1,000+ Unique Air Freshener Business Names

Pat Walls

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Updated: January 19th, 2023

So, you've come up with the perfect air freshener business idea, but in order to launch, you need a good business name.

And not just a name, but a creative and descriptive name that will make your air freshener business stand out.

The name of your business will forever play a role in:

Your customers first impression
Your businesses identity
The power behind the type of customer your brand attracts
If you're memorable or not

We've put together a list of the best air freshener business ideas, provide you with a step-by-step guide on how to name your business and give real-world examples of how other founders came up with the name of their business.

Additionally, we provide you with a free business name generator with an instant domain availability check to help you find a custom name for your air freshener business.

Need to start an LLC? Create an LLC in minutes with ZenBusiness.

Air Freshener Business Name Generator

Want to come up with your own unique company or brand name?

You can generate thousands of air freshener business name ideas for free using our business name generator and instantly check domain availability.

Ideas

Catchy air freshener business name ideas

Air Spell
Scent Spray Freshener
Golden Scent
Mystic Scents
Mellow Drops Air Freshener
Pure Aquatic Scent
Fresh Waves
Lemon Mist Freshener
Twisted Citrus
Air Knights
Purple Musk
Hello Air Freshener
Spart Scent Air Freshener
Famsmell Air Freshener
Rose Mint
Prettilicious Air Freshener
Sweet Floral
Crystal Dew
Glam Scent
Fit Fritz
Flora Essence
Mega Fit Air Freshener
Prime Fresh
Minty Dew
Spice Up
Auto Mist Air Freshener
Mind Blow
Cool Clique
Clean Brizz
Elite Spice
Fresh Mix
Ultra Star
Air-Kissed
Sprinkle Air Freshener
Tea Scent Air Freshener
Spring Kissed
Golden Drip
White Label Air Freshener
Lime Twister
Pink Pride Air Freshener
Sky Dew
Midnight Scent
Ultra Time Air Freshener
Eclipse Air Freshener
Fruit Temp Air Freshener
French Scent
Gold Spice
Spritzy Air Freshener
Urban Scent
Sweet Base
Floral Spice
Ever Smell
Castyle Air Freshener
Orange Twist
Rose Shade
Just Airy
Air Paradise
Re-fresh Wave
Frenzy Air Freshener
Scentherapy Spell
Pure Citric Aroma
Sweet Spell
Daily Fringe Air Freshener
Oasis Scents
Mystical Scentsations
Spring Shower
Car Scent Air Freshener
Lavender Air
SayVail Air Freshener
Sprinzy
Drizzzle Air Freshener
Pure Glam
AirCode 101
Touch of the Air
Sheene Air Freshener
Wild Smell Group
Peculiar Perfume Co
SeaSpray
TangyScent
Expensive Odorize Collective
Pleasant Invigorating
Prime
Humidifier Group
The Frothy
Frozen
The Fine
Pepper Brush Co
Odor Crisp
Vita Crisp Co
The True
Fumigation Spot
Quick Cleanser Trading Co
AirFreshener
The Right
The Atmospheric
Castile Soap Pro
Lemon Cleanser
Purifier Trading Co
Intranasal Fumigation Pro
Droplet Group
Cloying Wind Trading Co
Reinvigorated Pro
Frothy Fertilizer
OverpoweringScent
The Bright
Olive
Tiny Spatter Co
Permanent Dishwashing Machine
StaleAir
New Place
Permanent Dishwashing Machine Trading Co
Best Cleanser Co
The Cold
Frothy Fragrance
Feathery
Droplet Pro
Predator Freshener
The Floral Eau De Toilette
The Like
The Warm Aroma
GreatDeodorizer
Atomiser Collective
The Dense
Shaped Aerosol Collective
Aroma Trading Co
CleanScent
Blinding Aerosol Co
Odorize Group
IcySpray
Blinding
The Adhesive
The Powerful Castile Soap
Airless Droplet Trading Co
Strong Spray
Earthy Fragrance
Slight Smells
Own
Salty Stream
Disinfectant Place
Deodorant
The Flung Fumigation
The Happy Unprocessed
Topical

