1,000+ Catchy Handmade Goods Business Names
So, you've come up with the perfect handmade goods business idea, but in order to launch, you need a good business name.
And not just a name, but a creative and descriptive name that will make your handmade goods business stand out.
The name of your business will forever play a role in:
- Your customers first impression
- Your businesses identity
- The power behind the type of customer your brand attracts
- If you're memorable or not
We've put together a list of the best handmade goods business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.
Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your handmade goods business.
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Handmade Goods Business Name Generator
Want to come up with your own unique company or brand name?
You can generate thousands of handmade goods business name ideas for free using our business name generator and instantly check domain availability.
Ideas
Catchy handmade goods business name ideas
- The Gourd and Gourd
- Bethany Woodcraft
- Boutique & Handbag Studio
- Ceramic Arts & Ceramics
- The Lace Lady
- Little Miss Crafts
- Handmade At Heart
- Handmade Goods Mosaics
- Stitch, Tug, Rock
- Nicky's Crafty Creations
- Natures Crafts and Handmade
- Mia & The Mummy
- The Artisan Craft Shop
- Sculptures by Paddy
- Poshtos
- Co Handmade Goods
- Dirty Crafts
- Gilded Owl Craft
- Mendocino Wool
- Sew and Sip
- Crafty's Cakes & Pizzas
- Kilcraith
- Lemon-Eclair
- Striking Handmade Goods
- Craft and Handmade
- Wooly Bats
- Fingerprints & Fire
- Mystic Chairs
- Husbands & Friends
- Casa Della Doodles
- Re Handmade Goods
- The Hush Project
- Cecelia's Cottage
- Emmelie Handicrafts
- Crafts in the Clouds
- Crafts with Ease
- Salty Naughty
- Handmade by Eirlys
- The Handmade Lady
- Polly and the Pink
- A Craft of the World
- Kitsap Woodworks
- Artsy Handmade Goods
- Nude and Daring
- Honey, You're Crafty
- Gina's Art & Craft Boutique
- Ragged Tops
- Crafted & Coddled
- My Handmade Goods
- Handmade Goods Lovelies
- We Handmade Goods
- Handmade Goods Aspirations
- Handmade Goods Up
- Handmade Goods Fortunes
- Handmade Goods Me
- Handmade Goods Knack
- Handmade Goods Group
- Gifted Handmade Goods
- Handmade Goods Co
- Crocheted Handmade Goods
- Pro Handmade Goods
- Adorned Handmade Goods
- Handmade Goods Line
- Rustic Handmade Goods
- Handmade Goods Ice
- Handmade Goods Supply
- Handmade Goods Hop
- Handmade Goods Sets
- Handmade Goods Shop
- Handmade Goods Deluxe
- Handmade Goods Hub
- Clever Handmade Goods
- Handmade Goods Art
- Handmade Goods Eden
- On Handmade Goods
- Ceramic Handmade Goods
- Un Handmade Goods
- Designer Handmade Goods
- Handmade Goods Inc
- Sea Handmade Goods
- Handmade Goods Sign
- Handmade Goods Heaven
- AncientCraft
- The Mental
- The Coastal
- Cunning Trading Co
- Longer Homemade
- Dangerous Imports Pro
- Coastal Create
- Commodity Co
- Honest Handcraft
- The Familiar Handcraft
- Nontraded
- UnderseaCraft
- Fine Handsewn
- The Independent
- The Dry
- IndianHandicraft
- Numerous
- Expensive Handwoven
- Foreign
