1,000+ Unique Finance Blog Names

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Updated: January 19th, 2023

So, you've come up with the perfect finance blog idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your finance blog stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best finance blog ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your finance blog.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Finance Blog Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of finance blog name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy finance blog name ideas

Trained Finance
Rank Blog
Financeio
Impulse Finance
Lock Finance
Genius Money Man
Revolution Finance
App Finance
Hyper Finance
Performance Blog
Financequipo
Financedeck
Financebia
Origin Finance
Expression Blog
Blogbea
Fiber Finance
Financebes
Accounting Ace
Financelada
Tec Finance
Frame Finance
Financewind
Trust Blog
Income Maverick
Support Blog
Blogn
Blogcog
System Blog
Savvy Finance
Financeadil
Outright Finance
Bloggenix
Pursuit Blog
Concord Finance
Access Blog
Investor Junkie
Trust Finance
Blogish
Debtfreeventure
Financenetic
Plan Finance
Review Finance
Blogadri
Blogquipo
Intuition Blog
Intellect Finance
Acquire Finance
Blogarc
Complete Finance
Bastion Finance
Blogverse
Blogops
Compact Finance
Blogsio
Overdrive Blog
Reactor Finance
Blogooze
Detect Finance
Chip Blog
Combine Blog
Determined Blog
Neo Finance
Mainstay Finance
On Point Financial
Wealthy Rise
Credit Crunch
Optimal Finance
Network Finance
Immense Blog
Vista Blog
Investor Key
Financeocity
Agile Finance
AB Finance
Indirect Pecuniary Resource
Entire
The Multimedia
Functional Fundraising
Private Carnet Co
Banking Group
Concrete Curriculum
Concrete Context
Average Complacent Spot
Royal Economics Spot
Multimedia Contentedness
The Free
External Monetary Resource
Context Content
Cellular Cognitive Content
Concrete Component
The Thematic Message
Particular Wordpress Trading Co
The Entire Webpage
Theoretical Contentedness
Cognitive Cognitive Content
Daily
Official Financial
Related Open
French Financials
Extra Banking Group
WrittenBlog
The Cultural
PrivateBlog
RepresentationalContent
Thematic
EmailBlog
Subject Happy Group
The Symbolic Subject Matter
The Sound
CampaignFinance
Cultural Component
Additional
Wartime
Sound Banking Pro
Active Weblog Collective
IndianFinance
Financial Spot
SubjectContent
CellularContent
The Content
Forecasts Finance
Essential Subject
The Provincial
MeanContent
The Real
Concert Content
Egyptian
Ideological Subject Matter

Creative finance blog name ideas

The Higher
Technical Satisfied Group
Ethical
Favorite Carnet Place
Theoretical Contentedness
The Bacterial
Positive Substance
Subject Matter Pro
The Subject Smug
Concrete Component
Entranced Finance
Public Treasurer Place
Subject Matter Trading Co
Islamic
Wanted Content
The Individual Code
Substance Trading Co
Egyptian
Financial Pro
RelatedBlog
The Simple Wordpress
ReadBlog
Finland Finance
MathematicalFinance
The Multimedia Contentedness
Residual Satisfied
CampaignFinance
Dreamt Content
Dry Subject
Personal
Audio Carnet Trading Co
Sorbent Content
Financial Place
Foreign Fin
Longer Contentedness Place
Essential
LowContent
Sufficient Financial Collective
Federal Financials
Sufficient Treasurer
Digital Easygoing Collective
Corporate Loans Spot
Frenzied
The Factual
Style
Economics Co
AnonymousBlog
The Favorite
CollaborativeBlog
Cultural Curriculum
Ants Finance
The Higher Happy
Objective Satisfied
Multimedia Message Co
Blogger Pro
FavoriteBlog
The Real Blogger
Campaign Cash In Hand Pro
Cognitive Cognitive Content
Symbolic Capacity Group
The Entire
Speculative Monetary Resource Trading Co
Personal Blogger Trading Co
Technical Message
Smug Group
Intellectual Capacity
New
Based Blogging
ConcreteContent
Ideological
Capacity Collective
PrivateBlog
The Sound Economics
Particular Pok Collective
Written
Wordpress
Happy Spot
Convict Content
Organic
Cognitive Contentedness
Pok Trading Co
Complacent Group
Spiritual
Concept Content
Contentedness Group
DryContent
ConceptualContent
The Wordpress Weblog
The Specific Contentedness
Official Economics Place
The National
Contentedness Collective
Style Blogging
ExtraFinance
Based Bookmark
Functional Treasurer Spot
ConcessionalFinance
Contex Content
The New
The Typical Pok
The Hosted
EmpiricalContent
Based Hiroshi Trading Co
Academic Complacent
The Style Blogger
Necessary
Cultural Contained
Happy Pro
OnlineBlog
Based Bill Poster
The Residual Contentedness
Smug Trading Co
The Excellent
The Total
Cellular Component
Code Place
Treasurer Pro
Cultural Capacity
Federal Fund
Inflationary Treasury Trading Co
Corporate
Professional Pok Collective
Organic Easygoing Group
Blogger Co
Adequate Economics
Wordpress Blogging Trading Co
Extra
French Treasurer
Message Pro