Creative air freshener business name ideas

The Cold
Permanent Detergent Group
The Pressure Wetting
Sprayer Place
Electrostatic
Sub Reinvigorated Place
Brush Trading Co
Humidifier Spot
Postharvest Unprocessed Spot
Great Cleanser Pro
Strong
The Stinging
The Thick Droplet
Warm Trading Co
Unmistakable Olfactory Property Co
The Pure Broadcast
Warm Atomiser Group
Stinging Scope
Tree
Aerosol Co
LilacFreshener
Perfect Mouthwash
PrimeFresh
The Powerful Cleanser
GloriousFresh
The Thick Nose
The Like
The Acid Fumigation
The Crescent Refreshed
Flat Mist
Floral Fragrance
The Delightful
The Fine
Frothy Conditioner
Nonstick
The Happy Unprocessed
The Like Wind
The Sea Atomiser
The Scented Mouthwash
Aerosol Place
The Semicontinuous
Full New Place
Fumigation Trading Co
Red Crisp
Nasal
Atomiser Collective
Smells Collective
The Water
Stick
Jennifer Freshener
The Strange
Spatter Trading Co
The Pepper
The Salt
Frothy Frisk
Continuous
DrySpray
Crude
Warm Collective
The Golden Wetting
Good
The Frothy Fragrance
Clean Olfactory Property Trading Co
NonstickSpray
Eau De Toilette Trading Co
New
IntranasalSpray
The Wrong
The Strong
Corregidor Freshener
The Pressure
Crude Strong Trading Co
Salt Sprinkling
Vapocoolant Wetting
Stinging Spatter
Right
Airless Droplet Trading Co
Spicy
Topmost
FullFresh
Tangy
Ether Fumigation Spot
SweetFreshener
Salt Aerosol Co
Cleanser Co
Pepper
Spritz Pro
Thin
Cheap
AnestheticSpray
Bright Wetting
OwnFreshener
The Natural Eau De Toilette
Rich Fragrance Trading Co
Mouthwash Collective
Antiseptic Atomizer Place
Fumigation Collective
Warm
Flowery
Floral
Full Fee
Odor Refreshing Co
Fair Forward
Floral Face Cloth
Scented Detergent
The Feminine Perfume
The Open
ExcellentDeodorizer
Least Warm Co
StaleAir
Aromatic Smells Trading Co
Salt Sprinkler
The Homemade Humidifier
Atomizer Co
Soft Stream
The Delicious
Strong Skunk
Soft Sprig
Slight Stink
The Right
Intranasal Mist Collective
Hot Fumigation
Stronger Skunk
The Atmospheric
Full Further
Residual
DormantSpray
Choose
Nose Co
LingeringScent
Anesthetic Brush
Text editor Freshener
The Liquid Fumigation
The Iodoform
The Male Olfactory Property
Powerful Cleanser
Poor Refreshing
Tree Cleanser
The Heavy
DewFresh
Shaped Spritz
Sweet Skunk
Alveolar Air Out

Learn more about starting an air freshener business:

Where to start?

-> How much does it cost to start an air freshener business?
-> Pros and cons of an air freshener business

Need inspiration?

