50 Best April Email Subject Lines [+ Free Email Templates]

Pat Walls

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Updated: February 22nd, 2024

50 Best April Email Subject Lines [+ Free Email Templates]

April is a great time to focus on email marketing campaigns as many consumers are looking for new products and deals as they refresh their wardrobes and homes for the new season. Additionally, with many holidays such as Easter and Earth Day in April, it can be a great opportunity to create themed promotions and campaigns.

It's also a good idea to segment your email list so that you can target specific groups of customers with relevant offers, such as sending personalized discounts to your most loyal customers.

April is a month that is associated with spring and new beginnings, and it's also a time of year when many businesses ramp up their marketing efforts. Here, provides some potential email subject lines for April marketing emails.

Clever April Email Subject Lines

Hurry! This Discount Only Applies from April 1-31
You’re Invited! RSVP to Our Spring Event
Days Just Got Long, But Our List of Offers is Longer
Are You Ready for Warmer Weather?
April Showers Are Bringing You May Deals
Your Need-to-Have Spring Checklist
Ring, Ring! Hello? Spring?
Never Fear, Spring is Here!
Click for Amazing April Offers Inside
Awesome April Deals Hiding Inside
Spring is Here! So Are Our Sales
April Sales That’ll Bring You May Joy
April Showers Are Pouring Down Sales!
Spring Has Arrived & So Has Your Order. FREE SHIPPING
Shop Last Minute April Clearance!
Spring Savings That’ll Have You Singing
Buy in April for a Surprise in May
Jump for Joy Over These Spring Sales
Quick! 40% Flash Sale Through April 30
What’s New in Q2 For You
4 Ways to Have an Amazing April
Worst Day of the Week? Laundry Day. (National Laundry Day, April 15)
Amalia, Gift Him Something Great. (Husband Appreciation Day, April 16)
Book Club! What’s On Our Reading List (National Librarian Day, April 16)
Join Us for a Day of Family Fun! (Healthy Kids Day, April 18)

Great April Email Subject Lines

April Booking Brings May Appointment Bliss
Book Ahead Discount April 1-31 ONLY
[Name] Is Your Home Prepped for Warmer Weather?
Pre-Book Summer Appointments Now for a Deal!
Spring Slots Filling Fast! Book Your Summer Job Now
How Are You Storing Your Winter Stuff? We Can Help
Nature is Healing. You Can Too.
Spring is Great, But Summer is Better.
Book Your April Adventure Now
Great April Products
Hoppy Easter!
We’re Hopping for Joy!
Don’t Forget to Leave a Carrot Out
Peep These Deals!
Eggs? Dyed. Baskets? Filled. What’s Next?
10 Eggceptional Easter Deals

Funny April Email Subject Lines

We’re Now Closing…
Sorry, We Lost Your Order.
Sales So Good They’re No Joke
April Fools’ Deals That Aren’t Even Funny
Only Fools Miss Out on Deals This Good
You’ll Be a Fool if You Miss Out on This
FREE SHIPPING (Really!)
No Jokes Here. Only SALES
Don’t Be Penny Wise & Pound Foolish this April
This Offer is No Laughing Matter!

April Email Template Examples

Here are a couple of great examples of April email templates you can use.

April Special: Free Shipping on all orders

title=April Special: Free Shipping on all orders Hello [Name],

April is here, and we're excited to offer you a special promotion to kick off the new month. For a limited time, enjoy free shipping on all orders.

No matter what you're looking for, from [product category 1] to [product category 2], we have everything you need at affordable prices. And with free shipping, your savings just got even better.

Take advantage of this offer now and enjoy free shipping on your next purchase.

Happy shopping!

Best, [Your Name]

Source

April Madness: Big Savings on Popular Products

title=April Madness: Big Savings on Popular Products Hello [Name],

Spring is here, and we're kicking off the new season with some amazing deals. This April, we're offering big savings on some of our most popular products.

Take [discount percentage] off on [product category 1], [product category 2], and [product category 3]. Whether you're looking for a new piece of technology, fashion item, or home essentials, we have it all at great prices.

Don't miss out on these deals

Best, [Your Name]

Source

Spring into Savings: Limited Time Offer

title=Spring into Savings: Limited Time Offer Hello [Name],

Spring is here, and we're excited to offer you a limited-time offer to help you refresh your home or wardrobe. For a limited time, take advantage of our spring sale and save up to [discount percentage] on select items.

