630+ Catchy Bakery Business Names
So, you've come up with the perfect bakery idea, but in order to launch, you need a good business name.
And not just a name, but a creative and descriptive name that will make your bakery stand out.
The name of your business will forever play a role in:
- Your customers first impression
- Your businesses identity
- The power behind the type of customer your brand attracts
- If you're memorable or not
We've put together a list of the best bakery ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.
Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your bakery.
Need to start an LLC? Create an LLC in minutes with Firstbase.
Bakery Name Generator
Want to come up with your own unique company or brand name?
You can generate thousands of bakery name ideas for free using our business name generator and instantly check domain availability.
Ideas
Catchy bakery name ideas
- Euphorium Bakery
- Clever Cookie
- Goldstar Bakery
- Oh My Goodies
- Hot Crossed Buns
- The Cherry Pie
- Infinity Scones
- Making & Baking
- Sunrise puffs
- Baker’s Dozen
- Crispy crunchies
- The Muffin Room
- Cookie Cutter Club
- Mousse Boutique
- Sugar on Top
- Buttercup Bakery
- All You Knead
- Beautiful Flakes
- Buttercup Co.
- Granier Bakery
- Good Morning Bakery
- Crummiest Cakes
- Crumble & Flake
- Elegant Confections
- Creative Cakes
- Pinecrest Bakery
- Good Day Bakers
- Muffin Top
- ChocoLove
- Boardwalk Bakery
- Cupcakes Squared
- YumTum
- Delicious Bakes
- ThoroughBread
- Shake and Baked
- Flour Shower
- The Buttered Roll
- Angel Bake
- Muffin Tin Team
- Go-nuts Doughnuts
- Absolutely Muffin
- We Knead Dough
- A Cupcake Queen
- Holy Cannoli
- Sensational Cookies
- Yes We Pan
- Larry’s Butterfinger Bites
- Sweet Eats
- Golden Brown
- The Cake Corner
- Sunrise Delights
- Charm City Cakes
- Bread Pitt
- Sweetie Pie
- Daily Manna
- Bread and Butter
- Cotton Cakery
- Warm Delights
- Dolly Madison Bakery
- Pie Charts
- Queen of Tarts
- Creamy Creations
- The Crusty Croissant
- Batter and Bake
- Dave’s Custard
- The Fluffy Cupcake
- Cakewalkers
- Sunshine Bakery
- Donut Bar
- The Vanilla Bean
- Happy Bakery
- The Good Stuff Cookie
- Marla’s Sweet Treats
- The Gingerbread House
- Toasted Sugar
- Anytime Cakes
- Bread Bakers
- Sprinkled with Sweetness
- Cake Topper
- Savory Cakes
- Warm Delight
- Sweetcakes
- The Sweet Spot
- All Your Cake
- Sweet Addiction
- Patty Cakes
- Tasty Time
- The Warm Muffin
- Jarosch Bakery
- Pleasing Eats
Creative bakery name ideas
- Knead to Know Bread
- Bread Winners
- Drive-By Pies
- Chester’s Cheesecakes
- Flour Bakery & Cafe
- Sweet Revenge Bakery
- Hole in One Doughnuts
- Bake It Right
- Bread & Butter
- TastyTum
- Irresistible Bakes
- Cookie Monster
- The Cookie Jar
- Finest Donuts
- The Rolling Scone
- Rising Loaf
- Butternut Bakehouse
- Moonbeam Bakery
- Baked Delight
- Diamond Bakery
- Kona Kakes
- Shake and Bakers
- Neat Eats
- Sweet Tooth
- Cake Lounge
- The Amazing Bake
- Cherry on Top
- The Cake Room
- Pink Frosting Bakery
- Better Bakery
- Bake Yourself At Home
- Sunrise Pies
- Sweet Sensations
- Sugar and Nice
- Penny’s Cake Pops
- Beautiful Breads
- Cake and Art
- The Cake Bake
- Tasty Delights
- Layers
- The Gingerbread Country
- Cakes N’ Flakes
- The Flaky Croissant
- Nu age cookies
- Confections with Care
- Beautiful treats
- Humble Pie Desserts
- Cookie Monsters
- The Bread Box
- For Goodness Baked
- Sugar Booger
- Colonial Bakery
- Nutmeg Bakery & Cafe
- Cakes of Paradise
- The Milk Bar
- Artsy Tartsy
- Sugar Shaker Bakery
- Bread Time
- Starry Lane Bakery
- Bake Love
- Our Daily Bread
- Sugar & Spice
- Imperial Bakery
- The Grateful Bread
- Eats and Treats
- Cupcakes & More
- Great Bakers
- Red Velvet Bakery
- Knead Bread?
