1,000+ Catchy Calligraphy Business Names and Suggestions [2024]

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Updated: January 19th, 2023

So, you've come up with the perfect calligraphy business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your calligraphy business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together 400+ calligraphy business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your calligraphy business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Calligraphy Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of calligraphy business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy calligraphy business name ideas

Sky High Calligraphy
Sassy Folks
WooBee Calligraphy
Colossa Calligraphy Co.
MoonMist Calligraphy
HappyMix
White jasmine
BrookWella Calligraphy Co.
Martenna Calligraphy Co.
Rise and Shine Letterpress
Meant to Be Calligraphy
YouBetter
HobbyGlide
Call a Graphic Artist
Forever and Always
CitySpruce Calligraphy Co.
UrbanFill
CityGood Calligraphy
RedCrew Calligraphy
Artistic Calligraphy
Aertonna Pens
My Urban Invites
Durante’s Styles
Precision Letterpress
Hand Made Beauty
In to Ink
Yubenna Calligraphy
MapleTwist
Geek Calligraphy
Yellow House Calligraphy
Pinkberry
The Pilot Pen.
Sanctuary Letterpress
LHCalligraphy
MetaCade Calligraphy
PocaDot Pens
TrioCade
Laughing Willow Design
Smitten Boutique
Calligraphix
Yo Metz Calligraphy Co.
UrbanMove By Hand
Advanced Letterpress
Print Peppermint
Scribe Ink Calligraphy
Too Good
CityFever Calligraphy Co.
FlipFlirt Calligraphy
JollyArt Calligraphy
CassaGram Calligraphy
Joyful Ink Calligraphy
WriteGossip
AlphaString
PurpleVibe
Studio Two Three
Calligraphy Invitations
Cozy Olde Calligraphy
The Write Way
Bammel Letterpress
CitySpires
Beautiful Script
Every Little Letter
Inkwell Designers
Emberron
Cobalt Design
NeuWella
The Weekend Press
main Street
Anchored Paper Co.
Dreambyte Calligraphy
In Calligraphy
Cherished Beauty
Stellas Calligraphy Co.
CityDarlin Calligraphy
Minuteman Press
Logos Graphics
Kurious Calligraphy
GreatInk Calligraphy
Simple Difference
Reflection Foil & Letterpress
24 Karat Designs
Aerialist Press
The Print Mint
SecuGlow Calligraphy
MidtownCurls
AeronEight
Sandberry Calligraphy
Always Sunny Co.
Just Write Studios
Enmossa
Classex Calligraphy Co.
Calligraphy Ink
Lino Lensley
Quality Letterpress
Back Roads
Sealed with a Kiss
Burning Bones Press
The Arm Letterpress
ThreeWave Pens
Curl up Calligraphy Co.
Calligraphy Chic
RoyalRust Calligraphy Co.
Paper Boutique
Joyful ink Calligraphy
Paper on the Avenue
Truefun Calligraphy