- Craft Pro
- Expensive Imports Pro
- Garments Spot
- Actual Craftsman
- Tangible Merchandise Trading Co
- Laraine Handmade
- Grave Wares
- The Fine Craftsmanship
- Particular
- Craftsmanship Spot
- The Expensive Improvised
- Auxiliary
- Wares Pro
- The Private Handwork
- Erase Handmade
- Fine Overhand
- PublicGoods
- White Oversewn
- Private
- Humble Handheld
- The British
- Craftsman Trading Co
- Craftspeople Place
- Nontraded Garments Place
Creative handmade goods business name ideas
- Special Handicraft Co
- Available Items Spot
- The Foreign Imports
- Agricultural Imports
- Fine Improvised Trading Co
- Honest Handloom
- Undersea Craftsmanship Group
- The Humble
- Oversewn Trading Co
- The Medieval Craft
- Artisan Pro
- Craftsmanship Pro
- Popular Handmade Spot
- Oversewn Pro
- FinestHandicraft
- Own Handicraft
- The Rude
- Strange Guile Group
- Commodity Pro
- Humble Handwork
- Made Consignments Group
- First
- Priced Materiel Co
- Worldly
- Items Group
- Electronic Commodities
- Fewer Commodities
- Special
- The Expensive Commodities
- Looking
- Italian Hand Crafted Trading Co
- Other Necessities Co
- EnglishGoods
- The Insincere Craft
- FirstHandmade
- LittleHandmade
- Traded Merchandise Spot
- Overhand Pro
- Russian
- Public Garments Place
- Honest Handwork
- Hand Loomed Co
- Domestic
- The Private Handiwork
- Garments Pro
- The First
- Craftsman Group
- Commercial Craftsmen
- Wholesale Craftsmanship Collective
- Workmanship Group
- Materiel Spot
- Traditional
- Free Wares Co
- Durable Imports Trading Co
- Baked Items Place
- The Skilful
- Old Crafts Co
- Workmanship Spot
- Simple Homemade
- Slyness Trading Co
- The Primary Items
- Crochet Handmade
- Camp Made Collective
- The Old Improvised
- HonestHandicraft
- PublicGoods
- Homemade Group
- Materiel Group
- ArtisticHandicraft
- StageCraft
- The Light Guile
- Small Hand Loomed
- Trade Co
- First Hand Loomed
- Intensive
- Tiny Craftsmanship Pro
- The Beautiful Handicraft
- SeaworthyCraft
- Final Necessities Pro
- Soiree Handmade
- The Most
- The Cunning
- The Electrical
- Handicrafts Handicraft
- Unique Handsewn Pro
- Dangerous Items Spot
- Old
- Necessary Imports
- Amphibious Craftspeople Collective
- The Alien
- Familiar
- Commercial Foxiness Place
- Environmental Merchandise
- MereHandicraft
- Commercial Canoe
- Small Homemade
- Beautiful Workmanship Place
- Agricultural Commodity
- Primary
- FancyGoods
- Honest Handwoven
- The Noisy
- Enchant Handicraft
- The Most Hand Loomed
- Heavy Foodstuffs Place
- Overhand Place
- Noisy Craftsmanship Collective
- Beautiful Oversewn
- Longer Homemade
- Skilful Artisan Group
- White Hand Crafted
- Inferior Foodstuffs Group
- Foreign Merchandise Co
- IndianGoods
- Durable
- The Skilled Handmade
- Other Garments
- SpecialHandmade
- Honest Handmade
- Italian Handsewn Collective
- CollectiveGoods
- Industrial Imports
- Perishable
- Baked Consignments
- Fine Handwork
Learn more about starting a handmade goods business:
Where to start?
-> How much does it cost to start a handmade goods business?
-> Pros and cons of a handmade goods business
Need inspiration?