- Bun n’ Bread
- Cookie County
- Baked Good
- Sally’s Honey Muffins
- Hot Pastries
- Supreme Sweets
- The Heavenly Bakers
- Three Dog Bakery
- Sweet Sugar Bakery
- Crumbs
- Bake Off
- Butter Up
- Piece of Cake
- Muffin Tops
- Village French Bakery
- The Village Bakery
- Extraordinary Desserts
- Cake Batter
- Buttercream Delights
- Dominican Cakes
- The Bagel place
Learn more about starting a bakery:
Where to start?
-> How much does it cost to start a bakery?
-> Pros and cons of a bakery
Need inspiration?
-> Other bakery success stories
-> Marketing ideas for a bakery
-> Bakery slogans
-> Bakery Instagram bios
-> Bakery Instagram captions
Other resources
-> Blog post ideas for a bakery
Funny Bakery Names
- The Muffin Man
- Cake Lake
- Pastry Emporium
- Bake n’ Flake
- The Happy Baker
- Dream Puffs
- The Bread Basket
- Takes the Cake Bakery
- Bountiful Bakes
- Olee Cake and Pastry
- PureBread
- Cake Monkey Bakery
- Mama’s Cupcakes
- Baked Satisfaction
- Every day’s Delight
- Cookie Crumble
- Cake and Spoon
- Baked Bonanza
- ChocoLovers
- Bake Me Happy
- Oven Men
- Happy Harvest
- The CinnaMan
- Mama’s Kitchen
- Snack on the go
- Snack Park
- Flour Girls
- Delightful Desserts
- Cake House
- The Baker’s Table
- Sweetie Pies
- Sugar Fix
- Confection Connection
- The Cooling Rack
- Cake Walk
- The Sweet Room
- Bread Lounge
- Junior’s Bakery
- Frosting Fun
- Evans Bake Shop
- Yummy Tummy
- Cakey Bakey
- Magnolia Bakery
- Sweet Breads
- Bread & Salt Workshop
- Grandma’s Kitchen
- Pretty Bake
- The Baking Room
- Sweet Lady Jane Bakery
- First Comes Batter
- Delicious Pastries
- Pieous
- Toasted Meringue
- The Dreamy Danish
- Crispy’s Donuts
- Sweet Indulgence
- Dream Pies
- Valley Bakery
- Finders Keepers
- Angel Cakes
- Curls and Rolls
- Out of the Oven
- Creative Confections
- Rockin’ Rolls
- Chocolate Dreams
- Cupcake Nation
- Vegan Danish Bakery
- Flying Apron
- Frosting Fiend
- Dessert Delights
- Dreamy Bakes
- Magic Bread
- Amazing Confections
- Golden Baked Cakes
- Golden Crust
- Betty’s Bake Sale
- Dangerously Delicious Pies
- Smart Cookie
- Jake’s Cakes
- Disco Danish
- Warm Bakes
- Skippity Scones
- The Breakfast Bakers
- Honey Bunny
- Sugar and Scribe Bakery
- The Cupcake Bakery
- Pie in the Sky
- The Twisted Churro
- Sweet Sprinkles
- Pitchoun!