From [product category 1] to [product category 2], we have everything you need to update your home or wardrobe for the new season. Don't miss out on these deals - shop now and save big.

The sale ends [end date], so be sure to take advantage of these savings before they're gone.

Happy shopping!

Best, [Your Name]

Source

April Refresh: Upgrade Your Home or Office

title=April Refresh: Upgrade Your Home or Office Hello [Name],

Spring is here, and it's the perfect time to refresh your home or office. This April, we're offering a special promotion to help you update your space.

Take [discount percentage] off on all home decor and office products, including [product category 1], [product category 2], and [product category 3]. Whether you're looking to add a new piece of furniture or update your office supplies, we have everything you need to refresh your space.

The promotion ends [end date], so don't wait to take advantage of these savings.

Happy decorating!

Best, [Your Name]

Source

Exclusive discounts on Easter products

title=Exclusive discounts on Easter products Hello [Name],

Easter is just around the corner, and we're excited to offer you exclusive discounts on Easter products. This Easter eggs-travaganza, take [discount percentage] off on all Easter-themed products, including [product category 1], [product category 2], and [product category 3].

From Easter baskets to Easter-themed clothing, we have everything you need to make this Easter one to remember. Don't miss out on these deals - shop now and save big.

Promotion ends [end date], so be sure to take advantage of these savings before they're gone.

Happy Easter!

Best, [Your Name]

Source

New Season, New Strategy

title=Spring is coming Dear [prospect name],

Congratulations on making it through the winter - is it just me, or does it seem longer every year? With Q2 almost here, you might be thinking about [launching new campaigns for X, starting a project on Y, or solving Z]. I've helped several clients [in your industry, serving the same market, dealing with this challenge] and would be happy to share what worked and what didn't.

Are you interested?

Thanks, [Your name]

Source

GUIDE: How To Write A Great Subject Line

As we mentioned above, crafting a catchy subject line is critical to the performance of your email campaign.

While just a few words may seem like a small piece of your overall message, this is the first impression your audience will have before they decide whether to open your email.

If your subject line isn't engaging or appealing enough, there's a chance it could get buried in your reader's inbox.

Let's go over the proven tips on how to craft a subject line that boosts engagement:

What makes a great subject line?

First, let's discuss the fundamentals of creating a great subject line:

Spark interest and curiosity
A clear and urgent call to action
An offer/intriguing discount
Personalization (this can be done by sending out different versions of emails to subscribers based on their preferences)
Relevance - make sure your subject line covers the current trends and topics within your industry

5 Tips To Crafting a Great Subject Line

Now, let's dive into the specifics of how to create a great subject line for your next campaign:

1. Use a familiar sender name

Although this may seem obvious, it's a piece many marketers miss the ball on.

Your readers want to feel like your email is coming from a human and not a corporation or automated system.

One of the easiest and most effective ways to do this is by changing the sender's name to YOUR name or someone in the company that is well known.

Here's a great example of this from Marketing Examples

Pro Tip

Avoid the "no-reply" sender name at all costs. This makes your email feel unfamiliar, unapproachable, and less personable.

2. Keep your subject short and to the point

If your subject line is too long, it will get cut off, which could impact your reader's chances of opening your email.

The rule of thumb (for both mobile and desktop) is to keep your subject line under 50 characters.

3. Add personal touches to your subject line

If you have access to information about your subscriber (ie. name, location, etc), you can use this to benefit your subject line and catch your readers attention.

It's important not to go overboard here, but adding even the simplest touch such as their name can build trust and rapport.

Here's a great example of a personalized email + offer I received from BarkBox with my dog's name in the subject line:

4. Avoid making any false promises

Your subject line makes a commitment to your reader, so it's important you don't stretch the truth just to simply get more opens and clicks.

In the grand scheme of things, making false promises will end up hurting your open rate as your readers will lose trust in you.

5. Give them a sneak peek of what's inside

Telling your subscriber what is inside helps with open and clicks.

For example, if you're providing your reader with a free guide or e-book, consider making your subject line something along the lines of:

"Your FREE marketing e-book awaits!"

Conclusion

If you want your email campaign to perform well, it all starts with your subject line.

Think about the emails you receive in your inbox and what makes you click vs what gets buried - odds are, the same habits go for your customer.

We hope you enjoyed our guide + list of 50 best april email subject lines [+ free email templates].

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Pat Walls