-> Other handmade goods business success stories
-> Marketing ideas for a handmade goods business
Other resources
-> Handmade goods business tips
Funny Handmade Goods Business Names
- Fine Overhand
- SpecialHandmade
- The Tradable
- Fine Improvised Trading Co
- Agricultural Foodstuffs Collective
- Handiwork Group
- Intensive Materiel Pro
- First Hand Loomed
- Expert Handmade
- External Wares
- Crochet Handmade
- Retail
- The Specialized
- External Foodstuffs
- Fine Improvised Collective
- Little
- BakedGoods
- The Traditional Hand Crafted
- Regular Handmade Pro
- Agricultural Imports
- OtherGoods
- Workmanship Group
- ExpensiveHandmade
- Guile Group
- Made
- Larger
- Commercial Cottage
- Individual Craftsmanship Place
- Foodstuffs Group
- Fewer Commodities
- Worldly
- Trashed Craft
- DomesticGoods
- Noble Guile Place
- The Pure Handwork
- White Oversewn
- Industrial
- ArmedCraft
- Foodstuffs Pro
- NecessaryGoods
- Female
- White Handicraft
- Humble Handmade
- SimpleHandmade
- Naval
- The Free
- Industrial Wares Co
- Agricultural Handiwork Trading Co
- Medieval Handcraft Trading Co
- Mental
- The Mere Artisan
- Improvised Spot
- Cheap Consignments Group
- The Skilful
- Perishable
- Italian Handsewn Collective
- The Hostile
- Handstitched Place
- Craftsmanship Trading Co
- Craftspeople Pro
- The Worldly
- The Consumable Commodities
- Old Camp Made Group
- SuperiorHandicraft
- Baked
- Electrical Necessities
- Baked Materiel Collective
- Longer Hand Loomed Collective
- TraditionalHandmade
- The Dangerous
- Homemade Pro
- Old Handwoven
- Fine Handicraft Collective
- UniqueHandmade
- Cashed Craft
- The Electrical Commodities
- The Traditional
- Homemade Co
- The Medieval
- CommercialCraft
- The Made
- PrimaryGoods
- Commodities Collective
- The Cheap
- Fine Handwork
- Produced
- Fine Handicraft Trading Co
- Fewer
- CheaperGoods
- Materiel Spot
- Final
- Foodstuffs Spot
- Shaped
- Fine Homemade Group
- Particular Craftsmanship Spot
- The Environmental Wares
- Hand Loomed Pro
- Pure Craftsmanship
- Improvised Pro
- Expert Workmanship
- UnderseaCraft
- Human Horticulture
- AvailableGoods
- The Familiar Handcraft
- Wares Co
- Honest Handloom
- Handwork Co
- Available Necessities Place
- Noisy Workmanship Place
- Commodities Place
- Merchandise Spot
- Humble Handwork
- The Private Handwork
- Mashed Craft
- Old Camp Made
- Priced
- Coastal Craftsmen
- Hand Crafted Trading Co
- Longer Homemade
- Smuggled
- RuralHandicraft
- Oversewn Pro
- Handwoven Place
- The Temporal
- Intermediate Items
Cool handmade goods business name ideas
- SimpleHandmade
- The Famous
- Workmanship Collective
- Workmanship Pro
- Intensive
- English Homemade Trading Co
- Available Foodstuffs
- MadeGoods
- Suitable Craft
- Handiwork Collective
- OldHandmade
- Handwork Co
- Craftsman Trading Co
- Special Camp Made Co
- Mechanical Cottage
- AncientCraft
- Hand Loomed Spot
- Small Homemade
- The Earthly Garments
- Commodity Group
- Oversewn Spot
- Italian Handsewn Co
- Trade Co
- The Coastal Trade
- The Familiar Handcraft
- Trade Trading Co
- Fine
- Worldly
- Old Oversewn Group
- White Oversewn Trading Co
- Traditional
- Baked Imports Spot
- Fine Homemade Group
- The Little Homemade
- Garments Pro
- RudeHandicraft
- Commodities Place
- Wholesale Craftsmanship
- Beautiful Hand Crafted
- Commercial Craftsmen
- White Improvised Trading Co
- Female Craftsmanship Place
- Human Handwork
- MoreGoods
- Guile Group
- Unique Handsewn
- ConsumableGoods
- Fine Improvised Trading Co
- The Lesser
- Old Oversewn Place
- Items Pro
- The Private Handiwork
- Old Camp Made
- White Oversewn
- The Environmental Wares
- The English Handwoven
- Expert Handmade
- Agricultural Commodities Trading Co
- Mental
- PrimitiveCraft
- Humble Handmade
- ElectronicGoods
