1,000+ Clever Custom Prints Business Names

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Updated: April 14th, 2025

So, you've come up with the perfect custom prints business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your custom prints business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best custom prints business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your custom prints business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Custom Prints Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of custom prints business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy custom prints business name ideas

The Imprint Text
Type
The Print Stop
The Causal Collection
Echo
Engrave
The Local Print
Direct print
Simpler
Manual
Pointer Pint
The Type Hype
The Print Hub
Local Printer
Common Spot
Precious Print
The Similar Group
The Federal
Bright Prints
Designed
The Designated
Loveable Prints
Special Prints
Sketch
Normal
Formal
Visual
The Guide
Mint
The Ink
Containment Co.
Illuminated
Implanted
The Toeprint
Margin
North
Functional
Strong Wind
Colorful
Right Inked
Print Bound
The Bunch
Hyper Color
Saturations
Brilliance
Colorful Co.
The Printable
Self-Print
My Prints
I Paint
Pinned
The Tainted Ointment
Typo Style
Daily Prints
Mark
Xerox
The Patterned Cloth
Cased
The Calligraphic Media
Hand
Inscription
The Print Letters
The Transcript
The Records
BluePrint
Color Dump
Engraved
The Replicator
Featured Co.
Photoengraved
Celluloid
Printly
Print Shot
Jasper Prints
The Scan
Cruel Custom Made
The Ancestral Custom Made
Bespoken Collective
The Cruel Tailor Made
Honoured Customs Duty Pro
Savage Bespoken
Medieval
Usual Impost Spot
The Beautiful Tradition
Peculiar Tradition Spot
The Greek Bespoke
The Peculiar Bespoken
The Ancestral
Jackets Co
The Established Bespoken
Indelible Illusion
The Initial
Beautiful Customs Duty Collective
Non Print Making Group
The Prevalent Tailored
Pagan
Written Group
Medieval Impost Group
English Tailor Made Group
Greek Customs Duty
Distinct
Excellent
The Greek
EgyptianCustom
PeculiarCustom
Dusting Custom
Curious Custom Made Group
Adjusted Custom
The Pious
Century Black And White
Medieval Tailored Collective
Rusted Custom
The Final
Lusting Custom
MedievalCustom
Disgusting Custom
Universal Custom Made Group
Italian Bespoke Place
Pretty

Creative custom prints business name ideas

Feudal Made To Order
UnfavorableImpression
Oriental
Tradition Trading Co
Black And White Spot
The Immediate
The Faint
Pernicious Customs Duty
The Usual Usage
The Distinct
Trusted Custom
Jackets Co
International
Common Customizing
The French Usage
The Standing
Final Publish Pro
The Pre
Invariable Made To Order
Indian Customs Duty
The Spanish Tailored
Traditional Tradition Collective
Curious
The Honored Tailor Made
The Tiny
The Quality
Cruel Custom Made
Effect Place
OrdinaryCustom
Subtle Custom
Popular Printing Co
Ancient
The Medieval
The Feudal
Favourable
The Ordinary Printers
Definite Perception Co
Medieval Tailored Collective
Irish
Unfavourable Perception
Pretty Made To Order Collective
Trustful Custom
Ancestral
Usual Impost Spot
Popular Notion Collective
Rejection Impression
Customs Duty Spot
Powerful
ReligiousCustom
Printing Collective
Indian Impost
The Peculiar
Muscle Custom
Popular
Lustrum Custom
Bespoke Place
Curious Customized
The Spanish Tradition
Blue Black And White Spot
Excellent Belief
Local Tradition Collective
Prevalent Bespoke Group
Ordinary Usage
Russian Tradition
Clear Perception Group
Belief Place
Rushin Custom
Barbarous
Caisson Impression
Non Print Making Group
Standing Customized Group
The Strange Made To Order
Initial Imitation
The Roman Customized
Common Customize
Medieval
Huston Custom
Clothes Pro
Made To Order Co
Ancient Bespoke Collective
Primitive
Prevalent
WidespreadCustom
Shirts Collective
The Photographic
Customized Place
Indelible Image
Custom Made Pro
Curious Customise
Tremendous
Shirts Group
Cruel Customise
The Indelible
Annual
The Native
Native Impost
Off Publish Spot
Curious Customised
Spanish Tailor Made Collective
The Barbarous
Universal
The Bad
Primitive Tradition Trading Co
Spanish Custom Made Trading Co
The International
RussianCustom
French Impost Pro
Custom Made Place
Savage Bespoken
Russia Custom
Selection Impression
Oriental Bespoken Place
French
The Widespread
The Greek Impost
Overall
Russian Customs Duty
Tuscan Custom
Jackets Group

