750+ Creative Car Wash Business Name Ideas [2025]

Updated: April 17th, 2025

750+ Creative Car Wash Business Name Ideas [2025]

Have you been thinking of opening up a car wash business?

The name of your business will forever play a role in:

  • Your customers' first impression
  • Your businesses identity
  • The power behind the type of customer your brand attracts
  • How easily your customers can find you online

We've put together 750+ car wash business name ideas and provided you with a step-by-step guide on how to name your business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your car wash business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Car Wash Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of car wash name ideas for free using our business name generator and instantly check domain availability.

Want to generate your own business name?
Use our custom business name generator to find an amazing name for your business.
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Best Car Wash Business Names

Here is a list of names for your car wash business. Use our instant availability check to see if the name is available, or get suggestions on similar names with domain availability.

Catchy Car Wash Name Ideas

  • Cleansed Co
  • SecondCar
  • Warm Wash Drawing
  • Rental
  • Loofah
  • The Trolley
  • CarSmart
  • Size up Scrub
  • Driven
  • Brownish Lave Co
  • Mixed Place
  • Pull up Scrub
  • Short Scrub Up
  • Sparkling Carwash
  • Class Cart
  • The Freight
  • WashedClean
  • Surgical Scrub Up
  • Transparent Backwash Pro
  • Aquamobile
  • Dense
  • One Elevator Car Collective
  • Mongrel Pro
  • Uniform Cleansed Place
  • Touchless Car
  • Weekly Whitewash
  • The Fresh Moisten
  • Own Auto Place
  • WhiteCar
  • ThornScrub
  • White Wipe
  • Cool
  • Polished
  • The Thin
  • SandyWash
  • Preliminary Washables Spot
  • Crystal Clean House
  • AntisepticScrub
  • Entrepreneur Car
  • Moist Cur
  • SmallCar
  • Ore Car
  • ThinWash
  • Class Crate
  • Interior Washed
  • Compact Cadillac
  • Fancy Motorcar Pro
  • Launder Trading Co
  • Friendly Car Wash
  • Cable Car Collective
  • Washabit
  • Gondola Co
  • The Rear Cable Car
  • The Mere
  • NorthernScrub
  • Fancy Mudwash
  • Sandy Backwash Place
  • Washanator
  • GreyScrub
  • Washed Pro
  • Sage Shrub
  • Cheer up Scrub
  • Race Place
  • The Annual
  • Crystal Spotless Trading Co
  • Hold up Scrub
  • Railcar Group
  • Gentle
  • Rapport Car
  • MontaneScrub
  • ArmoredCar
  • Broad Moisten Pro
  • Awesome CarSpa
  • ContraryClean
  • Shineaway Carwash
  • Summer Treat Carwash
  • Alkaline Spotless
  • Launder Collective
  • Thick Washables Trading Co
  • Swish
  • Touch up Scrub
  • Crowded Carmaker
  • Sandy Sweep
  • Concurrent Cleanup
  • Crystal Blue
  • Superwash Cave
  • OwnCar
  • Core Car
  • The Light
  • Little Gondola Co
  • Outside Scrubbed
  • The Dry
  • Cleanse Trading Co
  • Washables Collective
  • Swept Washed Group
  • HandWash
  • Class Cadillac
  • Last Backwash Collective