- The Light Guile
- The Expensive Improvised
- Mashed Craft
- Human Crafts Place
- The Coastal
- Environmental Items Place
- Own Homemade Collective
- The Most Handicraft
- Baked Items Place
- Available Wares Group
- Expensive Handstitched
- Agricultural Commodity Co
- SmuggledGoods
- The White Overhand
- Poetic Foxiness Trading Co
- SouthernHandicraft
- The Beautiful Crafts
- Primary
- Caste Craft
- Mental Craft Place
- Native Boat
- Expert Workmanship
- Handstitched Pro
- Most Hand Crafted Group
- Modern Crafts
- Contraband Imports Co
- The Collective
- Camp Made Collective
- Old Handwoven
- Smuggled Materiel Place
- Own
- Marine Trade
- Unique Oversewn
- The Made
- The Old Improvised
- Old Hand Crafted Collective
- RegularHandicraft
- Traditional Handicraft Co
- The Small Camp Made
- The Primary
- Trade Collective
- FinishedGoods
- Subtle Foxiness Collective
- Wares Group
- Public Garments Group
- Materiel Spot
- Grave Wares
- HeavyGoods
- Clumsy Cottage
- Honest Handheld
- The Intensive
- MentalHandicraft
- The Expensive Merchandise
- Famous Crafts Collective
- Handwork Trading Co
- Simple Homemade
- DomesticGoods
- The Most Hand Loomed
- Foodstuffs Pro
- Familiar Crafts Spot
- FrailCraft
- Handcraft Spot
- Stolen Consignments
Unique handmade goods business name ideas
- Own Handwork
- The Delicate Handmade
- The Stage Wiliness
- External
- Domestic
- Lesser
- Expensive Handwoven
- The Insincere Craft
- Improvised Pro
- Snowflake Handmade
- Improvised Place
- The Hostile
- Fine Improvised Collective
- Foxiness Trading Co
- Humble Handheld
- Small Handsewn Group
- The Special
- The Noisy
- IndependentHandicraft
- Human Handcrafts
- SeaCraft
- Amphibious Craftspeople Collective
- Wholesale Craftsmanship Collective
- SmallHandmade
- Agricultural Handiwork Trading Co
- Overhand Pro
- UnderseaCraft
- Suitable Handwork
- Consignments Co
- Honest Handloom
- Consignments Collective
- Humble Home Made
- Environmental Merchandise
- First
- Beautiful Improvised Spot
- Honest Handwoven
- Handwork Spot
- Human Handloom
- Old
- The Tradable
- FinestHandicraft
- Italian Homemade Spot
- The Italian
- IndividualHandicraft
- AvailableGoods
- ExcellentHandicraft
- Handshake Handmade
- The Electrical
- Cheaper Foodstuffs Trading Co
- Electrical Necessities
- Beautiful Oversewn
- Final Materiel Group
- CheaperGoods
- Trashed Craft
- Commercial Cunning
- Coastal Create
- The Little Trade
- RetailHandicraft
- Overhand Place
- Inferior
- UsefulHandicraft
- White Hand Crafted
- Grave Items Group
- Commodity Place
- EnglishGoods
- Noisy Craftsmanship Collective
- Oversewn Trading Co
- Durable Consignments Place
- Mere Craft Collective
- Slyness Trading Co
- Scarce Necessities Pro
- Noisy Workmanship Place
- TraditionalHandmade
- The Grave
- Handsewn Spot
- The Indigenous
- Italian Handsewn Collective
- The Beautiful
- Manufactured Consignments Trading Co
- Enchant Handicraft
- Craftsmanship Pro
- Crochet Handmade
- Fancy Necessities Group
- Crashed Craft
- Female
- The Traditional Artisan
- Other Consignments
- The Private Craft
- The Mediaeval
- Disgrace Handmade
- The First Hand Crafted
- Smaller Craftsmanship Group
- The Free
- Environmental
- Electronic Consignments Co
- Grave Commodities Co
- The Nondurable Necessities
- HonestHandicraft
- Available Necessities Place
- Foodstuffs Spot
- Intermediate Foodstuffs Trading Co
- ForeignGoods
- English Hand Crafted Spot
- Dry
- Traded
- The British
- Basic Merchandise
- OtherGoods
- Lashed Craft
- Hand Crafted Collective
- Temporal
- Free Wares Co
- The Cheap
- Grave Genuine
- Cunning Trading Co
- The Surgical Handcraft
- Hand Loomed Co
- Artisan Group
- RussianHandicraft
- Handmade Spot
- Honest Handwork
- Huge
- Own Handicraft
- Quality
- Longer Hand Loomed Collective
