
- Cheap Consignments Group
- Handwork Trading Co
- Human Handcrafts
- Made Necessities Place
- Intensive
- Public Garments Place
- The British
- Intensive Materiel Pro
- The Cheap
- Honest Handmade
Cool handmade goods business name ideas
- More Overhand
- Cheap
- Clumsy Craftsman
- Finest Artisan
- Garments Spot
- Grave Commodities Co
- Scale Cottage
- Trade Trading Co
- Smuggled Materiel Place
- Tangible Merchandise Trading Co
- FinishedGoods
- Available Items Spot
- Wares Pro
- Hand Crafted Collective
- The Most Handicraft
- Items Pro
- The White
- RegularHandicraft
- The Fine Craftsmanship
- Unique Camp Made Collective
- Recast Craft
- Fine Handsewn Pro
- Fine Homemade Group
- The Produced
- Coastal Foxiness Co
- Old Oversewn Place
- Hand Loomed Co
- Fine
- Grave Items Group
- Most Oversewn
- Small Hand Crafted
- Unique
- English Hand Crafted Spot
- Finished
- Fine Overhand Trading Co
- Humble Handwoven
- Italian
- Humble Handheld
- Coastal Wiliness Place
- Inferior Commodity
- Clumsy Craftsmanship
- Made Necessities Place
- Unique Improvised Pro
- Craftsman Group
- Certain Commodities Trading Co
- The Dangerous
- White Hand Loomed Trading Co
- Priced Merchandise Group
- OtherGoods
- Naval
- The Wholesale
- FewerGoods
- Lighter Craftspeople Group
- First Hand Loomed
- The Shaped
- UsefulHandicraft
- The Manufactured Commodities
- The Finished
- IndustrialHandicraft
- External Wares Spot
- Electronic
- The Cunning Craft
- Mechanical Cottage
- The Sea
- Special
- ExquisiteHandicraft
- Little
- TraditionalHandmade
- Merchandise Pro
- Necessities Spot
- The Old Camp Made
- Imports Place
- The Pure Handwork
- Shaped
- Durable Commodities
- Expensive Garments
- The Mediaeval
- Overhand Collective
- The Coastal Trade
- Expensive Handicraft
- Basic
- The Cunning Handiwork
- The Humble
- FancyGoods
- Expensive Homemade Co
- The Small Camp Made
- Indigenous
- Beautiful Handsewn
- Stolen
- DomesticGoods
- Electronic Consignments Co
- Other Garments
- Hamadei Handmade
- Final Imports Group
- Famous Crafts Collective
- Fine Improvised Trading Co
- Independent Handiwork Spot
- Industrial
- The Expensive Improvised
- The Special Camp Made
- The Essential
- Primary
- Homemade Pro
- Workmanship Spot
- Wiliness Pro
- The Other Garments
- Commodity Place
- ScaleHandicraft
- Erase Handmade
- The Tradable
- Submarine Guile
- The Quality
- Consignments Co
- EnglishGoods
- CivilianGoods
- Smaller Craftsmanship Group
- FreeGoods
- WorldlyGoods
- Environmental Merchandise Trading Co
- Wares Group
- The Electrical
- PureHandicraft
- The Insincere Craft
- Fine Handsewn
- Heavy
Unique handmade goods business name ideas
- Honest Handwoven
- Commodities Collective
- ExcellentHandicraft
- Contraband
- LittleHandmade
- Miscast Craft
- SubtleCraft
- Grave Wares
- Handwoven Co
- Classed Craft
- FastCraft
- ElectronicGoods
- Finnish
- Slyness Trading Co
- The Consumable Commodities
- Humble Handwork
- Specialized Craftsman Place
- The White Overhand
- SkilledCraft
- Snowflake Handmade
- ExpensiveHandmade
- Durable Materiel Group
- Traded Merchandise Spot
- External Wares
- Fine Handwork
- Nondurable Merchandise
- Regular Handmade Pro
- Old Hand Loomed
- Coastal Craftsman
- Commercial Craftsmen
- Handcraft Trading Co
- Tangible
- The External
- Commodity Trading Co
- Cheaper Necessities
- The Huge
- The Italian
- IndividualHandicraft
- Honest Horticulture
- The Beautiful Oversewn
- Wares Collective
- Light Workmanship Trading Co
- Grave Groovy
- ExpertHandicraft
- Flashed Craft
- Suitable
- Exquisite
- The Foreign Imports
- Own Oversewn Collective
- Traded
- Workmanship Collective
- Commercial Canoe
- SuitableHandicraft
- Agricultural Craft
- The Available
- Foreign Merchandise Co
- Final Necessities Pro
- Available Items
- The Artistic
- The Private
- Contrast Craft
- Produced Foodstuffs Co
- Actual Craftsman
- Overhand Trading Co
- Little Handwoven
- DecorativeHandicraft
- The Skilful
- Own
- FrailCraft
- Dangerous Imports Pro
- The White Handstitched
- FirstHandmade
- Literary Artisan Co
- Indian Crafts
- The First Camp Made
- The Suitable
- The Particular
- Own Improvised Co
- The Alien
- Handwork Co
- The Intensive
- Temporal Garments
- Human Handcraft
- The Medieval Craft
- Fine Handicraft Trading Co
- The Familiar Handcraft
- The Traditional
- The Clumsy
- The Private Handwork
- AgriculturalGoods
- Retail Handiwork Group
- Beautiful
- Humble Handcrafts
- Honest Handwork
- Foreign
- DangerousGoods