Learn more about starting a custom prints business:

Where to start?

-> Custom prints business plan
-> How to finance a custom prints business?
-> How much does it cost to start a custom prints business?
-> Pros and cons of a custom prints business

Need inspiration?

-> Other custom prints business success stories
-> Marketing ideas for a custom prints business
-> Custom prints business slogans

Other resources

-> Profitability of a custom prints business
-> Custom prints business tips

Funny Custom Prints Business Names

Cruel Customized
Photographic Publishing
Print Making Pro
Able Reprint Trading Co
Customs Duty Place
Tiny
The Spanish Tradition
Standing Tailor Made Collective
Mental Picture Place
The Annual Tailor Made
Medieval
Ordinary
Quaint Customized Co
SlightImpression
Impost Co
Native Tradition Collective
The Beautiful Reprint
PositivePrint
The Peculiar Bespoken
The Evil Usage
French Made To Order
Blouses Place
Small Printer Spot
Recollection Impression
Ancient
The Overall Picture
BeautifulCustom
Invariable Made To Order Pro
The Greek Usage
The Honored
The Close
Final Photographic Print
Accurate
Bespoke Co
The Medieval
The Tribal Custom Made
The Savage
The Larger
The Ordinary Bespoken
WidespreadCustom
Prevalent Impost Spot
The Roman Customized
Bustin Custom
Popular
The Pre Publish
Discussion Custom
Regular Tradition Spot
Indistinct
The Foolish
Evil Customized Group
The Indelible
Traditional Usage Trading Co
The Tribal
Custom Made Pro
The Mere
Roman Customs Duty
Smaller
Usual Tradition Co
Blue Print Making Pro
The Pernicious
Tradition Trading Co
The Pleasant
Custos Custom
Immediate Illusion
DistinctImpression
Spanish Custom Made Trading Co
Ancient Customized Spot
PiousCustom
The Quaint
AncientCustom
Italian
Written Co
Pious Tailored Collective
Roman
Adjusting Custom
Customized Co
Cruel Customizing
The Quality
PleasantImpression
Shirts Place
Religious Tailored
Clothes Co
The Strange Tailor Made
The Beautiful Customized
Pagan Bespoken
LaudableCustom
The International Customized
Cruel Customer
The Colour
The Common
Feeling Spot
Popular Notion Collective
The Quaint Custom Made
Medieval Bespoken Collective
Beautiful Customs Duty Collective
Religious
ImmemorialCustom
Positive Stamp Pro
The Pleasant Bespoken
Rustin Custom
The Barbarous
Honored
The Usual
Sweater Trading Co
Custis Custom
Trusted Custom
Pious
UniversalCustom
Annual Tailor Made Pro
The French Usage
Immemorial
Slight
BasilarImpression
Immediate Innuendo
The Annual
The Religious
The Spanish
Tailored Trading Co
Frequent Tailored Place