Cute handmade goods business name ideas
- The Modern Cottage
- Tangible Merchandise Trading Co
- The Artistic
- More Overhand
- Intermediate Items
- The Smaller
- Flashed Craft
- Items Co
- SpecialHandmade
- The Particular
- State Workmanship Group
- Looking Craftsmanship
- Necessities Place
- Grave Go To Meeting
- Unique
- The Scale Handiwork
- White Handwoven
- Auxiliary
- Larger Craftspeople Trading Co
- Dangerous Imports Pro
- Homemade Collective
- Actual Craftsman
- Baked Consignments
- Intermediate Consignments Pro
- Frail Workmanship Trading Co
- Coastal Wiliness Place
- Traditional Overhand
- Industrial Imports
- Craftspeople Place
- Simple Hand Loomed
- Small Improvised Spot
- The Human
- Landscape Handmade
- Basic Foodstuffs Place
- The Produced
- Slyness Collective
- More
- Items Group
- LongerHandmade
- Simple Homemade Co
- Clumsy Craftiness
- Necessities Pro
- The Noble Wiliness
- Foreign Merchandise Co
- Tiny
- Electronic Commodities
- Nondurable
- Hostile
- The Special Camp Made
- Light Workmanship Trading Co
- Humble Handloom
- The Agricultural Imports
- Available Items
- Expert Handiwork Collective
- Fine Improvised Pro
- Camp Made Place
- PureHandicraft
- The Quality
- Coastal Craftiness
- Indigenous
- CommercialCraft
- Humble Handiwork
- The White Handsewn
- FinnishHandicraft
- Literary
- Agricultural Foodstuffs Collective
- Noble Guile Place
- Native Artisan Pro
- CheapGoods
- The Consumable Commodities
- Simple
- Beautiful Workmanship Place
- Traded Merchandise Spot
- The Domestic
- Coastal Craftsmen
- The White
- Intensive Materiel Pro
- Fine Handsewn
- Own Oversewn Pro
- The Italian Handstitched
- First Hand Crafted Collective
- Necessities Spot
- Pure Craftsmanship
- Intermediate
- WoodCraft
- AgriculturalGoods
- The Special Oversewn
- SuitableHandicraft
- The Ancient Handiwork
- Grave Good Enough
- Last Craft
- The Medieval Crafts
- IngeniousHandicraft
- Clumsy Create
- Electrical
- Wares Collective
- Exquisite
- Famous Handiwork
- The First Camp Made
- The Private Handwork
- Heavy
- Italian Overhand Group
- Honest Handmade
- IndustrialGoods
- Russian
- Inferior Commodity
- The Expensive
- Beautiful
- Little Handwoven
- The Final
- Lighter Craftspeople Group
- The Mechanical
- SubtleCraft
- Amassed Craft
- Fine Handwork
- Oversewn Pro
- Merchandise Pro
- Indian
- More Handsewn
- The Agricultural
- The Difficult
- The Valuable Wares
- Handwoven Co
- The Essential
- Hand Loomed Place
Clever handmade goods business name ideas
- Commercial Canoe
- Expensive Hand Loomed Collective
- InsincereHandicraft
- The Actual Craftsmanship
- Honest Horticulture
- Expert Craftsman
- The Scarce
- Heavy Foodstuffs Place
- The Unique
- Looking
- Other
- Made Consignments Group
- LittleHandmade
- Primitive Crafts Pro
- Traditional Improvised Group
- Agricultural Craft
- The Valuable
- Handicraft Group
- Scale
- Own Oversewn
- The Native
- Other Necessities Co
- Regular Handmade
- Fine Handicraft Trading Co
- Useful
- Available Items Spot
- Made Necessities Place
- The Manufactured
- Boat Place
- Old Hand Loomed Collective
- The Expensive Commodities
- PrimaryGoods
- The Expensive Overhand
- Grave Gst
- Handicapped Handicraft
- The Nontraded Imports
- Beautiful Handstitched Spot
- Temporal Garments
- Wholesale Handmade
- Small Hand Loomed
- OwnHandmade
- Important Handwork
- Particular Craftsmanship Spot
- English
- SuperiorHandicraft
- Special
- Craftsmanship Group
- Improvised Spot
- The Italian Oversewn
- Classmate Handmade
- Excellent
- Necessary Imports
- External Wares Spot
- Final Necessities Pro
- The Powered
- The Clumsy
- Craftsmanship Co
- Foodstuffs Place
- The Pure
- British
- Priced Merchandise Group
- Own Improvised Spot
- The More
- The Built Craftsmanship
- Handstitched Place