- Artisan Pro
- Fewer Wares
- Own Oversewn Pro
- The First Hand Crafted
- The Excellent Workmanship
- Electronic Commodities
- Grave Great
- Heavy Commodity Collective
- The Fine Improvised
- The Traditional Handicraft
- Old Oversewn Group
- Electrical Necessities
- Agricultural Commodities Trading Co
- The Smuggled
- PublicGoods
- Foodstuffs Place
- Fine Overhand
- The Mechanical
- Mandate Handmade
- Camp Made Collective
- Mechanical
- Intensive Materiel Pro
- Environmental Commodity Spot
- Looking
- ArmedCraft
- English Homemade Trading Co
- Honest Handiwork
- Native Artisan Pro
- Human Handwoven
Cute handmade goods business name ideas
- Grave Goody Goody
- Tiny Craftsmanship Pro
- The Electronic
- Consumable Foodstuffs Collective
- Honest Handheld
- Cheap Consignments Group
- The British
- Small Homemade
- Expensive Oversewn Pro
- Specialized
- BottomedCraft
- Fine Handicraft Collective
- The More
- The Specialized
- External
- Handcraft Spot
- Handshake Handmade
- The Scarce
- Public Commodity Collective
- Useful
- The Primary Items
- MoreGoods
- FinestHandicraft
- BakedGoods
- Workmanship Pro
- Human Homemade
- Contraband Items Spot
- SouthernHandicraft
- Collective
- Own Homemade Collective
- LongerHandmade
- Commodities Place
- Important
- The Environmental Necessities
- Collective Commodities Collective
- Improvised Group
- SmallHandmade
- Foodstuffs Group
- IndianGoods
- Humble Handmade
- Amphibious Craftspeople Collective
- The Actual Craftsmanship
- English Handicraft
- Craftsmanship Trading Co
- The Traditional Artisan
- Grave Goodness
- The Simple Oversewn
- DifficultHandicraft
- Own Handstitched Trading Co
- Necessary Imports
- Subtle Foxiness Collective
- Scale
- Expensive Imports Pro
- Individual Workmanship Pro
- Intermediate Consignments Pro
- MoreHandmade
- Expert Handiwork Collective
- The Public Wares
- Commodity Co
- Most
- Expensive Handwoven
- Unique Handsewn
- Popular
- The Old
- Italian Homemade Spot
- The Agricultural Imports
- The Temporal
- Hand Crafted Trading Co
- Final Items Place
- The Surgical Handcraft
- Expensive
- MadeGoods
- The Private Handiwork
- Old
- Intensive
- Female Craftsmanship Place
- The Powered
- Made
- Old Handwoven Trading Co
- External Foodstuffs
- Honest Handloom
- The Ancient Handiwork
- Wares Co
- The Traditional Hand Loomed
- Stolen Consignments
- Humble Handloom
- Necessary Foodstuffs Collective
- Cashed Craft
- The Noisy
- Commodity Group
- Local
- Produced
- Foxiness Trading Co
- Camp Made Place
- The Dry
- Most Hand Crafted Pro
- Boat Place
- Primitive Crafts Pro
- Oversewn Trading Co
- Improvised Spot
- Agricultural Handiwork Trading Co
- British Foodstuffs Collective
- Amassed Craft
- Expert Handmade
- White Oversewn Collective
- FinnishHandicraft
- Intermediate Foodstuffs Trading Co
- Traditional
- Human Handiwork
- The Special Oversewn
- Traditional Improvised Group
- The Bottomed
- English Hand Loomed
- Human Handcrafts
- BasicGoods
- Medieval Handcraft Trading Co
- Priced
- The Cheap
- Simple
- Humble Home Made
- The Indigenous
- ForeignGoods
- Homemade Group
- Coastal Craftiness
- Industrial Imports
Clever handmade goods business name ideas
- Made Consignments Group
- Auxiliary
- Expensive Hand Loomed Collective
- Merchandise Spot
- Disgrace Handmade
- Slyness Collective
- Temporal
- Soiree Handmade
- HeavyGoods
- MentalHandicraft
- PopularHandicraft
- Foodstuffs Spot
- Little Oversewn Pro
- Handwork Spot
- Own Handicraft
- Suitable Craft
- Italian Handsewn Collective
- Handwork Trading Co
- ExternalGoods
- The Mere Artisan
- Looking Craftsmanship
- AncientCraft
- Guile Group
- Baked
- The Other Wares
- Old Handstitched Place
- Expensive Hand Crafted Pro
- The White Handsewn
- Commodity Pro
- White Oversewn Trading Co
- WhiteHandmade
- Literary
- Specialized Handwork Co
- Unique Improvised Group
- The Baked
- The Valuable
- Old Hand Crafted Collective
- Handstitched Pro
- Fine Improvised Collective
- Industrial Wares Co
- Old Handwoven
- Simple Handwoven Group
- Expert Craftsman
- Intensive Garments
- Oversewn Group
- The Longer
- Environmental
- Agricultural Imports
- Poetic
- Inferior Foodstuffs Group
- Finished Materiel Co
- Skilful Artisan Group
- The Cunning
- DurableGoods
- The Little Craftspeople
- Agricultural
- Craft Pro
- Cast Craft
- Classmate Handmade
- Native Guile Group
- Mashed Craft
- The Italian Handstitched
- Hand Loomed Pro
- Handicraft Trading Co
- Artisan Group
- Familiar
- Cottage Collective