Learn more about starting a finance blog:

Where to start?

-> How much does it cost to start a finance blog?
-> Pros and cons of a finance blog

Need inspiration?

-> Other finance blog success stories
-> Marketing ideas for a finance blog
-> Finance blog slogans

Other resources

-> Profitability of a finance blog
-> Finance blog tips
-> Blog post ideas for a finance blog

Funny Finance Blog Names

Dynamic
Cognitive Capacity
Functional Financial
CorporateFinance
Actual Smug Co
Available Pecuniary Resource Pro
The Digital
Reflective
Lending Place
Complacent Trading Co
Open Collective
Conceptual Cognitive Content
Functional Funds
Underpants Finance
Adequate Economics
Particular Wordpress Trading Co
Conceptual Subject Group
RepresentationalContent
Ethical
Institutional
Objective Subject Matter
Federal Financial
Treasurer Pro
Understand Finance
Residual Satisfied
Pecuniary Resource Group
The Fake
Moral Happy
Available Loans
Subject Happy Collective
Based Blogging
The Operative
Financed Finance
Influential
SpecificContent
Capacity Spot
Cash In Hand Pro
Organic
Public Treasurer Place
Symbolic Subject
Micro Loans Group
The Dynamic
Concrete Component
Own
Local Economics
Cognitive Substance
Wordpress
The Solid Complacent
EducationalContent
Forecasts Finance
The Subject Smug
Subject Matter Trading Co
AdditionalFinance
The Favorite
SpiritualContent
Wordpress Collective
The Higher Happy
The Specific
Smug Group
The Content
Complacent Collective
Pants Finance
Open Place
EntireBlog
Mathematical Funds
Webpage Pro
The Collaborative Carnet
Concrete Capacity
The External Treasury
Concept Content
Satisfied Collective
Average Complacent Place
ThematicContent
Monetary Resource Group
The Higher
Easygoing Co
The Simple
AdequateFinance
GlobalFinance
Egyptian Banking Collective
Corporate Loans Spot
Average Complacent Spot
French Financial Group
Loans Group
Frenzied Fundraising
Pok Collective
NationalFinance
AvailableFinance
British
Domestic
Modern
The Single
Internal Blogger Place
Internal Financial Place
The Indirect
Municipal Lending Collective
Private Carnet Co
Cultural Component
Frenzied Economics
Cognitive Complacent
TotalContent
DryContent
Positive Contentedness
Project Content
Ants Finance
Livejournal Hiroshi Place
ReflectiveBlog
ManifestContent
The Ideological Contentedness
Loans Collective
Based Financial Group
The Entire
Conceptual Contains
Multimedia Contentedness
Style
Simple Blogging Pro
Positive
Concent Content
The Educational
Mobile
The Sufficient
Positive Subject Matter
Banking Group
IslamicFinance
Compensatory Treasury Collective
Indian Economics Group
Favorite Carnet Place
Anonymous Open Ended Pro
Substance Group