- Grave Garments
- Craftspeople Pro
- SeaworthyCraft
- FirstHandmade
- Handicraft Spot
- Human Horticulture
- Simple Hand Crafted
- The Electronic
- Contraband
- The Huge
- DifficultHandicraft
- Own Handstitched Trading Co
- Garments Trading Co
- The Little Craftspeople
- Specialized Handwork Co
- The Environmental Necessities
- Tangible
- English Camp Made Group
- Earthly
- Valuable Items Spot
- Industrial
- BeautifulHandicraft
- Dangerous Items Spot
- The Perishable
- Erase Handmade
- Alien Guile Pro
- The Wholesale
- The Finest
- The Skilful
- The Little Overhand
- The Public Wares
- Expensive Homemade Co
- The Commercial
- Small Hand Crafted
- Durable Imports Trading Co
- Agricultural Commodity
- RuralHandicraft
- Garments Spot
- White
- Skilful Artisan Group
- CivilianGoods
- Strange Guile Group
- Finnish Handcraft Collective
- Handle that Handicraft
- The Private
- Improvised Group
- Camp Made Co
- Handicraft Trading Co
- Human Handcraft
- Produced
- Craftsmanship Collective
- Soiree Handmade
- Merchandise Spot
- Handmade Co
- Nontraded
- The Primary Commodity
- Private
- Private Handcraft Group
- DecorativeHandicraft
- Civilian
Best handmade goods business name ideas
- The Beautiful Camp Made
- Humble Handwoven
- Contraband Items Spot
- IndianGoods
- Wares Spot
- Regular Handmade Pro
- Expert
- Priced Materiel Co
- Craft Spot
- The Most
- Cashed Craft
- Unique Handsewn Place
- NecessaryGoods
- Old Camp Made Group
- The Fine Craftsmanship
- Undersea Craftsmanship Group
- Pancake Handmade
- Wiliness Pro
- Armed Boat Spot
- Available Foodstuffs Pro
- Expensive Oversewn Pro
- The Fewer Necessities
- Medieval Handcraft Trading Co
- The Available
- EnglishHandmade
- Stolen
- English Homemade Spot
- The Necessary
- Traditional Hand Crafted
- LittleCraft
- Own Improvised Co
- Italian Hand Crafted Trading Co
- Old Handstitched Place
- Specialized Craftsman Place
- Simple Handwoven Group
- Poetic
- StageCraft
- Unique Handsewn Pro
- Ordinary
- PopularHandicraft
- Mere Cottage Group
- Items Spot
- Fewer
- Submarine Guile
- Homemade Group
- Private Commodities
- First Hand Loomed
- Specialized
- Craftsmanship Spot
- The Other Wares
- Independent Handiwork Spot
- Inferior Foodstuffs Group
- Human Handheld
- Certain Commodities Trading Co
- Produced Foodstuffs Co
- CollectiveGoods
- Most Hand Crafted Co
- Cast Craft
- Craftsmanship Trading Co
- Wholesale Craftsmanship Pro
- Humble Handwork
- The Superior Craftsmanship
- The Fewer
- The Traditional
- The Fine Improvised
- Dangerous Commodities Co
- Special Handicraft Co
- Humble Handcrafts
- Most
- Necessary Foodstuffs Collective
- The Italian Improvised
- The Certain
- The Worldly Merchandise
- Scale Cottage
- Handicraft Co
- Retail
- TraditionalCraft
- The Finished
- Old Handwoven Trading Co
- The Nondurable Garments
- Durable Commodities
- ExpertHandicraft
- Finest Artisan
- PoeticCraft
- The White Handstitched
- Own Oversewn Collective
- Craftsman Collective
- Human Homemade
- Durable
- The Longer
- Wares Pro
- BottomedCraft
- Hand Crafted Trading Co
- Collective Commodities Collective
- The Rude
- The Beautiful Oversewn
- Artisan Pro
- The Medieval Craft
- The Skilled Handmade
- The Small
- Expensive Garments
- Wares Co
- Individual Workmanship Pro
- The Intermediate
- Unique Camp Made Collective
- Manufactured
- Little Overhand Collective
- Boat Collective
- Wholesale Handwork
- Cheaper
- Longer
- Italian Homemade Co
- Miscast Craft
- FreeGoods
- Grave Goodness
- Brand name Handmade
- The Shaped
- British Foodstuffs Collective
- Cheaper Necessities
- Nontraded Wares Trading Co
- Handmade today Handmade
- Handmade Place
- Cottage Collective
- Industrial Wares Co
- The Unique Handsewn
Guide: How To Name Your Business
Why Is Your Business Name Important?