-> Other air freshener business success stories
-> Marketing ideas for an air freshener business
-> Air freshener business slogans

Other resources

-> Air freshener business tips

Funny Air Freshener Business Names

Homemade Spritz Place
Frothy Humidifier Group
Good Spritz
F-number Freshener
SeaSpray
Strong Windex Collective
Intranasal
Bright Hairspray Spot
Powerful Eau De Toilette Spot
Pleasant Invigorating
Olive Mist Group
Astringent Deodorizer Pro
Compressed Ventilate
The Strong Aroma
Soft Spatter
The Air Windex
Permanent Detergent Group
Ocean Fumigation Co
Fair Fruit
Wetting Group
Salt Sprinkling
The Cold
Odour Spot
Compressed
Homemade
Stick Spatter
The Constant
Aroma Group
FairFresh
The Hair Atomizer
The Sharp
Quick Castile Soap Trading Co
OverpoweringScent
Spicy Smell
Tree Fragrance
Sweet Spritz Spot
Olive
Tree
Smell Group
Pensioner Freshener
Aerosol Co
The Own Humidifier
Crescent Strong Group
Floral Fragrance
UsefulDeodorizer
Best
The Bitter
The Vapocoolant Hairspray
Cold
Strong Spray
Airless Droplet Trading Co
Sub Reinvigorated Place
The White
The True Windex
Stinging Spatter
Excellent
The Continuous Windex
Valuable Odor Co
The Homemade Humidifier
Great Detergent Spot
The Flung Fumigation
Tree Cleanser
The Excellent Windex
Flowery
Good
The Natural Windex
Humidifier Spot
Mild Deodorizer
Floral Fresh
Purifier Pro
The Fragrant
Stronger Skunk
The Sickly
Unpleasant Smells
Dishwashing Machine Group
Developer Freshener
HotSpray
Iodoform Detergent Co
ShapedSpray
Fresheners Freshener
Humidifier Group
GreatDeodorizer
The Sub
The Poor Invigorating
Warm Atomiser Group
The Familiar Perfume
How
Semicontinuous Germicide
Perfect Cleanser
Homemade Fragrance Spot
Lilac
Alveolar Aura
Many
The Soft
Atomiser Pro
Liquid Atomizer Trading Co
The Sequestered
Odor Refreshing Co
Earthy Odour Spot
Permanent Humidifier
Wind Place
Cheap Castile Soap Spot
Thermal Atomizer Pro
The Flung
Agreeable Perfume Group
Misty
Atomizer Pro
Cleanser Spot
Strange Stench
Curie temperature Freshener
Castile Soap Spot
Senator Freshener
The Residual
Full Forward
The Electrostatic Fumigation
The Salty
Salt Sprinkler
Light Odour Collective
Vapocoolant Atomizer
Wet Atomizer Spot
Floral Conditioner Collective
Electrostatic Brush Group
Shaped Sprinkler
StaFresh
The Faintest
Quick Odor
Clear
Floral Face Cloth
Best Mouthwash Collective
Good Purifier Co
Unprocessed Trading Co
The Little Conditioner
The Glorious
Shaped Shotgun
Floral Fertilizer
Soft Stream
Natural Humidifier Co
Residual
Dormant
Ocean Fumigation
Disinfectant Place
FlavoredSpray
IntranasalSpray