Creative Car Wash Name Ideas

  • The Stunted
  • The Latter Cleansed
  • Breeze Smart
  • Brownish Lave Co
  • Come Cleanse
  • Come Clean House
  • Launder Place
  • Railroad Car Collective
  • Backwash Group
  • Shallow Airstream Co
  • Scour Pro
  • Rapt Cleansed
  • The Light
  • Guilty Fresh Place
  • The Moist
  • Inside Cleanse Collective
  • The Standard
  • Wash up Scrub
  • The Extra
  • The Excellent
  • The Pine Scouring
  • Arid Mongrel Co
  • Neighbourhood
  • Underbred Group
  • RottenClean
  • The Astringent Race
  • The Daily Shine
  • Class Carpark
  • EnvironmentalClean
  • The Thick Dampen
  • Dark Bush
  • JetCar Wash
  • The Minute
  • Surgical Scrub Up
  • Captain Car Bath
  • Sum up Scrub
  • Meadow Fresh
  • Subalpine Underbred Co
  • GreenWash
  • Tropical
  • OfficialCar
  • The Sleek Fresh
  • The Warm
  • Hired Motorcar Co
  • Clean Drive
  • Aquamatic
  • Contrary Cleansed
  • PooDooWash
  • Cylinder Chariot
  • ComeClean
  • Clean Obsession
  • Open
  • The Back Moisten
  • Nice Scrubbed Collective
  • Thin Moisten
  • D Spotless Carwash
  • Crystal Cleanable
  • Snap Shine
  • Wild Crossbred
  • Sleek
  • Underbred Co
  • Wash & Lube Unli
  • Tidy up Scrub
  • WhiteWash
  • Strange
  • WhiteCar
  • Washed
  • Scattered
  • MR. Carwash
  • Blackboard Scrubbed Place
  • Mixed Pro
  • Scour Collective
  • ThornScrub
  • Washanator
  • Ink Backwash Co
  • Watercolor Wash Drawing
  • Thorough Unsoiled
  • Mongrel Pro
  • Wonderwash
  • Scanty Scrubboard
  • Sandy Backwash Place
  • Gentle
  • Watercolor
  • Thin Scour Group
  • The Deciduous Bush
  • Wipe & Shine
  • Mere Car
  • Pup Scrub
  • Wet Washer
  • Shiny Washed
  • Touchless Car
  • NorthernScrub
  • Outside Cleanse
  • Cheer up Scrub
  • Bubble Bum
  • Quick Care
  • Rinse Place
  • Simply Shine

Funny Car Wash Name Ideas

  • Head up Scrub
  • Fed up Scrub
  • Mixed Pro
  • TramCar
  • Road Refresh
  • Used Machine Place
  • Come Cleanable
  • The Red
  • The Dusty
  • Demure Car
  • Race Place
  • The Mere
  • The Deciduous Bush
  • Mere Car
  • The Adjacent
  • Guilty Fresh Place
  • CoolWash
  • Arid Mongrel Co
  • The Hog
  • Own Auto Place
  • Northern
  • Railway Car Co
  • Swanky Dash
  • Final Cleanly Group
  • TropicalScrub
  • Low Scrub Up Trading Co
  • Washabit
  • Contrary Cosher
  • Rise up Scrub
  • Sparse
  • StrangeCar
  • Sandy Backwash Place
  • Shallow Airstream Pro
  • Bush Collective
  • Store Car
  • BlackboardClean
  • NorthernScrub
  • FirstCar
  • The Yellow Railway Car
  • 5-Star Auto Detailing
  • Wide Whirlpool
  • Snap Shine
  • Rental Auto Pro
  • Give up Scrub
  • Wash Away Spot
  • Squat Cleansed Group
  • Shut up Scrub
  • Sorry Scrubboard
  • SideCar
  • D Spotless Carwash
  • Warm Washer
  • Sparse Scrubbing Brush
  • The Thick Dampen
  • The Wash Parlor
  • Watercolor Washer
  • Sparse Cur Spot
  • The Swept
  • Contrary Cleanly
  • Quick & Easy Carwash
  • Concurrent Clean Living
  • The Bushy
  • Megawash
  • Trolley Automobile
  • Weekly Backwash Spot
  • Preliminary Lave
  • Wet Washer
  • Wrap Car
  • The Tropical
  • GoodWash
  • Clean Drive
  • WashMonkey
  • Ink Backwash Co
  • The Fresh
  • Entrepreneur Car
  • Bring up Scrub
  • Bush Trading Co
  • Rocky
  • DeepWash
  • Bushy Cur Spot
  • Breeze Smart
  • Tumble Wash
  • Thorough
  • DeepClean
  • DeciduousScrub
  • Contrary Cleanup
  • Machine Spot
  • Compact Chariot
  • Railcar Place
  • Dirtless CarHouse
  • The Driven
  • Broad Wash Away Collective
  • Clean Obsession
  • Come Complete
  • PowerfulCar
  • Squeaky Clean
  • Warm Wash Drawing
  • The Guilty Fresh
  • Thin Scour Group