Creative calligraphy business name ideas

WingBerry
MorellMare
Anticipate Invitations
Elum Design
The Calligraphy Girl
The Southern Letterpress
My Splendid Summer
StealSoft Calligraphy
Gold Leaf Embossing
MagniZent Calligraphy Co.
Yellow Wellies Design
GreenFeather
In My Hands
SpringCrown
LocoLiss Calligraphy
HighFive Calligraphy
GoodBerry
InkClap Calligraphy
Adrenna Calligraphy Co.
Dependable Letterpress
Steel Calligraphy
ArtsySpace
Calligraphy By Patricia
YellowTown
WordMotion
SoloWish Calligraphy
Classy Calligraphy
WriteDirect
Reflex Letterpress
She Twinkle Calligraphy Co.
Paper Goat Post
Sinsinety Calligraphy
WordQuest
Creative Letterpress
Professio Calligraphy
Goosefish Press
Swagberry Calligraphy Co.
CityPlay
Alphabate
Dainty Hand
Coffee & Calligraphy
InstantCurves
Calligraphia
Writing Thread
Nepolli Pens
The Printable World
NorthGrid
Littleford Letterpress
Nine o Nine Creative
Emerssa Calligraphy
Happy Alphabets
Brussel Calligraphy Co.
DreamTrim
Flower Avenue
Cotton Paperie Letterpress
Dakota Grace Designs
Brown Treasure
All Occasion Calligraphy
Literary Calligraphy
Go Bellish Calligraphy
The Desert Rose Designs
UrbanFind
Classic Letterpress
StarFlips
HandWave Calligraphy
heaven Secrets
Lady Liza
Shefine Calligraphy
Elite Pens
Elegant Pens
Letterer Molly
Alphabet Arts
Just My Type
Dahlia Press
Elegant Envelopes Calligraphy
Color Cloud Design
Deep Ink Letterpress
Coley’s Calligraphy
The Writex
Designs for Makers
Slinging Ink
WiseString Calligraphy
Sweet Ink
SuperPrime
Alpha Graphics
Calligraphy to the Stars
Absolute Pens
Paper Delights
Colortech
DirtyMint Calligraphy
Sesame Letterpress
Letterpress Play
Aeronna Calligraphy Co.
Integra Pens
Bayside Printing Co.
Jade Calligraphy
Evolution Press
Elation Press
Blossom baby
Amaziya Calligraphy Co.
SheAcres Calligraphy Co.
Exottica Calligraphy Co.
Virgonna
Open Arms
Pens and Pleasures
Paper Source

Learn more about starting a calligraphy business:

Where to start?

-> How much does it cost to start a calligraphy business?
-> Pros and cons of a calligraphy business

Need inspiration?

-> Other calligraphy business success stories
-> Marketing ideas for a calligraphy business

Other resources

Funny Calligraphy Business Names

Bold Penmanship
Writing Co
Classical Cursive Script
Agility Calligraphy
The Handsome Watercolor
KoreanCalligraphy
Italic
The Stylized
SplendidCalligraphy
Intricate
BoldCalligraphy
Careful
DelicateCalligraphy
Meticulous Ink Place
TraditionalCalligraphy
Neat
Penmanship Pro
ElaborateCalligraphy
Face Lift Group
Exigency Calligraphy
Exquisite
The Imperial
MusicalCalligraphy
Century Caligraphy
The Original
Western Ink Co
Syncope Calligraphy
GoldenCalligraphy
Ornamental Books
Imperial Kufic Collective
Clear Calligraphist
LovelyCalligraphy
Elegant Writing Place
The Ornate Writing
Century Writing
Handsome Handwriting Co
Initially Calligraphy
Classical Ceramics
Ornate Ink
Graceful Penmanship Collective
Splendid Kufic
The Ornamental
The Western
The Italian
The Century Face Lift
Probability Calligraphy
Writing Trading Co
Deliberately Calligraphy
The Century
Original Watercolor
Ancient Face Lift Trading Co
Monumental
Graceful Calligrapher Place
Artistic
Excellent Writing Trading Co
Elaborate Kufic Collective
The Splendid
Century Calligrapher Spot
The Monumental
Responsibility Calligraphy
Classic Calligraphist
Classical Carvings
Possibility Calligraphy
Classical Calligrapher
Book Spot
Weak Kufic Group
Delinquency Calligraphy
Writing Pro
Korean Art Co
The Elegant
Clear Writing Co
Classical Handwriting Group
Reliability Calligraphy
Perfect Penmanship
Century Kufic Pro
Strange
Ministry Calligraphy
Activity Calligraphy
Art Spot
The Contemporary
Calligrapher Group
Finest Calligrapher
DecorativeCalligraphy
Productivity Calligraphy
Calligrapher Co
The Magnificent
Graceful
Classical Chrysography
Polygamy Calligraphy
Modern Writing Co
Implicitly Calligraphy
Century Chrysography
The Ancient Watercolor
Clear
Imperial Ink
Epiphany Calligraphy
Face Lift Co
Korean Ink Group
Ancient
Brush Watercolor
Contemporary Penmanship
MedievalCalligraphy
Fancy Watercolor Collective
Gold Penmanship Trading Co
Classic Craftwork
Classical Craftwork