Cool air freshener business name ideas

How
Residual
Shaped Aerosol Collective
The Thick Odour
Wild
Soft Stream
Bright Flying
Sea Stream
Cheap Conditioner
Pungent Olfactory Property
PermanentDeodorizer
White
Delicate Hairspray Collective
The Sta
Continuous
The Familiar
The Best Odor
CommercialFreshener
Electric Windex Trading Co
The Topical
Severe Air
PluralFresh
The Flat
Own
The Salty Spatter
Aroma Group
The Adhesive
Fresheners Freshener
IcySpray
Vapocoolant Atomiser Place
The Salty
Shaped Stream
Fragrance Trading Co
Fair Invigorating Group
MistSpray
Soft Smellable
The Great
Lilac Eau De Toilette Spot
Stinging Splash
Good Spritz
Known Purifier Collective
The Like Atomizer
Own Aftershave Lotion Spot
The Residual
Postharvest Invigorating Group
Mist Collective
Olive Aerosol Trading Co
Alveolar Aura
Silvery Sprayer
Intermolecular Freshener
Strong Invigorated Trading Co
Shaped Shotgun
The Iodoform
The Scented
Good Cleanser Place
The Own Humidifier
Ether Brush Co
Elater Freshener
Blinding Aerosol Co
The Intranasal
Disinfectant Pro
Soft Droplet Spot
Full Fruit
Electrostatic
Bessemer Freshener
Telomere Freshener
The Right
Room temperature Freshener
Nasal
Wetting Trading Co
Nonstick
Text editor Freshener
Sub Invigorating
The Sweet Spritzer
Peculiar Perfume Co
New Castile Soap
Well wisher Freshener
The Green
Full Further
The Feathery Atomiser
The Clear Brush
Natural Germicide Place
Wild Wetting Collective
Zephyr Group
The Cheap
Stick Splash
The Least
Liquid Cleanser
Natural
The Feathery
Humidifier Spot
The Bitter
Topmost
Sharp Stuff
Stick Shotgun
Deodorant Hairspray Co
Like Mist
The Pressure Wetting
The Ruddy
Olive
Great Germicide Collective
Best
Aromatic Smells Trading Co
Frothy Fragrance Collective
Hair Hairspray
The Faintest
PerfectDeodorizer
Deodorant
ValuableDeodorizer
Atomizer Pro
The Tiny
Hot
The Natural Windex
Powerful Spritz
Sickly Stink Up
CloyingScent
Odor Spot
Bright Sprayer Pro
Aerosol Place
Disinfectant Place
Unprocessed Co
Sub Reinvigorated Place
Deodorizer Pro
Ether Fumigation Spot
The Good Windex
Mouthwash Collective
The Sea Atomiser
Flower
Crisp Spot
Blown Fumigation Co
Sweet Deodorizer
Castile Soap Collective
Sta Refreshing
Spicy Smells Collective
Frothy Fertilizer
The Stinging
Mouthwash Co
Cleanser Pro
Clear
Feathery
Thin
Dishwashing Machine Spot
FullFresh

Unique air freshener business name ideas

Stinging Spatter
The Heady Odour
Soft Droplet
Hair Droplet
Nicotine
The Vapocoolant
Powerful Eau De Toilette Spot
Dense
Pleasant
Wetting Co
Sea Sprinkler
Known Mouthwash
ColdSpray
The Liquid
The Clear
The Quick Deodorizer
Soft Brush Place
FloweryScent
Prime
Mist Group
The Familiar Perfume
The Wrong
Mouthwash Spot
Wetting Pro
The Vapocoolant Hairspray
Pressure
Strong Stink Up
Sweet Detergent
Choose Clean
The Shaped
New Co
DormantSpray
Reservoir Freshener
Perfect Mouthwash Group
The Conventional
The Acid Wetting
Olive Sprayer
Full Firm
Blinding Hairspray Co
Invigorating Group
Unprocessed Trading Co
Olive Mist Group
MildFreshener
Stinging Hairspray Trading Co
Coarse Aerosol Group
Hairspray Place
Heavenly
Postharvest Unprocessed Spot
KnownDeodorizer
AntisepticSpray
The Nonstick Droplet
Golden Wetting Collective
Expensive Odorize Collective
The Gentle Wetting
CleanScent
Spatter Pro
Air Humidifier Co
PleasantFresh
EfficientDeodorizer
The Salt
Electric Dishwashing Machine Pro
Crisp Group
The Air Windex
The Bright
Natural Germicide
Floral Conditioner Collective
Known Windex Spot
ConstantSpray
The Constant
The Lavender
The Floral
Dormant
Smells Group
Cool Vent
The Cinnamon Invigorated
The Sub Strong
FlowerSpray
Atomizer Trading Co
Liquid Atomizer Trading Co
The Expensive
The Occasional Droplet
Powerful
Airless
Senator Freshener
The Nonstick
ElectricDeodorizer
Heavy
Ambient Aerial
Flat Droplet Group
Mild Spritzer
IntranasalSpray
Residual Wetting
Sweet Spritz Spot
Sweet Scentful
The Gentle
The Fine
The Liquid Humidifier
Natural Humidifier
Cheap Castile Soap Spot
False Smell Collective
OdorFresh
Atomizer Co
Odor Invigorated Pro
New Strong
Soft Olfactory Property Pro
Register Freshener
Prime Reinvigorated Trading Co
Floral Spritz Pro
Valuable
SweetFreshener
Floral Face Cloth
Competitor Freshener
The Stick
Aerosol Pro
Full
Wetting Place
ScentedFreshener
Clean
Klezmer Freshener
Quick Castile Soap Trading Co
Jennifer Freshener
Commercial Humidifier
Full Fresh Cut
The Tree Spritzer
CoolSpray
Light
Quick Fragrance
Scented Aftershave Lotion Spot
Anesthetic Brush
Germicide Group
Cheap Eau De Toilette Spot
Stick Splashing
Cheap
Brush Trading Co
Escolar Freshener
The Own
Semicontinuous Germicide
Full Food
Fine Nose Group
FlatSpray
Floral Fertilizer
Electric
The Thick Brush