Your business name is one of the single most important pieces to starting a business.
Why?
Because your business name has power.
It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.
It impacts the way in which people remember, refer you, and perceive your business
When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.
Let's take a look at everything you need to consider before deciding on a business name:
Tips To Consider When Naming Your Handmade Goods Business:
Simple is always better
This means a few different things. Your handmade goods business name should always be:
- Easy to spell
- Easy to pronounce
- Easy to remember
Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.
To test this point, try to think of any well-known reputable brand off the top of your head.
The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.
Your Business Name Should Define What You Do
The name of your business should reflect a defining characteristic of what you do.
Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.
For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.
Consider SEO When Naming Your Business
Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.
There are several different aspects to think about when it comes to SEO & naming your handmade goods business:
- Try not to pick a business name that's crowded with other businesses
- Consider naming your business based on highly searched keywords
- Make sure the name of your business matches search intent and what people are looking for
Think about the emotions you want to evoke
Your business name has the power to evoke certain emotions and thoughts from your customer.
It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.
It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.
For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.
Try Not To Pick Something Too Limiting
Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.
If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.
Here are some tips to avoid making this mistake:
- Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
- Try not to name the business after only one product you sell
- Try not to name something based on a current trend
Brainstorming Names For Your Business
If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:
- Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
- Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
- Think about the emotion you want to evoke with your business name
- Ask yourself: If I had to describe my business in one word, what would it be?
From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.
Tips on naming your business
In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.
We've put together a full guide here for naming your business here but will also cover the most critical pieces below:
Is your URL available? Social media handles?
You can check for domain availability here:
Find a domain starting at $0.88
powered by Namecheap
As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.
Other general naming tips
- Consider SEO when naming your business
- Consider naming your business something that reflects what you do and/or who you are
- Keep it simple! Easy to spell, easy to pronounce and easy to remember
- Try not to pick something too limiting that could impact your businesses growth in the future!
Check out our full naming guide here.
Here is a video covering all factors to consider when naming your LLC:
Examples of Great Business Names
When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.
Here are a few examples of great business names (+ how some of these businesses came up with their name):
Competitor Analysis Example
One great way to name your business is by looking at the competition and getting inspiration.
Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:
A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.
The name "Boutique Rye" checks the boxes for naming a business:
- Short and simple
- Easy to spell and easy to remember
- Clearly defines what the company does
- Optimized for SEO (people searching for boutiques)
- Unique and personal touch - tells a story.
Ask Other People
Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!
How we came up with the name Cat Sushi:
So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.
Read the full story ➡️ here
The name "Cat Sushi" checks all the boxes for naming a business:
- Memorable and funny
- Short and simple
- Obvious that they sell treats for cats
- Fun & unique story - their customer literally came up with the name of their business!
The Amazon Example
Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.
The name Amazon came from a simple dictionary search .
Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.
When he told his team, he didn't care for anyone else's input. He was set on it.
Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):
- Represents the largest river in the world, making it very memorable
- The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
- The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
- Easy to spell, pronounce and recommend!
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Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
Download the report and join our email newsletter packed with business ideas and money-making opportunities, backed by real-life case studies.
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