Cool calligraphy business name ideas

LilyPosh
New Unique Co.
Heddy Freig
Calligraphy Correspondence
YoungCraft
Canty Calligraphy
BehindBits Calligraphy Co.
Nib and Pixel
Letter Press Trade
Greenwich Letterpress
Paper Tree
Redorella
Prestige Printers
Calligraphy Crush
Dreams By Hand
Smudge Ink
Lettered Obsessions
Kwik Kopy Printing
Creative Lab Press
Messell Calligraphy Co.
Write Now
LovinPen
EllaEtsy Calligraphy
Letterpress Distilling
The Write House
Wellglide Calligraphy
Express Letterpress
The Handwritten Art
The Fist Pro
Manuscript
Casual Graffiti
Codex
Between The Lines
The Dual
Dialogue
Narrative
Work
Written Work
Calligrapher Co.
The Happening
Call A Graphic
AutoFill
Calligraphy Arena
The Duane
Fancy Pens
Pinned
The Ample Twist
Fine Work
The Neat Calligraphy
The Meta Code
The Graphed Pro.
Write Flip
The Old Graphic
Echo
Write Above
Stella Graphics
Noted
Reformed
The Melt Down
The Letter
Paper Club
Writers Obsession
Underneath
The Logos
Mark Style
Shorthand
Sorties Above
The Perfect Print
Printing Co.
Authorship
Penmanship
Scribble spot
Symbolic
The Wordy Style
Autobiographic Calligraphy
Jottings Co.
The Type Size
Perfect Model
Doodle Art
The Scratch
Eligible
The TypeFace
Wording
The Font
Penned
Typesetting
Electronic Publishing
The Gaps
Positioning Co.
Space
The Roman Art
Inserted
Noting
The Site Play
The Calligraphic
The North Spot
Little Nine
The Twenty Seventh Design
Isabella Rose Designs
The Shine
Canvas Color
Ornamental Books
The Fine
SpideryCalligraphy
FineCalligraphy
Cursive Caligraphy

Unique calligraphy business name ideas

The Arabic Watercolor
Neat
The Imperial
Classical Calligrapher
Watercolor Group
Pictorial Face Lift Collective
Graceful Ink Spot
Books Co
Captivity Calligraphy
Century Copperplate
PreciseCalligraphy
The Western Writing
Careful Craftwork
Careful Cursive Script
Stylized
Calligrapher Place
Monumental
Ink Pro
Classical Cursive Script
The Fancy Kufic
ClassicCalligraphy
Intricate Ink
The Clear
OrientalCalligraphy
Book Trading Co
The Careful
Excellent Ink Trading Co
Turkish
Exquisite
Neat Book Pro
The Monumental Book
Ink Trading Co
MedievalCalligraphy
Elaborate
The Delicate
Books Trading Co
ItalicCalligraphy
Antipathy Calligraphy
Formal Art Trading Co
Clear Copperplate
Efficiency Calligraphy
The Musical
KoreanCalligraphy
Modern Writing Co
Productivity Calligraphy
Modern
Bigotry Calligraphy
MusicalCalligraphy
ArtisticCalligraphy
The Cursive Books
Availability Calligraphy
HandsomeCalligraphy
Books Pro
Ornate
Imperial Kufic Collective
BoldCalligraphy
Face Lift Group
Face Lift Spot
CenturyCalligraphy
Calligrapher Co
Liquidity Calligraphy
Careful Carvings
Heian Face Lift Collective
Ink Collective
Cursive Books
Meticulous Books Pro
Bold
Lovely Writing
Gothic Face Lift
Mobility Calligraphy
Lovely Books
The Beautiful Kufic
Delinquency Calligraphy
Contemporary Ceramics
Golden Kufic
Classical Ceramics
Contemporary Calligraphist
Penmanship Place
Century Writing
Resiliency Calligraphy
Contemporary Calligraph
Excellent Writing Trading Co
Italian Handwriting Pro
The Style Ink
Clear Calligraph
The Spidery
Heian
Writing Group
Feasibility Calligraphy
FamousCalligraphy
Calligrapher Trading Co
Excellent
Classical Caligraphy
Writing Trading Co
Clear Calligraphist
Western
Graceful Calligrapher Place
Ministry Calligraphy
Agility Calligraphy
Kufic Spot
BrushCalligraphy
Fancy Watercolor Collective
Classical Copperplate
Classical
Art Trading Co
Initially Calligraphy