Cute air freshener business name ideas

Clear Brush
Ruddy
Effective Spritz Collective
Wet Sprayer
The Thick Droplet
The Useful
Permanent Detergent Group
The Flavored
Ether
Fair Forward
Many
Sweet Castile Soap Place
ElectrostaticSpray
Confectioner Freshener
Compressed
Mild Deodorizer Group
LingeringScent
The Open
The Cool
BrightSpray
Fumigation Trading Co
AirFreshener
Like Olfactory Property Spot
The Male Olfactory Property
Stick Spatter
Fair Reinvigorated Collective
Refreshing Spot
Mist Place
Valuable Odor Co
Flowery
The Pepper
Delicate
How Reinvigorated Pro
Constant
Salt Sprinkling
The Best
StingingSpray
Continuous Cleanser Spot
The Silvery
Homemade Spritz Place
Sweet Perfume Collective
OliveSpray
Tree Spritz Co
Natural Humidifier Co
The Acid Fumigation
Tree Windex
Quick Cleanser Trading Co
Atomizer Place
Homemade Fragrance Spot
Salt
The Choose
Little Windex Group
The Homemade Aftershave Lotion
The White
White Crisp Pro
Salty Splash
Sprayer Place
The Like
Strange Stench
Smells Pro
Tiny Spatter Co
Stronger Skunk
Odor Collective
Salty Splashing
The Frothy Fragrance
Fence sitter Freshener
AnestheticSpray
Exotic
Floral Fragrance Place
Frothy Conditioner
Garden Unprocessed
Fair Fees
Air
Permanent Dishwashing Machine
The Homemade Eau De Toilette
The Pleasant
Best Mouthwash Collective
Fair Fresh Cut
Frothy Fresh
Strong Spray
Warm Brush Group
The Semicontinuous
Great Detergent Spot
Choose Crisp Trading Co
Scented Disinfectant Collective
Floral Frisk
SemicontinuousDeodorizer
Antiseptic Wetting Co
Fine
Droplet Co
Clean Olfactory Property Trading Co
Spritz Place
The Occasional
Eau De Toilette Trading Co
Sprayer Pro
Pepper Brush Co
HotScent
Frothy Frisk
Stinging Scope
MaleScent
CinnamonFresh
Stick Sprayer
Silvery Splash
Peculiar
UsefulDeodorizer
The Electrostatic Fumigation
ManyFresh
Shaped Fragrance
Floral Fan
Wet Atomizer Spot
Efficient
HeavyAir
Beautiful
Warm Trading Co
Ambient Airways
Disinfectant Spot
SharpScent
Alveolar Aerial
The Permanent Odor
Liquid Brush Trading Co
Bright Hairspray Spot
Spritz Pro
Aftershave Lotion Co
Lilac Windex Group
The Thick Nose
Cinnamon Reinvigorated Pro
Ambient Air Out
Soft Sprayer
Best Cleanser Co
Astringent Deodorizer Pro
Unicellular Freshener
Fair Fresco
GreatFreshener
Wild Smell Group
Fumigation Pro
Full Forward
Dishwashing Machine Co
Good Humidifier Pro
Ocean Fumigation
Tree Eau De Toilette
The Golden Wetting
Spatter Group
The Similar Strong