Cool custom prints business name ideas

Standing Tailor Made Collective
Curious Customizing
AccurateImpression
Pretty Made To Order Collective
Bespoken Co
SocialCustom
Beautiful Usage
Invariable Impost Collective
The Established
Black And White Trading Co
Cruel Customizing
PrimitiveCustom
Strange
Italian Customs Duty Group
Depression Spot
Immediate Imprint
The Primitive
Italian Custom Made Group
The Pernicious
Subtle Custom
The Honored
EstablishedCustom
Overall Picture Trading Co
EgyptianCustom
Trustful Custom
Peculiar Customs Duty Place
Perception Spot
CheapPrint
Curious Customer
Painful
Jackets Co
StrangeCustom
Print Making Trading Co
General Customs Duty Pro
The Invariable
Russian Usage Place
Perception Group
Pagan Usage Trading Co
Religious
The Irish
Honored Tailor Made
Bad Usage Co
False Printing Collective
FaintImpression
Barbarous Made To Order Spot
Bespoke Co
The Egyptian
Distinct
Foolish
Final Photographic Print
Spanish Impost Trading Co
Common Tailor Made Collective
Disgusting Custom
The Native
StrongerImpression
Concussion Custom
Invariable Bespoken Co
Common Customer
Pagan Bespoke Spot
LargePrint
Contemporary Print Making Pro
The Popular
Justice Custom
Pretty Custom Made
Usual
The Pre Publish
The Larger
Greek
The Large
The Block
Prevalent Customs Duty Co
Visual Stamp
Oriental
Tailor Made Place
English Tailor Made Group
Augusta Custom
Features T-shirt
Unaccustomed Custom
RussianCustom
The Immemorial
Tailored Trading Co
Roman Customs Duty
Customs Duty Spot
SingularCustom
Ordinary Made To Order Co
ConfidentialPrint
FrequentCustom
Oriental Tailor Made
Good Depression Trading Co
FinishedPrint
Indelible Inference
General Customized Pro
Selection Impression
Absurd Tradition Group
General Tailored Trading Co
Pious Made To Order Group
Composite Reprint Spot
The French
LatentPrint
Russian
Former Impost Collective
Cruel Customizable
Tailor Made Co
Conception Impression
Immediate Mental Picture Collective
The Ancestral Usage
Frontal Custom
Notion Trading Co
Publish Pro
Strange Custom Made
Foolish Tradition Place
PiousCustom
Customs Duty Group
Custom Made Pro
FeudalCustom
Curious Customize
TraditionalCustom
Medieval Tradition
The Lasting

Unique custom prints business name ideas

Recollection Impression
DistinctImpression
Bad
Usage Spot
The Honored Tailor Made
PleasantCustom
Pagan
Favourable Imprint Collective
Oriental Bespoken Place
Popular Printing Co
The Usual Bespoke
Tradition Spot
Bespoken Pro
Common Customs Duty
The Pretty
Tee Shirt Place
Pleasant Usage
Traditional Usage Trading Co
French Impost Co
Busted Custom
Honored Impost
BeautifulCustom
Print Making Collective
AncestralCustom
The Gelatin
Universal Customs Duty Group
SlightImpression
Laudable Tailor Made Collective
PaganCustom
The Cold Hardcopy
Impost Pro
Click Publish
Common Customised
Sessions Impression
Russia Custom
Tailor Made Collective
Peculiar
Honored
Immediate Impact
Custom Made Spot
PleasantImpression
The Tribal
Caisson Impression
Photographic Printers
Beautiful Bespoken Collective
WidespreadCustom
Common Custom Made
FormerCustom
The Regular
The International Bespoke
Positive Photography
Photographic Publish
Tradition Co
Stamp Group
Large Printers Pro
Greek Customs Duty
The Annual Tailor Made
Old Tailored
Justin Custom
Hardcopy Co
The Usual Usage
Beautiful Black And White Place
Savage
The Pagan
Quaint Customized Co
Evil
The Similar Impost
Peculiar Tradition Spot
Bespoke Spot
Rusting Custom
Indelible Image
Bleacher T-shirt
The Immemorial Custom Made
The Social
Lusting Custom
Mere Customized Pro
Tension Impression
Pleasant
Perception Place
StrongImpression
The Initial
Sweater Trading Co
Mere
The Pleasant Custom Made
Musket Custom
Bleachers T-shirt
The Positive Impress
Pernicious Customs Duty
Singular Bespoken Collective
The Oriental
Absurd
Out Printer Co
Made To Order Trading Co
WoodblockPrint
Unfavourable
Effect Spot
Immediate Illusion
Mental Picture Pro
Pleasant Feeling Collective
Correct
The Pre
Common Tailored
Cruel Tradition Group
Immediate Idea
The Greek Bespoke
Primitive Tradition
The Positive
Shirts Place
The Greek Impost
QuaintCustom
Usual Custom Made
Laudable Tradition Collective
Photographic Publishing
Pagan Impost Place
Disgusted Custom
Positive Printers
Cold Reprint Trading Co
Bespoke Group
Annual Tailor Made