Cute calligraphy business name ideas

The Finest Ink
ClearCalligraphy
The Fine Writing
The Spidery Writing
Clear Ceramics
Infancy Calligraphy
The Contemporary
Century Cloisonne
Kufic Group
Ancient Face Lift Trading Co
Face Lift Pro
Careful Calligraphist
The Original Art
The Abstract Face Lift
Calligrapher Pro
Delicate
Tranquility Calligraphy
Writing Pro
Classical Handwriting Group
Elegant Writing Place
Imperial Ink
Neat Books Trading Co
Complicity Calligraphy
The Stylized
ItalianCalligraphy
Books Spot
Literally Calligraphy
Clear Caligraphy
Framed Book Place
Distinctive Penmanship
Cursive Ceramics
The Modern
The Original Calligrapher
WeakCalligraphy
Intricate Kufic
The Gold
Magnificent Calligrapher Pro
Splendid Handwriting Place
SplendidCalligraphy
Clear Craftwork
Infamy Calligraphy
The Brush
Face Lift Co
Lovely
Eccentricity Calligraphy
GoldenCalligraphy
The Lovely Watercolor
Contingency Calligraphy
Intermittently Calligraphy
CarefulCalligraphy
The Italic
Century Calligrapher Spot
Handwriting Pro
Fancy Writing
Abstract Penmanship Pro
Classical Face Lift Co
Ancient
Quranic Writing Place
Classic Copperplate
Kufic Place
Delicate Book
27279 6 Calligrapher Place
Penmanship Pro
The Ancient Watercolor
Beautiful
Facsimile Calligraphy
Century Caligraphy
The Ornamental Face Lift
Handwriting Place
Century Cursive Script
Framed Handwriting Co
The Handsome Watercolor
The Musical Calligrapher
The Own Penmanship
ArabicCalligraphy
FormalCalligraphy
Distinctive Handwriting Pro
Penmanship Collective
Ability Calligraphy
The Own Art
Ornate Face Lift
Handsome Handwriting Co
The Own
The Monumental
The Imperial Watercolor
Weak
Brush Face Lift Place
TurkishCalligraphy
Famous Book
Contemporary
HeianCalligraphy
Framed Watercolor Spot
Vicinity Calligraphy
Penmanship Trading Co
Neat Calligrapher
AbstractCalligraphy
Western Ink Co
Deliberately Calligraphy
Italian
Fine Writing Pro
Decorative
Deficiency Calligraphy
Reliability Calligraphy
Calligrapher Spot
Epiphany Calligraphy
The Medieval