Cool bakery name ideas
- It’s a Piece a Cake
- Blossom Bakery
- The Pie Place
- Cake County
- The Cake Fairy
- Sweet Treats
- Sprinkles Bake Shop
- Sugarbloom Bakery
- Insomnia Cookies
- My Cupcake World
- Treats and Scones
- Beautiful Bakes
- The Bread Boss
- Pie Bar
- We Do Dough
- Flavorish Bakery
- Cookie Encounter
- Sunshine Confections
- Sugar Street Sweets
- Sweet Bakes
- Nutty Creations
- Rico Bakery
- Perfect Pastries
- Brett’s Confetti Cakes
- Cozy Cookies
- The Bread Machine
- Cutie Pies
- Batter Chatter
- Me Myself & Pie
- Upper Crust Bakery
- The Chocolate Chip
- Hunny Bun
- The Bake House
- YumCakes
- Outstanding Oven
- In the Mix
- Crusty crunchies
- Baked Perfection
- Roma Bakery
- Charlotte Bakery
- Nothing Batter Cakes
- Cake Time
- Amazin’ Glazin’
- The Nutty Bunch
- Sprinkles
- Mother Confections
- Bake Best
- Lovely Bakes
- Fresh Baked
- Glad Bakes
- Bake Rapture
- FunBun
- Lucky Rice Cake
- Mad Batter
- Fresh Friends
- Great Confections
- Super Buffet
- Just Cakes
- Buttercream Dreams
- City Cakes
- The Bagel Shop
- Make It Or Bake It
- ChocoBake
- For Goodness Cake
- Sticky Buns
- The Graceful Baker
- Cake O’Clock
- Take the Cake
- Bake & Take
- Milk & Cookies Bakery
- Healthy Hearth
- Sweet Cheeks Baking Company
- The Cake Lair
- Bread Fed
- Bakeology
- Donut Panic
- Frost Goddess
- Fluffy Biscuits Bakery
- Cakes, Cookies & Confections
- Frosting Freaks
- Make It Sweet
- Vanilla Dreamz
- Sweet Serenity
- Bake My Day
- Cookie Cutters
- Neat Treats
- The Rolling Pin
- Cake n Bake
- Plentiful Pastries
- Neat Sweets
Unique bakery name ideas
- BakeTime
- Smashing Dough
- The Slice
- Sweet Teeth
- Love Cakes
- Good Bread
- Pleasure Pastries
- Sunrise Bakery
- The Mix-Up
- Treat Confectionery
- Bootstrap Bakery
- Cake My Day
- The Pie Chart
- The Charming Baker
- The Bun Also Rises
- The Doughnut Lair
- Delectable Desires Pastries
- True Loaf Bakery
- Party Pastries
- Batter Up
- The Cookie Home
- Prime Baguette
- Snickerdoodles
- The Great EsCake
- New York Cupcakes
- Flour Box Bakery
- Bake It Perfect
- The Dough Knot
- Bake Away
- Make & Bake
- Bread Beauty
- Manhattan Cupcakes
- Red-hot Crunchies
- The Honey Cooked
- Griddle Dry Spot
- Scorched Spot
- Half Burned Pro
- The Griddle Sunbaked
- Honey Hardened Spot
- The Honey Toughened
- Tempered Collective
- Twice Hardened Place
- The Home Treated
- Toughened Spot
- Half Hardened Co
- The Oven Hardened
- Oven Tempered Pro
- Toughened Trading Co
- Twice Toughened Collective
- Half Burnt Trading Co
- Slow Scorched
- Griddle Cooked
- Slow Dry
- Honey Parched
- Twice Tempered Trading Co
- The Grill Sunbaked
- The Fresh Burned
- Slow Scorched Trading Co
- Tempered Group
- The Griddle
- The Oven Burned
- Half Tempered Collective
- The Grill Treated
- Oven Burnt
- Twice Burnt
- The Slow Treated
- Scorched Co
- The Slow
- Half Burned Spot
- Honey Toughened Spot
- Fresh Dry Collective
- The Honey Burned
- Treated Place