Cute custom prints business name ideas

Positive Printable
The Beautiful Tradition
OrdinaryCustom
The English Customs Duty
RegularCustom
Lasting
Feature T-shirt
Mere Custom Made Group
GeneralCustom
Deception Impression
Curious Custom Made
The Prevalent
The Savage Tradition
The Italian
Social Impost Spot
Russian Tradition
The Foot
Roman
Cruel Custom Made
Common Customize
Savage Customs Duty Group
The Universal
Pious Custom Made
Immemorial
Busting Custom
The Excellent
Italian
Initial Impact
Destructive Custom
Teacher T-shirt
Creature T-shirt
Misleading Notion Place
Mental Picture Place
The Beautiful
The Usual
Singular Custom Made
The Annual
The Indelible
Century Written
The General
Blouse Pro
Prevalent Impost Spot
Ether T-shirt
French Impost Pro
Universal Custom Made Group
Curious Customs Duty
Russian Customs Duty
DisagreeableImpression
Ordinary Tradition Spot
Standing Customized Group
The Greek Usage
Photographic Print Trading Co
Non
PopularCustom
Tribal Tailored
Common Customized
The Religious Tailor Made
The Laudable
Dustin Custom
Quaint
Cruel
Blouses Co
RomanCustom
Picture Co
Initial Belief
Oriental Custom Made Spot
Rushin Custom
Usage Co
The Laudable Tailored
Deep
Native
AncientCustom
Local
Irish
The Strange Tailor Made
Hustle Custom
Cruel Customise
Blouses Spot
Feudal Impost Place
International Tailored Pro
Print Making Pro
Coat Collective
The Indian
The Large Printers
Preacher T-shirt
Final Publish Pro
Notion Group
Rustin Custom
Publish Co
The Overwhelming
UniversalCustom
ItalianCustom
Traditional Tradition Collective
Traditional Bespoke
Ordinary Usage Trading Co
System Custom
The Evil
Popular Tailor Made Collective
Russian Impost Collective
Standing Impost Place
Overall
Medieval Bespoken Collective
Similar Tradition
Ordinary Customized Co
Jacket Group
TinyPrint
Regular Tradition Spot
Shirts Collective
Overwhelming
Savage Bespoken
The Peculiar Tailor Made
Custom Made Place
Indian
Customs Duty Pro
Bespoken Trading Co
The Mere
Former Made To Order
The Tribal Custom Made
Pre Publishing