Cool finance blog name ideas

Current
The Internal Carnet
British
The Factual
Easygoing Pro
The Emotional
Satisfied Group
British Funds Group
The Essential
The Real Blogger
Wordpress
Educational
MeanContent
The Hosted Open Ended
Typical Webpage Place
CheapFinance
Actual Happy Pro
Transplants Finance
Finland Finance
Portent Content
Provincial
Mobile Pok Co
External Open Ended Collective
Popular
Message Pro
Necessary Treasury Co
Based Blurb
The Own
Indian Economics
Funds Co
Initial Capacity
Financial Spot
Concrete Cognitive Content
Wordpress Blogging Trading Co
Global
Satisfied Collective
Economics Spot
ImperialFinance
EmailBlog
Wordpress Co
Alcoholic
Internet Hiroshi Trading Co
External
Egyptian
BehavioralFinance
Open Pro
FreeBlog
Cognitive Contentedness Co
ActiveBlog
Verbal
Conceptual Curriculum
InfluentialBlog
The Related
Behavioral Treasury
Contentedness Spot
Advanced Finance
Cultural Curriculum
Concrete Contained
Concent Content
Code Spot
Free
OwnBlog
Solid Contentedness Collective
Inflationary Treasurer
Concrete Contentedness
Cognitive Contentedness
SufficientFinance
Cheap
Based Financial Group
Thematic
Financial Place
InadequateFinance
Content Carnet Trading Co
Cash In Hand Co
Style Pok Co
TotalContent
Webpage Collective
Smug Collective
Rich Satisfied Pro
The Entire
The Current
Capacity Pro
Blogger Spot
Technical Satisfied Group
Blogger Pro
Happy Spot
IndividualBlog
Initial Capacity Trading Co
Average Happy
InformalFinance
Bypass Finance
Economics Co
The Sound
Campaign Treasurer Spot
The Simple
Additional
The Functional
Campaign Cash In Hand Pro
Objective Subject Group
Eyeglass Finance
Expand Finance
Entire Wordpress Spot
Longer Satisfied Spot
Transplant Finance
Taunted Content
French Fund
The Actual Substance
The Corporate Open Ended
The Speculative
SemanticContent
DryContent
New Hiroshi Collective
Cognitive Contained
Representational Capacity Spot
The External Treasury
Sound Banking
Mean Satisfied Trading Co
Based Treasury Co
Forgotten Content
Complacent Co
Cellular Components
Message Spot
Theoretical Contentedness
Treasurer Co
The Academic Message
The Individual Code
Torrent Content
National
Governmental

Unique finance blog name ideas

Positive Subject Matter
Contents Content
Concrete Easygoing Trading Co
Open Co
CurrentBlog
The Video Hiroshi
British Banking
Climax Finance
The Weekly
Popular Webpage
Functional Cash In Hand Pro
Forecasts Finance
Precise Satisfied Pro
Concrete Components
Federal Fund
Conceptual Context
Cognitive Substance
ModernFinance
ExternalFinance
Related Open
Campaign Treasury
Code Trading Co
CorporateFinance
Financial Pro
InstitutionalFinance
Looking Blogger Co
Public Webpage
CulturalContent
The Cheap Monetary Resource
The Low
ObscureBlog
The Manifest
Cash In Hand Trading Co
Concrete Capacity
The Real Weblog
Separate Code Collective
The Intergovernmental
The Excellent Blogging
French Financials
IndianFinance
Frenzied
The Individual Pok
InflationaryFinance
Corporate
Dawning Content
The Cultural Subject
Conceptual Cognitive Content
InformativeBlog
Mathematical Funds
Code Pro
LongerContent
Maximum Easygoing
Symbolic Capacity Group
Representational Substance Pro
The Additional
Subject Spot
SubstantiveContent
The Institutional Banking
EducationalContent
The Collaborative Carnet
Public Loans Spot
Successful Hiroshi Place
Anonymous Open Ended Pro
Entire
Based Bookmark
Based Bill Poster
The Professional
The Simple Wordpress
Cotton Content
Convent Content
The Separate Pok
The Minimum
Foreign Financials
Anonymous Open Ended
Academic
Royal Loans
SuccessfulBlog
LowContent
External Code Spot
Related
Inflationary
The Single
Adequate Financial
Blogger Co
Private
Wordpress Trading Co
The Hosted
Subject Matter Group
The Sound Economics
Available Pecuniary Resource Pro
Multimedia Message Co
Latent Satisfied
Internet Blogger Place
French Treasurer
Corporate Loans Spot
Multimedia
Technical Satisfied
Ethical
Municipal Lending
The Informative
The Frenzied Lending
Cash In Hand Place
Direct
NewBlog
Based Pok Place
The Lower
LivejournalBlog
Concrete Context
The Fake
The Behavioral
Pok Pro
Cognitive Contains
Objective Substance Spot
Concrete Contains
Capacity Collective
Moral
The Residual
Essential
Indirect Funds Collective
Functional
Overall
The Commercial Economics
Grants Finance
OriginalBlog
Term Treasury
Official Economics Place
Concrete Composition
Federal Financer
Multimedia Happy Co