- Fresh Toughened
- Twice Dry Trading Co
- The Half Tempered
- Slow Treated Place
- Slow Parched Pro
- Home Scorched Trading Co
- Treated Spot
- Cooked Group
- Sunbaked Pro
- Griddle Parched Spot
- The Oven Toughened
- The Slow Scorched
- Burnt Collective
- Twice Burned Spot
- Fresh Dry
- OvenBaked
- Griddle Toughened Trading Co
Cute bakery name ideas
- Honey Sunbaked Place
- Oven Scorched Trading Co
- Slow Tempered
- Home Tempered Place
- Honey Burned Place
- Twice Tempered Co
- Scorched Trading Co
- Griddle Scorched Trading Co
- Sunbaked Collective
- Oven Tempered Place
- Half
- Home Treated
- Griddle Hardened Trading Co
- Treated Co
- Home Tempered Spot
- Toughened Collective
- The Half Burnt
- GriddleBaked
- Burned Place
- Griddle Tempered Collective
- Slow Burned Spot
- Burned Co
- Griddle Burnt
- Burned Spot
- Home Burned Trading Co
- Half Toughened Pro
- Half Parched Pro
- Tempered Spot
- Hardened Collective
- Fresh Burnt Trading Co
- Slow Cooked
- Home Tempered
- Escaped Baked
- Griddle Cooked Group
- Toughened Group
- The Half
- Grill Dry
- Grill Burnt Pro
- Griddle Toughened
- Fresh Dry Pro
- SlowBaked
- Honey Burned Trading Co
- Twice Parched
- Honey Parched Collective
- Grill Burnt
- Burnt Group
- The Half Burned
- Twice Parched Place
- The Slow Hardened
- Parched Spot
- Home Burned Place
- Grill Parched Pro
- Slow Toughened Pro
- Griddle Sunbaked Spot
- Griddle Treated Place
- The Griddle Scorched
- Griddle Dry Group
- Grill Sunbaked Group
- The Half Dry
- Sunbaked Co
- Slow
- Scorched Group
- Honey Dry
- The Slow Tempered
- Shaped Baked
- Toughened Pro
- Honey Toughened Collective
- Griddle Toughened Place
- Burned Group
- Honey Scorched Place
- Home Toughened
- Home Toughened Group
- Parched Place
- Dry Pro
- Oven Treated
- HalfBaked
- Honey Cooked
- The Twice Sunbaked
- Dry Collective
- Twice Toughened
- Half Hardened Spot
- Honey Dry Pro
- Oven Dry Collective
- Hardened Place
- Grill Scorched Collective
- Dry Co
- Fresh Hardened Group
- Oven Parched
- Oven Toughened Group
- HoneyBaked
Clever bakery name ideas
- The Grill Dry
- Grill
- Twice Cooked Trading Co
- The Twice Burnt
- Half Parched
- Half Parched Collective
- Slow Dry Pro
- TwiceBaked
- Burned Trading Co
- Sunbaked Spot
- Half Tempered
- Tempered Pro
- The Slow Parched
- Fresh Scorched Co
- Fresh
- The Honey
- Parched Collective
- Griddle Tempered
- Burnt Spot
- Half Burnt
- Oven Burned
- Honey
- Twice Dry
- The Oven
- Oven Tempered Collective
- Griddle Treated
- Burned Pro
- Slow Toughened Trading Co
- Sunbaked Group
- Slow Toughened
- Grill Parched Collective
- Slow Burnt Trading Co
- Hardened Co
- The Fresh
- Grill Tempered
- Twice Burned Collective
- Toughened Co
- Cooked Pro
- The Twice Toughened
- Burnt Pro
- Honey Dry Place
- Grill Dry Trading Co
- The Griddle Tempered
- GrillBaked
- Home Sunbaked Collective
- Home Burned Group
- Home Parched
- Cooked Place
- The Half Parched
- Home Dry Pro