- White Handwoven
- Traditional Foxiness Pro
- Expensive Handstitched
- Free Wares Co
- CheaperGoods
- Garments Trading Co
- The Fine
- EnglishHandmade
- Ancient
- The Indian
- Necessities Place
- The Small
- The Modern Cottage
- Crashed Craft
- Little Camp Made Place
- Wholesale Craftsmanship Collective
- Seaworthy Workmanship
- Pancake Handmade
- InsincereHandicraft
- The Traditional Hand Crafted
- StageCraft
- The Worldly Merchandise
- Tiny
- Certain
- The Native
- Special Camp Made Co
- The Temporal Merchandise
- Old Camp Made
- Commercial Cunning
- SeaCraft
- The Pure
- ItalianHandmade
- Private Handcraft Group
- Noble Guile Place
- Unique Oversewn
- Public Garments Group
- Simple Hand Crafted
- Simple Homemade Co
- Traditional Hand Crafted
- Beautiful Hand Crafted
- Consignments Collective
- PrimaryGoods
- UnderseaCraft
- UniqueHandmade
- The Free
- Coastal Create
- Insincere Craft Spot
- Most Oversewn Group
- White Handicraft
- Nondurable
- Small Hand Loomed
- Important Handwork
- Contraband Imports Co
- OrdinaryHandicraft
- Basic Foodstuffs Place
- Wares Trading Co
- Beautiful Cottage
- Private Commodities
Best handmade goods business name ideas
- Private
- Craftsman Trading Co
- Numerous
- Old Camp Made Group
- Handsewn Collective
- Craftsman Spot
- The Unique
- The Most
- Individual Craftsmanship Place
- Trade Co
- Longer
- Worldly
- The Intermediate
- Small Handsewn Group
- Ordinary
- Simple Homemade
- Handmade today Handmade
- WoodCraft
- Grave Good Hearted
- Civilian
- The Tangible
- Durable
- The Medieval Crafts
- Laraine Handmade
- Commercial Foxiness Place
- AvailableGoods
- FineHandmade
- Most Handwoven
- Agricultural Commodity Co
- Little Camp Made
- Clumsy Craftiness
- Clumsy Create
- Craftspeople Place
- Strange Guile Group
- Overhand Pro
- The Finest
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- The Nontraded Imports
- The Agricultural
- Grave Genuine
- Copycat Handicraft
- Frail
- The Beautiful Crafts
- Most Hand Crafted Co
- Craftspeople Pro
- SmallerCraft
- Traditional Overhand
- The Stolen
- Handwoven Trading Co
- Craftsmanship Group
- Clumsy Cottage
- Handsewn Spot
- The Little Overhand
- CheapGoods
- Primitive Handmade Collective
- The Coastal
- Perishable
- Expert Workmanship
- Baked Imports Spot
- Items Co
- Public Garments Place
- Dry
- Suitable Handwork
- The Skilled
- Cheaper
- Pure Craftsmanship
- Fine Handicraft
- British
- The English Foodstuffs
- White Oversewn
- Unwieldy Cunning Spot
- Retail
- Unique Camp Made Place
- ElectricalGoods
- White Handwoven Group
- Workmanship Group
- Lesser
- The Rural
- The Most Hand Loomed
- English Homemade Spot
- Garments Collective
- More Handsewn
- Unique Handsewn Pro
- Handicapped Handicraft
- Craftsman Collective
- The Collective
- Handle that Handicraft
- HonestHandicraft
- BeautifulHandicraft
- Valuable Items Spot
- Wholesale Craftsmanship Pro
- Electrical
- Handmade Spot
- Overhand Place
- Beautiful Handsewn Pro
- Merchandise Collective
- The Consumable Consignments
- Skilled Cunning Pro
- Available Foodstuffs
- Trashed Craft
- Mere Cottage Group
- The Stage Wiliness
- The Excellent Cottage
- Handwoven Place
- The Agricultural Consignments
- Finished Items
- Fewer
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- The Longer Improvised
- Other Consignments
- Numerous Trade
- The Little Trade
- More Items Collective
- Native Boat
- Handicraft Group
- Wholesale Handmade
- Famous Handiwork
- Mere Craft Collective
- The Expensive Merchandise
- The Expensive Overhand
- Fancy Necessities Group
- Caste Craft
- Human Handheld
- Inferior
- Grave Garments
Guide: How To Name Your Business
Why Is Your Business Name Important?
Your business name is one of the single most important pieces to starting a business.
Why?
Because your business name has power.
It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.
It impacts the way in which people remember, refer you, and perceive your business
When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.
Let's take a look at everything you need to consider before deciding on a business name:
Tips To Consider When Naming Your Handmade Goods Business:
Simple is always better
This means a few different things. Your handmade goods business name should always be:
- Easy to spell
- Easy to pronounce
- Easy to remember
Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.
To test this point, try to think of any well-known reputable brand off the top of your head.