Clever calligraphy business name ideas

ElaborateCalligraphy
Imperial Art Trading Co
The Excellent Ink
The Western
The Formal
The Gothic Face Lift
Century Calligrapher
The Neat Art
Explicitly Calligraphy
The Precise Ink
Contemporary Penmanship
Classic Book Co
Korean Ink Group
The Weak
Century
Intricate
Possibility Calligraphy
Islamic Watercolor Group
Bold Writing Spot
WesternCalligraphy
The Linear Face Lift
The Original
Careful Chrysography
Clear Carvings
Koranic
Meticulous Penmanship
Turkish Face Lift
Musical
The Superb Ink
The Oriental
Chivalry Calligraphy
Clear Calligrapher
27279 6 Watercolor Collective
Classic
Careful
Abstract Watercolor Spot
The Islamic
OriginalCalligraphy
Classic Calligraphist
Asymmetry Calligraphy
Nativity Calligraphy
Affinity Calligraphy
Islamic Penmanship Collective
Art Spot
Careful Calligrapher
Consistently Calligraphy
Cursive Cursive Script
Proclivity Calligraphy
Cursive Calligrapher
Imperial Face Lift Collective
GoldCalligraphy
Polygamy Calligraphy
Cursive Book Spot
The Cursive
Consistency Calligraphy
Heian Kufic Pro
IslamicCalligraphy
Book Pro
The Splendid Ink
Implicitly Calligraphy
Litany Calligraphy
The Persian
IntricateCalligraphy
Bold Penmanship
The Framed
The Neat Face Lift
Cursive Chrysography
Own Face Lift
Careful Kufic Trading Co
Felicity Calligraphy
Classic Cursive Script
Gothic Watercolor Spot
27279 6
Italic
Perfect
Magnificent Books Spot
ContemporaryCalligraphy
Trinity Calligraphy
Clear Chrysography
Finest
The Ornamental
Careful Handwriting
Book Collective
Art Pro
Ancient Watercolor Trading Co
Artistic
The Fancy
DelicateCalligraphy
Fancy
Clear
Kufic Co
Medieval Writing Spot
Magnificent
The Splendid
Gold
Watercolor Spot
Classic Kufic
Splendid
The Ancient
The Beautiful Handwriting
Quranic
The Intricate
Original Watercolor
The Clear Writing
Exquisite Book Collective
Formal

Best calligraphy business name ideas

Persian
Dystrophy Calligraphy
The Decorative
LovelyCalligraphy
Ornate Ink
Own
Flexibility Calligraphy
The Gothic
Distinctive Art
Gothic Book
ImperialCalligraphy
Timothy Calligraphy
The Italic Ink
Symmetry Calligraphy
Korean Art Co
Additionally Calligraphy
QuranicCalligraphy
Graceful Books Collective
Century Kufic Pro
The Artistic
Classical Craftwork
The Magnificent
Activity Calligraphy
Cursive Handwriting Place
Classic Caligraphy
Original
The Delicate Kufic
The Elegant
Handwriting Spot
ExcellentCalligraphy
Brush
Strange
Cursive Calligraph
Spidery Kufic
Style Kufic
Classic Cloisonne
The Handsome
Cursive
Finest Calligrapher
Face Lift Trading Co
The Ornate Writing
Famous Books Spot
Books Group
The Graceful
Ink Place
GothicCalligraphy
Contemporary Caligraphy
KoranicCalligraphy
Ornate Art Pro
Handwriting Co
Classic Calligrapher
Islamic Kufic Pro
The Century
Calligrapher Collective
Classical Chrysography
Weak Kufic Group
Meticulous Ink Place
The Musical Penmanship
The Beautiful
Proficiency Calligraphy
Persian Kufic Co
Perfect Penmanship
Gold Calligrapher
Lovely Book
Quranic Watercolor Collective
Hostility Calligraphy
The Medieval Books
Arabic Book
Arabic Writing Place
Distinctive
MagnificentCalligraphy
Ancient Book
Golden Book Trading Co
Brush Writing Place
Formal Ink
GracefulCalligraphy
Spidery
StyleCalligraphy
Distinctive Handwriting Spot
Perfect Calligrapher Co
Superb
Gold Penmanship Trading Co
Syncope Calligraphy
The Style
Century Craftwork
Indignity Calligraphy
Viability Calligraphy
Kufic Collective
Classic Carvings
Ink Group
Book Spot
Graceful Penmanship Collective
Italic Kufic Collective
The 27279 6
The Arabic Writing
Splendid Kufic
Writing Co
Penmanship Spot
MeticulousCalligraphy
Books Place
Century Chrysography
Quranic Book
Divinity Calligraphy
Medieval
DecorativeCalligraphy
BeautifulCalligraphy

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Calligraphy Business:

Simple is always better

This means a few different things. Your calligraphy business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your calligraphy business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

Part of

Starting A Calligraphy Business: Everything You Need To Know

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meet the author

Pat Walls

I'm Pat Walls and I created Starter Story - a website dedicated to helping people start businesses. We interview entrepreneurs from around the world about how they started and grew their businesses.

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