- HomeBaked
- The Griddle Dry
- Half Scorched
- Honey Sunbaked
- Griddle Treated Pro
- Home Cooked Trading Co
- Honey Burnt
- Twice Treated
- Griddle Scorched Co
- Grill Burned
- Taped Baked
- Tempered Place
- Honey Scorched
- The Oven Treated
- Dry Spot
- Parched Co
- The Home
- Parched Trading Co
- The Grill Scorched
- Burnt Trading Co
- Twice Dry Pro
- Home Tempered Pro
- Oven Hardened
- The Half Scorched
- Griddle
- Fresh Burnt Collective
- The Home Cooked
- Oven Hardened Group
- Half Treated
- Home Parched Collective
- Half Scorched Pro
- Tempered Co
- Fresh Cooked Group
- Twice
- Grill Scorched
- The Grill Hardened
- Twice Dry Spot
- Slow Hardened Co
- Oven
- Fresh Tempered Pro
Best bakery name ideas
- Parched Group
- Twice Cooked
- Half Toughened
- Twice Burnt Group
- Griddle Sunbaked Pro
- Dry Trading Co
- Half Treated Pro
- The Fresh Sunbaked
- Fresh Scorched
- Cooked Spot
- Fresh Burned Collective
- Grill Dry Pro
- Grill Tempered Spot
- Grill Dry Group
- Slow Treated
- The Honey Sunbaked
- Twice Burnt Co
- Griddle Sunbaked Place
- Home
- Honey Treated Pro
- Slow Burned
- Half Sunbaked
- The Home Dry
- The Griddle Toughened
- Half Sunbaked Collective
- Griddle Tempered Group
- Slow Scorched Co
- Dry Group
- Grill Sunbaked Collective
- Cooked Collective
- Fresh Burned Co
- Burnt Place
- The Oven Sunbaked
- The Home Scorched
- Grill Hardened Co
- Oven Treated Pro
- Twice Burnt Pro
- Fresh Sunbaked Trading Co
- Griddle Sunbaked
- Treated Trading Co
- The Fresh Treated
- Tempered Trading Co
- Hardened Spot
- The Grill
- Twice Scorched Pro
- Dry Place
- Twice Hardened Group
- Sunbaked Trading Co
- Grill Toughened
- Home Parched Trading Co
- Oven Treated Spot
- Twice Cooked Spot
- Cooked Trading Co
- Toughened Place
- Fresh Burnt Place
- The Fresh Burnt
- Draped Baked
- Cooked Co
- Scraped Baked
- Fresh Cooked
- Twice Tempered Group
- The Twice Scorched
- Oven Hardened Pro
- Home Dry
- Half Burned
- Fresh Scorched Pro
- Oven Tempered
- The Half Treated
- Twice Hardened Spot
- Oven Toughened
- The Oven Scorched
- Treated Collective
- Slow Scorched Place
- Parched Pro
- Twice Toughened Place
- Oven Dry
- Slow Treated Pro
- Home Parched Group
- Burnt Co
- The Fresh Tempered
- The Grill Cooked
- FreshBaked
- Hardened Group
- Honey Cooked Collective
- Home Scorched Co
- Honey Tempered Trading Co
- Slow Toughened Co
- The Griddle Burned
- The Honey Tempered
- Fresh Cooked Place
Home Bakery Name Ideas
- Sweet Treats Bakery
- Homemade Delights Bakery
- The Cake Lady Bakery
- Homemade Bakery
- The Sugar Shack
- The Whisk & Bake
- Batter Up
- The Cake Nest
- Bake House
- The Doughy Delight
- Pastry Palace
- Oven Fresh
- The Cake Crafters
- Sugar Bowl
- The Cake Kitchen
- The Homemade Pastry Shop
- Bake Shop
- The Cake Cottage
- Sweet Shop
- The Pastry Shop
- Cake Coop
- The Homemade Cafe
- The Cake Oven
- Pastry Kitchen
- The Cake Corner
- Bake Room
- Cake Basket
- The Homemade Cake Co.