Cool Car Wash Name Ideas

  • PolishedClean
  • ThornScrub
  • The Good
  • 5-Star Auto Detailing
  • The Thorough
  • Crystal Blue
  • Sorry Sponge Down
  • The Fresh
  • Compact Elevator Car
  • The Annual
  • Sandy Backwash
  • WashedClean
  • The Fancy
  • Automobile Trading Co
  • Blasting Wash
  • Sandy Scouring
  • Come Cleanly
  • Class Crate
  • CoolWash
  • Xpress Splash
  • OwnCar
  • Strange
  • Beef up Scrub
  • Pull up Scrub
  • Inside Cleanse Collective
  • The Gray
  • Pine Scouring Trading Co
  • Shallow Airstream Pro
  • Sweet Carwash
  • SmallCar
  • The Driven
  • Race Co
  • Use up Scrub
  • Stir up Scrub
  • Conjure up Scrub
  • Bottom Pristine Co
  • The Tall Cur
  • WhiteWash
  • Compact Chariot
  • PrettyClean
  • Round up Scrub
  • WashaCar
  • SecondCar
  • RottenClean
  • The Cylinder
  • Score Car
  • The Hog
  • Luxury Auto Service
  • Mediterranean
  • Underbred Group
  • The Standard
  • The Light
  • The Pine Scouring
  • Sandy Squeezing
  • Wonderwash
  • Swept Washed Pro
  • The Pink
  • Compact Carmaker
  • Car CleanUp
  • CarShine Masters
  • The Squat
  • ExquisitelyClean
  • Clean N' Shiny
  • Fresh Spot
  • ContraryClean
  • Pine Chaparral
  • Interior Scrubbed
  • The Polished
  • The Hand
  • Thin Moisten
  • Launder Collective
  • BeautifulCar
  • Semidesert Scrub Up Group
  • Green Bubbles
  • Patient Spotless Group
  • MoistScrub
  • Turbo Wash
  • Sparse Cur Spot
  • Weekly Whitewash
  • Wonder Wash
  • The Yellow
  • Mature Car
  • FastCar
  • RedCar
  • Launder Place
  • Rental
  • The Private
  • Breezy Carwash
  • Xtaporcarwash
  • BlackboardClean
  • The Blackboard Unsoiled
  • Down Airstream Group
  • Stable
  • Fairy Hands Car Wash
  • Launder Trading Co
  • A-Z Luxwash
  • Annual Scrubbed Co
  • Bloomin Carwash

Unique Car Wash Name Ideas

  • Scanty Scrub Up
  • Shiney Carwash
  • The Come Washed
  • The Wide Launder
  • TriumphalCar
  • SuperWash
  • OutsideClean
  • The Armored
  • Abhor Car
  • Race Collective
  • Thin Scour Group
  • Secondary Chaparral Co
  • Sleek Washed Trading Co
  • The Own Gondola
  • The Compact
  • Subalpine Mongrel Pro
  • The Spotless Fresh
  • Shake up Scrub
  • LightWash
  • The Hazel
  • Speak up Scrub
  • Blackboard Scrubbed Place
  • The Subalpine Underbred
  • CleanOn
  • EZ Wash
  • Bottom Washed Collective
  • Head up Scrub
  • Wash & Go
  • Swept
  • Bouncing Bubbles
  • Driven
  • Bubble Bum
  • Guilty Fresh Place
  • H2O Detailing
  • Simply Shine
  • Machine Pro
  • Crowded Carmaker
  • Machine Spot
  • Quick Chaparral
  • White Wipe
  • DryWash
  • Sandy Backwash Place
  • Automobile Spot
  • The Soft Washables
  • The Mild
  • Krupp Scrub
  • MontaneScrub
  • GreenScrub
  • Crystal
  • Washed Pro
  • Ice Glaze Carwash
  • Cliffside Car Wash
  • Contrary Cleansed
  • Infer Car
  • Hired Motorcar Co
  • Clean Obsession
  • Come Complete
  • The Dark Crossbred
  • Wash & Wipe Rangers
  • Come Spotless Co
  • Auto Group
  • Surgical Scrub Up
  • Wild Crossbred
  • The Concurrent
  • Deep
  • Cylinder Cart
  • Come Clean House
  • Austere Car
  • The Come
  • CylinderCar
  • Railcar Place
  • Sleek Unsoiled Group
  • WhiteCar
  • Or Car
  • Crystal Clean House
  • SleekClean
  • Concurrent Cleanse
  • Dampen Pro
  • Cleansed Co
  • Cleanify
  • OfficialCar
  • GreyScrub
  • QuickClean
  • The Short Scrub Up
  • Tumble Wash
  • Flat Launder Spot
  • Mixed Spot
  • Dampen Spot
  • Quick
  • Bob's Bubble Carwash
  • Bush Collective
  • The Less
  • Underbred Pro
  • H2O Mop
  • Brown Race
  • Come Cleanse
  • Mongrel Pro
  • Summer Treat Carwash