Cute finance blog name ideas

Subject Happy Collective
Federal Financials
VideoBlog
Cognitive Component
DigitalContent
Hosted Carnet Collective
The Dynamic
InformationalContent
Honest Content
Favorite Carnet Place
The Subject Smug
Sonnet Content
Video
Domestic
Individual
Pok Collective
Functional Financials
The Style Blogger
Initial Subject Group
Pok Group
The Wordpress Weblog
Adequate Treasury
Factual
Term
Gauntlet Content
French Financer
AgriculturalFinance
Written
Based Blogosphere
Dry Subject
EntireBlog
Official Financial
Micro Loans Group
Cash In Hand Group
PopularBlog
PrivateBlog
Based Bottomfeeder
Style Blogging
NationalFinance
Mobile Carnet
Correspondent Content
Pecuniary Resource Spot
The Mobile
Latent
Highest Smug Pro
Particular Pok Collective
Livejournal Hiroshi Place
GovernmentalFinance
ConcreteContent
Ideological Subject Matter
Daily
Hiroshi Collective
Particular Wordpress Trading Co
Theoretical Message
Influential
Concert Content
Economics Pro
Rich Satisfied
Professional
Extra Banking Group
Treasurer Spot
Mobile Open Ended Pro
The Mean Subject
Weekly
The Commercial
Representational Substance Spot
Intellectual Capacity
Subject Matter Spot
Front-end Content
The Sufficient
New Weblog Collective
The Video
Organic Easygoing Group
Public
Digital Easygoing Collective
The Cognitive
Funds Collective
Read
The Rich
The Ideological
EmotionalContent
Contentedness Group
Substantive
Open Ended Collective
Conceptual Subject Group
Vaunted Content
Average Complacent Spot
French Fiscal
The Content Blogging
Loans Co
The Digital
Active Weblog Collective
Hosted
Volatile Contentedness Group
Theoretical
Initial Capacity Co
Internal Financial Place
ConceptualContent
Federal Monetary Resource Place
Sound Banking Pro
Easygoing Spot
Sound
Hosted Open Ended Pro
Inflationary Treasury Trading Co
PreciseContent
French Funding
The Political
CompensatoryFinance
Conceptual Contentedness
Functional Banking Collective
Subject Pro
The Concrete
Internal
Micro
The Informal
Positive Substance
The Verbal
Lending Place
AdditionalFinance
Contentedness Collective
Wordpress Weblog Spot
The Adequate
Despondent Content
Concepts Content
Sorbent Content
Webpage Co
Content Open
Official Code Pro
PublicFinance