- Pastry Lane
- The Cake Box
- Whisk & Roll
- The Cake Creations
- The Sweet Bites
- Bake Studio
- The Cake Cabinet
- Homemade Desserts
- Pastry Cottage
- The Cake Cart
- Sweet Treat
- The Bake House
- Cake Kitchen
- Homemade Pies
- The Pastry Parlor
- Cake Cast
- The Sweet Shop
- Bake Barn
- The Cake Cafe
- The Homemade Bread
- Pastry Patch
- Cake Cupboard
- Tout de Sweet Cakes
- Cake Me Proud
- Sweet Humble Pie
- Bake Love, Not War
- Pie or Die
- Cakes in a hurry
- Bake It to the Limit
- Cake My Day
- The Baker’s Heart
- Bake It Stop
- Making Dough
- Sweet Exchange
- Golden Toast Bakeshop
- Cake Me Home Tonight
- Bake Me Home Tonight
- Cinnamint Bakery
- Cake District
- Sweet Wave
- Soulzz Pies
- Golden Bakery
- The Cake Whisperer
- Bake n’ Take
- Mom’s Bakery
- Baked With Love
- Grandma’s Kitchen
- Dangerously Delicious Pies
- Cakey Bakey
- Pie in the Sky
- Sunrise Bakery
- Cake Art
- Daily Delights
- The Sweet Spot
- Goldstar Bakery
- The Sweet Sensations
- Molly’s Cupcakes
- Corner Bakery Cafe
- Cherry On Top
- Sweet Dreams
- Deliciosa
- Antoinette
- Happy Cakes
- Sugar Rush
- Cuppa Heaven
- Kate’s Cupcakes
- One Cup Delight
- Cookie Monster
- The Cookie Jar
- Grandma’s Cookies
- Treats From The Oven
- Tastes Of Home
Cupcake Store Names
- Sweet Treats Bakery
- Bake Me Happy
- Cupcake Haven
- Bliss Bakery
- The Cupcake Factory
- Butter Lane
- Sugar Rush Bakery
- Butter Sweet Cupcakes
- Cake Craze
- Cupcake Cuties Bakery
- Cupcake Kingdom
- Cupcake Lounge
- Sweet Tooth Bakery
- Charmed Cakes
- Caketopia
- Cookies for You
- The Cupcake Emporium
- Crazy Cupcakes
- Cupcake Corner
- Crumbs Bake Shop
- Cake Avenue
- Our CupCakery
- Whipped Bakery
- The Cupcake Miracle
- Cupcake Central
- The Cupcake Castle
- The Cake Room
- Muffins and Cuppins
- Sweet Dreams Bakery
- Cupcake Republic
- The Cupcake Shop
- The Cup and the Cake
- Cake Oasis
- Cupcake Palace
- Sugar High Bakery
- Cupcake Island
- Caketopia
- Cupcake Corner
- The Cupcake Crush
- Cakes and Coffees
- Cupcake Craze
- The Happy Cupcakes
- Cake Castle
- Legendary Cupcake
- Sweet Delights Bakery
- The Big Small Cake
- The Cupcake Cottage
- The Veggie Cupcake
- Cake Cravings
- The Cupcake Shack
- Sugar Coated Bakery
- The Pink Cupcakes
- Cake City
- A Piece of Cupcake
- The Cupcake Cafe
- Tea Time Cupcakes
- Cupcake Couture
- The Cupcake Temptation
- Cake Crafters
- Tiny Delights Cupcakes
- Sweet Sensations Bakery
- Cookie Casa Bakery
- The Cupcake Company
- Flippin’ Good Cupcakes
- Cake Craze Bakery
- Star Cupcakes
- Sugar Snap Bakery
- Sweetime
- Cake Couture
- Swirlz Cupcakes
- The Cupcake Cart
- Sugar Seduction
- Cupcake Kingdom Bakery
- The Cute Little Cupcake Shop
- Cake Crafters Bakery
- Cupcakes and More
- Sweet Treats Cupcakes
- Oh Taste and See
- The Cupcake Shop Bakery
- JAM Cupcakery
- Cake Craze Cupcakes
- The future of cupcakes
- Sugar Rush Cupcakes
- Family Secrets
- Cake Craze Bakery & Cafe
- Oh My Cupcakes!