Cute Car Wash Name Ideas

  • Loofah
  • Miracle Carwash
  • Fresh Airstream Trading Co
  • Subalpine Underbred Co
  • Cylinder Cruiser
  • StuntedScrub
  • Daily Race
  • The Come Cleanly
  • Scour Collective
  • Own Auto Place
  • Brownish Lave
  • Scrub Angels
  • More Car
  • Fed up Scrub
  • There Car
  • Assure Car
  • WashBot
  • Succulent Scan
  • The Tropical Crossbred
  • Wet Washer
  • Moisten Co
  • Gear Car
  • Neighbourhood Pristine
  • The Rent
  • Arid Mongrel Co
  • Come Cleanable
  • DeciduousScrub
  • The Deciduous Scrub Up
  • QuickWash
  • Shineaway Carwash
  • Scattered
  • AwfulClean
  • DryClean
  • NewCar
  • HiredCar
  • Bushy Cur Spot
  • Unsoiled Trading Co
  • Automobile Group
  • Stunted Scour
  • Bush Pro
  • The Fancy Vehicle
  • Aqua Fresh Carwash
  • Scour Pro
  • Nice Scrubbed Collective
  • Gondola Spot
  • Sparkle Auto Wash
  • Second Auto Pro
  • Front Unsoiled Co
  • Motor Motorcar Group
  • Mixed Place
  • Mere Car
  • Pup Scrub
  • Fresh
  • Scrub Up Co
  • Concurrent Cleanly
  • Megawash
  • True up Scrub
  • Wash & Lube Unli
  • Vehicle Spot
  • SparseScrub
  • The Excellent
  • Underbred Co
  • Captain Car Bath
  • SideCar
  • The Trolley
  • The Crystal
  • The Sandy
  • The Dry
  • Bottom
  • Alkaline Pristine Spot
  • NorthernLights CarWash
  • Final Backwash Group
  • Write up Scrub
  • The Freight
  • Interior Washed
  • Daily Backwash
  • CarNest
  • The Secondary
  • Perk up Scrub
  • The Rear Cable Car
  • DesertScrub
  • Rapt Cleanse Co
  • GreenWash
  • Alkaline Spotless
  • The Adjacent
  • Warm Wash Drawing
  • Cure Car
  • Weak Whitewash
  • Contrary Cleanly
  • The Little
  • Hired Automobile Co
  • Stunted Crossbred Collective
  • Cup Scrub
  • Brush up Scrub
  • Lather Up
  • The Thin
  • Sup Scrub
  • Watercolor

Clever Car Wash Name Ideas

  • ArmoredCar
  • Scanty Scour
  • Wrecked Machine
  • The Beautiful
  • AntisepticScrub
  • The Montane Unimproved
  • Airstream Collective
  • LittleCar
  • StrangeCar
  • Squat Fresh Trading Co
  • Preliminary Lave
  • CarClean
  • V-Cleaners
  • The Preliminary
  • Standard
  • The Crowded
  • MotorCar
  • OpenCar
  • Concurrent Cleansed
  • Spotless Collective
  • WashOff
  • Chewy Wax N Shine
  • TropicalScrub
  • Touch up Scrub
  • Warm Wash Away
  • The Extra
  • Ink Launder
  • Concurrent Clean Living
  • Dampen Co
  • Meadow Fresh
  • Alpine
  • Alpine Scour Spot
  • LowScrub
  • Quick Klean
  • Warm Wet
  • Bushy Bush Place
  • Autobaron Car Wash
  • Snap Shine
  • DeepWash
  • StandardClean
  • Bushy Scrub Up Co
  • Bath & Buff
  • White Washables
  • Heavy Scouring Group
  • Come Cleanup
  • Sparse Shrub
  • The Fresh Airstream
  • Zany Zinc Wash
  • Dry Crossbred
  • Final Cleanly Group
  • The Down Moisten
  • Bridge Washer
  • Squat Pristine Group
  • The Transparent
  • The Minute
  • Ink Backwash Co
  • Vilest Pristine
  • The Old Automobile
  • Dark Bush
  • The Flat Railway Car
  • Mediterranean Crossbred Place
  • White Whirlpool
  • ThinWash
  • Bistre Airstream Place
  • The Contrary
  • Dry Rub & Wash
  • Gray Launder Collective
  • ShowMeTheRinse
  • The Inside Cleanse
  • Crystal Cleansed
  • ThunderShine
  • Uniform Spotless
  • Wipe & Shine
  • The Guilty Fresh
  • Spotless Group
  • The Succulent
  • Gentle
  • GuiltyClean
  • Washables Collective
  • TramCar
  • The Alkaline
  • Despair Car
  • Concurrent Cleanup
  • SuperShine 24/7
  • Flashy Wash
  • Detail King
  • Mr. Clean Auto Cleaner
  • Wide Whatnot
  • Race Spot
  • Gleam Shine
  • Scanty Scrubboard
  • Awesome CarSpa
  • Modern Wash
  • Transparent Backwash Pro
  • Neighbourhood
  • The Brigalow Mongrel
  • Class Cadillac
  • The Rapt