The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.
Your Business Name Should Define What You Do
The name of your business should reflect a defining characteristic of what you do.
Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.
For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.
Consider SEO When Naming Your Business
Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.
There are several different aspects to think about when it comes to SEO & naming your handmade goods business:
- Try not to pick a business name that's crowded with other businesses
- Consider naming your business based on highly searched keywords
- Make sure the name of your business matches search intent and what people are looking for
Think about the emotions you want to evoke
Your business name has the power to evoke certain emotions and thoughts from your customer.
It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.
It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.
For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.
Try Not To Pick Something Too Limiting
Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.
If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.
Here are some tips to avoid making this mistake:
- Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
- Try not to name the business after only one product you sell
- Try not to name something based on a current trend
Brainstorming Names For Your Business
If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:
- Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
- Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
- Think about the emotion you want to evoke with your business name
- Ask yourself: If I had to describe my business in one word, what would it be?
From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.
Tips on naming your business
In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.
We've put together a full guide here for naming your business here but will also cover the most critical pieces below:
Is your URL available? Social media handles?
You can check for domain availability here:
Find a domain starting at $0.88
powered by Namecheap
As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.
Other general naming tips
- Consider SEO when naming your business
- Consider naming your business something that reflects what you do and/or who you are
- Keep it simple! Easy to spell, easy to pronounce and easy to remember
- Try not to pick something too limiting that could impact your businesses growth in the future!
Check out our full naming guide here.
Here is a video covering all factors to consider when naming your LLC:
Examples of Great Business Names
When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.
Here are a few examples of great business names (+ how some of these businesses came up with their name):
Competitor Analysis Example
One great way to name your business is by looking at the competition and getting inspiration.
Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:
A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.
The name "Boutique Rye" checks the boxes for naming a business:
- Short and simple
- Easy to spell and easy to remember
- Clearly defines what the company does
- Optimized for SEO (people searching for boutiques)
- Unique and personal touch - tells a story.
Ask Other People
Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!
How we came up with the name Cat Sushi:
So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.
Read the full story ➡️ here
The name "Cat Sushi" checks all the boxes for naming a business:
- Memorable and funny
- Short and simple
- Obvious that they sell treats for cats
- Fun & unique story - their customer literally came up with the name of their business!
The Amazon Example
Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.
The name Amazon came from a simple dictionary search .
Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.
When he told his team, he didn't care for anyone else's input. He was set on it.
Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):
- Represents the largest river in the world, making it very memorable
- The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
- The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
- Easy to spell, pronounce and recommend!
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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