- The Cupcake Emporium Bakery
- The Magic Oven
- Cupcake Corner Bakery
- Empire Cupcake
- Cake Avenue Bakery
- Cupcakes to Go Go
- Whipped Cupcakes
- Sweet Chic Cupcake
- Cupcake Central Bakery
- The Cupcake Counter
- The Cake Room Bakery
- Twisted Sisters Sugar Shack
- Sweet Dreams Cupcakes
- Colossal Cupcakes
Guide: How To Name Your Business
Why Is Your Business Name Important?
Your business name is one of the single most important pieces to starting a business.
Why?
Because your business name has power.
It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.
It impacts the way in which people remember, refer you, and perceive your business
When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.
Let's take a look at everything you need to consider before deciding on a business name:
Tips To Consider When Naming Your Bakery:
Simple is always better
This means a few different things. Your bakery name should always be:
- Easy to spell
- Easy to pronounce
- Easy to remember
Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.
To test this point, try to think of any well-known reputable brand off the top of your head.
The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.
Your Business Name Should Define What You Do
The name of your business should reflect a defining characteristic of what you do.
Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.
For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.
Consider SEO When Naming Your Business
Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.
There are several different aspects to think about when it comes to SEO & naming your bakery:
- Try not to pick a business name that's crowded with other businesses
- Consider naming your business based on highly searched keywords
- Make sure the name of your business matches search intent and what people are looking for
Think about the emotions you want to evoke
Your business name has the power to evoke certain emotions and thoughts from your customer.
It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.
It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.
For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.
Try Not To Pick Something Too Limiting
Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.
If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.
Here are some tips to avoid making this mistake:
- Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
- Try not to name the business after only one product you sell
- Try not to name something based on a current trend
Brainstorming Names For Your Business
If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:
- Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
- Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
- Think about the emotion you want to evoke with your business name
- Ask yourself: If I had to describe my business in one word, what would it be?
From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.
Tips on naming your business
In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.
We've put together a full guide here for naming your business here but will also cover the most critical pieces below:
Is your URL available? Social media handles?
You can check for domain availability here:
Find a domain starting at $0.88
powered by Namecheap
As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.
Other general naming tips
- Consider SEO when naming your business
- Consider naming your business something that reflects what you do and/or who you are
- Keep it simple! Easy to spell, easy to pronounce and easy to remember
- Try not to pick something too limiting that could impact your businesses growth in the future!
Check out our full naming guide here.
Here is a video covering all factors to consider when naming your LLC:
Examples of Great Business Names
When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.
Here are a few examples of great business names (+ how some of these businesses came up with their name):
Competitor Analysis Example
One great way to name your business is by looking at the competition and getting inspiration.
Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:
A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.
The name "Boutique Rye" checks the boxes for naming a business:
- Short and simple
- Easy to spell and easy to remember
- Clearly defines what the company does
- Optimized for SEO (people searching for boutiques)
- Unique and personal touch - tells a story.
Ask Other People
Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!
How we came up with the name Cat Sushi:
So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.
Read the full story ➡️ here
The name "Cat Sushi" checks all the boxes for naming a business:
- Memorable and funny
- Short and simple
- Obvious that they sell treats for cats
- Fun & unique story - their customer literally came up with the name of their business!
The Amazon Example
Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.
The name Amazon came from a simple dictionary search .
Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.
When he told his team, he didn't care for anyone else's input. He was set on it.
Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):
- Represents the largest river in the world, making it very memorable
- The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
- The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
- Easy to spell, pronounce and recommend!
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