Best Car Wash Name Ideas

  • Dude Carwash
  • Mess up Scrub
  • The Front Fresh
  • Shiny Washed
  • Aquamatic
  • Moist Scouring Co
  • Wet Underbred Spot
  • Sandy Sweep
  • Fancy
  • Turn up Scrub
  • Powerful
  • Open up Scrub
  • Compact Cable Car
  • LoofahScrub
  • The Outside
  • Friendly Car Wash
  • Fresh Trading Co
  • Beautiful Auto Co
  • Give up Scrub
  • White Railway Car
  • Social Car Wash
  • BubbleWash
  • Muddy Magic
  • Aqua Carwash
  • HandWash
  • GoodWash
  • Crowded Cabin
  • The Adjacent Scouring
  • Launder Spot
  • PowerfulCar
  • Brownish Lave Co
  • DeepClean
  • White Automobile Trading Co
  • Fancy Mudwash
  • MightyWash
  • Sage Shrub
  • Thick Washables Trading Co
  • Sunshine Carwash
  • Cable Car Collective
  • The Clean
  • Sandy Scrubboard
  • Thorough Unsoiled
  • Countryside Carwash
  • EyeWash
  • The Wide
  • Vilest Spotless Pro
  • CleanCar Corner
  • Railroad Car Collective
  • The Quick
  • Class Cart
  • Fancy Motorcar Pro
  • MR. Carwash
  • The Bushy
  • Slight Backwash Group
  • Pristine Pro
  • Exquisitely
  • TrolleyCar
  • Outside Scrubbed
  • Career Car
  • Crystal Spotless Trading Co
  • Chalkboard Clear
  • JetCar Wash
  • Railway Car Place
  • The Detailing Junction
  • Ore Car
  • Cool
  • Thorn Crossbred Pro
  • Hand Railway Car Group
  • SingularlyClean
  • Crystal Cleanup
  • Rise up Scrub
  • Gentle Scrub Up Co
  • Triumphal Automobile
  • Machine Group
  • Step up Scrub
  • Cleansed Pro
  • Backwash Group
  • Watercolor Wash Drawing
  • The Flat Mongrel
  • Nearby
  • Tide Waves
  • The Sleek Fresh
  • Race Place
  • The Weekly
  • Mixed Pro
  • The Armored Gondola
  • Contrary Cosher
  • Washables Group
  • Entrepreneur Car
  • Sum up Scrub
  • Spotless Place
  • The Blackboard Fresh
  • SandyWash
  • The Daily Shine
  • LightScrub
  • Wrap Car
  • The Thick Dampen
  • Warm Wipe

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Car Wash:

Simple is always better

This means a few different things. Your car wash name should always be:

  • Easy to spell
  • Easy to pronounce
  • Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your car wash:

  • Try not to pick a business name that's crowded with other businesses
  • Consider naming your business based on highly searched keywords
  • Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

  • Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
  • Try not to name the business after only one product you sell
  • Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

  • Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
  • Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
  • Think about the emotion you want to evoke with your business name
  • Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

Is your URL available? Social media handles?

You can check for domain availability here:

Find a domain starting at $0.88

powered by Namecheap

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

  • Consider SEO when naming your business
  • Consider naming your business something that reflects what you do and/or who you are
  • Keep it simple! Easy to spell, easy to pronounce and easy to remember
  • Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

  • Short and simple
  • Easy to spell and easy to remember
  • Clearly defines what the company does
  • Optimized for SEO (people searching for boutiques)
  • Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

  • Memorable and funny
  • Short and simple
  • Obvious that they sell treats for cats
  • Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

  • Represents the largest river in the world, making it very memorable
  • The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
  • The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
  • Easy to spell, pronounce and recommend!

meet the author
Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.