Clever finance blog name ideas

HighFinance
Frenzied Fundraising
AlcoholicContent
The Foreign Cash In Hand
Mean Capacity Place
Weekly Code
Looking
Minimum
LookingBlog
Open Group
Original Wordpress Place
High
Loans Trading Co
Obscure Webpage Trading Co
Outside Funds Co
FrenchFinance
Maximum Happy Group
The Based
Frenzied Fund
InterestingBlog
MaximumContent
French Fundraising
Cultural Component
Spiritual Satisfied Group
Weblog Collective
ConcessionalFinance
Pok Trading Co
Substance Group
Alcoholic Substance Co
Wordpress Group
Foreign Fiscal
Cognitive Complacent
ThematicContent
Convict Content
Entranced Finance
Hiroshi Spot
ExtraFinance
Positive Contentedness
Frenzied Financials
Hiroshi Place
The British Cash In Hand
Frenzied Fiscal
Cellular Cognitive Content
Functional Treasurer Spot
Dynamic Happy
The Concessional
Economics Collective
RuralFinance
Audio Carnet Trading Co
FavoriteBlog
Direct Pecuniary Resource Co
WrittenBlog
Related Hiroshi Spot
Simple
The Behavioral Cash In Hand
Written Code Place
The Manifest Satisfied
The Influential Wordpress
The Fake Blogging
New
Professional Weblog Spot
Sound Treasurer Spot
InternalFinance
The Real
Based Bulletin Board
Cultural Contained
Longer Happy
The Internal Monetary Resource
ParticularBlog
Ethical Satisfied Collective
Influential Blogging Spot
Frenzied Fin
Actual Capacity
Audio Wordpress Spot
Minimum Subject Spot
Cognitive Cognitive Content
Indian Economics Group
Code Place
Personal
CheapFinance
Adequate Banking Trading Co
The Internal
Webpage Pro
The Personal Lending
Subject Matter Pro
Longer Subject
Moral Happy Collective
Available Pecuniary Resource Group
Hosted Webpage
OrganicContent
Academic Happy Collective
Based Hiroshi Trading Co
Rich Subject Pro
The Egyptian
The Audio
Subject
Extra
Outside Loans
The Educational
OrthodoxFinance
The Livejournal
OnlineBlog
Educational Economics
Low Subject Co
StyleBlog
CorporateBlog
Royal
Frenzied Financier
Substance Trading Co
British Monetary Resource Pro
The Private
The Maximum Happy
Cognitive Components
Informational Subject Pro
The Official
Residual
Total Contentedness Collective
The Provincial
Cultural Complacent
Pecuniary Resource Group
SpiritualContent
The Current Pok
Subject Collective
Precise Satisfied
The Entire Webpage
Lending Collective
Subject Matter Collective
CampaignFinance
Factual Subject Matter Pro

Best finance blog name ideas

Federal Fundraising
Cellular Capacity
Private Treasurer Pro
Favorite
The Typical Pok
The Initial
Necessary
Johnson Content
Fondant Content
Federal Fiscal
Academic Happy Group
SingleBlog
Total
Elapse Finance
Corporate Code Pro
Local
Mustang Finance
Speculative
ReflectiveBlog
InternationalFinance
The Higher
Single
Popular Carnet Pro
Read Wordpress Group
Entire Open Ended Spot
Conceptual Complacent
Concrete
Cultural Cognitive Content
Functional Fund
Code Group
Political Open
The Operative
Speculative Monetary Resource Trading Co
Symbolic Subject
Content Weblog
Cellular Context
The Interesting
WordpressBlog
Operative Funds
Pants Finance
Functional Funded
Fake
Context Content
Weblog Group
Institutional
The Overall
The Higher Happy
Banking Co
The Free
The Dynamic Message
Pok Place
Available Loans
CommercialFinance
IslamicFinance
Blogger Collective
Foreign Financial
Alcoholic Subject Group
Simple Blogging Pro
Monetary Resource Pro
Frenzied Funded
Empirical
Based Backlink
The Educational Monetary Resource
The Conceptual
Representational Capacity
Wordpress Spot
The Style
Informal Treasurer
Corporate Cash In Hand Trading Co
Open Place
Academic Complacent
Functional Fundraising
Happy Pro
Campaign
The Specific Contentedness
Semantic
The Ideological Contentedness
The Orthodox Economics
SpecificContent
The Multimedia
Concrete Component
Own
Open Ended Spot
Lending Group
The Empirical
The Informational Subject
Ideological
The Email
The Compensatory Funds
Conceptual Smug
Solid
Rural Pecuniary Resource Place
CellularContent
Carnet Trading Co
Banking Group
Adequate
Subject Matter Trading Co
Monetary Resource Trading Co
The Longer Easygoing
The Excellent
FederalFinance
The Industrial
Technical Message
The Multimedia Contentedness
Concrete Curriculum
Symbolic Subject Matter
Reflective Webpage Place
Digital Subject Matter
SelfFinance
The Symbolic Subject Matter
Available Banking
Wartime Funds Trading Co
The National
Personal Treasurer Pro
The French
Based Blogger
Separate Open
Local Pecuniary Resource Spot
Cellular Contentedness
French Financial Group
Agricultural
Informative Carnet Trading Co
Cultural Components
The Direct Monetary Resource
The Collaborative
Ants Finance
Indirect
Longer Substance Co
Conceptual

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Finance Blog:

Simple is always better

This means a few different things. Your finance blog name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your finance blog:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Finance Blog: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

See full profile