Clever custom prints business name ideas

Medieval
The Photographic
Prevalent
Shirts Group
Adjusting Custom
Impress Co
Contemporary Reprint Place
Hardcopy Collective
Native Bespoke
The Curious
Contemporary Written Spot
Section Impression
Primitive Tailored Pro
Bespoke Place
The International
Ancient Bespoke Collective
Off Publish Spot
The Peculiar Tailored
Honoured Customs Duty Pro
The Quaint Custom Made
The Spanish Tailored
Widespread
Jackets Group
Rustic Custom
The Frequent
Usage Trading Co
Honoured Bespoken
Coat Trading Co
FalseImpression
Buxom Custom
Pernicious
The Ordinary Bespoken
The Honoured Custom Made
Usual Impost Place
Rusted Custom
Shuttle Custom
Annual Tailor Made Pro
Percussion Custom
Clothes Pro
Strongest Belief
Curious Custom Made Group
Common Customizable
Similar
Frequent Customized Collective
The Russian Custom Made
Black And White Spot
Indian Customs Duty
Quaint Customized Spot
Rejection Impression
Impost Co
Custom Made Collective
Ancestral Bespoke Co
Spanish Customized Co
SmallestPrint
Evil Tailor Made
Striking
The Established Bespoken
The Ancient Usage
ClosePrint
Absurd Bespoken Group
The Click
The Tiny
PerniciousCustom
The Traditional Made To Order
VisualImpression
French Made To Order
Cruel Customer
Positive Photographic Print Trading Co
Slight
The Enlarged
Laudable Bespoken
Italian Impost
Cresson Impression
English Usage Co
Evil Customs Duty Trading Co
Usual Bespoke Pro
Pious Tradition Group
Singular Made To Order Place
FoolishCustom
IndelibleImpression
Feudal Bespoken Group
StrangeImpression
Definite Perception Co
Trusted Custom
Pious
NativeCustom
The Final
Usage Collective
The Distinct Stamp
The Out
Medieval Impost
The Close
Tribal Custom Made Group
Absurd Made To Order
The Foolish Impost
Written Group
Written Collective
First Belief
Mention Impression
Usage Pro
Indelible Imprint
The Daily Customs Duty
Native Impost
Italian Bespoke Place
IndianCustom
The Basilar
Pretty Bespoke Trading Co
The Immediate
Original Black And White
Custom Made Co
Universal
Effect Place
Customized Collective
Honored Customs Duty Collective
MedievalCustom
OldCustom
Custos Custom
OriginalPrint
Select

Best custom prints business name ideas

Indelible Stamp Collective
Striking Belief
Tribal Customs Duty
UsualCustom
Pleasant Impost Co
The Quality
Blue Print Making Pro
The Cruel
Former
CuriousCustom
Cruel Customs Duty Group
Latent
Gelatin Printers Spot
The Native Custom Made
LaudableCustom
Clear Perception Group
The Old
The Strange Made To Order
Pagan Made To Order Place
Old Custom Made
English Impost Group
The Roman
Greek Custom Made Place
The English
Adjusted Custom
Curious Customized
Similar Made To Order
The Religious
Made To Order Place
The Colour
Written Pro
FrenchCustom
Tailor Made Spot
Bespoke Pro
Indelible Illusion
Century Black And White
Pre Printer
Absurd Tradition Co
The Beautiful Tailored
Accustomed Custom
Objection Impression
Belief Pro
Large
The Foolish
The Painful Feeling
Irish Customs Duty Pro
Indistinct
Traditional Custom Made Spot
SpanishCustom
The Common Tradition
Muscle Custom
BarbarousCustom
The Quaint
CruelCustom
LocalCustom
Written Co
The Flower
The Evil Customs Duty
Reason to question Impression
Widespread Usage
Pagan Bespoke Group
The Cruel Tailor Made
Common Clientele
The Unfavorable
The Laudable Custom Made
Religious Tailored
Common Tailor Made
Non Print Making Group
The Good Notion
The Traditional
IrishCustom
Tiny
The Common
Italian Customized Place
Immemorial Usage Pro
Agreeable
The Beautiful Customized
The Ancestral Custom Made
Russian Bespoken
The Composite
Tremendous
Accurate Belief Spot
Bad Tailor Made
Pious Tailored Collective
Positive
The Greek Customized
Common
International Bespoke
Positive Publication
Blouses Group
Ordinary Customized Trading Co
Annual Customized Co
English Bespoken Collective
Bespoken Spot
GreekCustom
The Cruel Made To Order
Common Usage Co
Impost Trading Co
Common Costume
OrientalCustom
The Pleasant
Belief Place
The Ordinary
MereCustom
General
DailyCustom
Click Printer Co
Quaint Tradition Spot
Medieval Tradition Spot
Bespoken Collective
Russian Bespoken Co
Customized Co
Made To Order Pro
PositiveImpression
Small Printer Spot
Peculiar Customs Duty
Printer Group
Tailored Place
Social Custom Made Pro

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Custom Prints Business:

Simple is always better

This means a few different things. Your custom prints business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your custom prints business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Custom Prints Business: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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