Clever air freshener business name ideas

Purifier Pro
The Water Brush
Droplet Place
Mist Wetting
RichFresh
Floral Fresh
Heavy Mist Place
Green Mist
Adhesive
Soft Splashing
Windex Collective
Tree Conditioner Pro
Stinging Sprinkler
Invigorating Collective
Salt Spritz
Dormant Brush
DrySpray
Lavender Nose
The Olive
Spicy
FreshScent
Odorize Place
Distinct
MustyScent
Strong Skunk
Frothy Fan
Silvery Wetting
Lemon Windex Pro
Vita Crisp Co
Peshawar Freshener
Cheap Disinfectant
Wind Place
White Aerosol Pro
Prime Warm Trading Co
The Commercial
The Ocean
Shaped Sprinkling
DelicateSpray
Clean Group
Pressure Atomiser Group
Silvery Stream
Heavier
Fumigation Spot
Windex Trading Co
The Electric
Sweet Humidifier
Excellent
How Refreshed Spot
GoodFreshener
The Blown Atomizer
The Masculine
The Little
Iodoform Cleanser
Stinging Stream
HeavenlyScent
EffectiveFreshener
Homemade
FrozenSpray
The Happy Unprocessed
Warm Wetting Pro
The Tree Conditioner
The Sickly
QuickFreshener
Sta
The Little Castile Soap
SequesteredFresh
The Electrostatic
The Excellent
The True Windex
Odour Group
ClearSpray
VapocoolantSpray
WarmFresh
The Powerful
TheAir
Humidifier Group
Predator Freshener
HomemadeFreshener
Salt Sprayer
Strong Reinvigorated Pro
Icy Spatter Spot
TangyScent
Airless Brush Group
ChemicalSpray
CommercialDeodorizer
Droplet Collective
Atmospheric Airborne
Sprayer Spot
Aftershave Lotion Collective
Floral
Castile Soap Place
Right
Mist
The Permanent Dishwashing Machine
The Lilac Spritz
Frothy Humidifier Group
Ocean Fumigation Co
Exotic Smell Spot
Full Fraiche
Subtle Skunk
Strange Smellable
The Homemade Humidifier
The Water
The Continuous
Light Tune Co
Silvery Sprig
New Place
Spritzer Place
Best Aftershave Lotion Group
Fragrant Wind Spot
UnmistakableScent
Olfactory Property Group
Scented
Frothy Fogger
The Salty Aerosol
ContinuousDeodorizer
The Clean
The Rich
The Flung Fumigation
Unpleasant Smells
Pleasant Smells
The Own Spritzer
Electric Disinfectant Place
Strong Co
Cheap Castile Soap Co
Good Purifier Co
True Germicide
Dew Refreshing
Odor Co
Humid
Bright Sprayer Place
Airless Droplet Trading Co
TopicalSpray
Mild Cleanser Collective
Shaped Sprig
Disinfectant Collective
Flung Fumigation Co
Soft Olfactory Property
Sub
Powerful Detergent Spot
Floral Fragrance
The Dew Warm
NewFreshener

Best air freshener business name ideas

White Wetting Pro
Pepper
The How Invigorated
Alveolar Air Out
FloralScent
HairSpray
Fair Food
The Subtle
Spritz Trading Co
The Stinging Wetting
Warm
Medicare Freshener
Lemon
Faint Odor Co
Light Odour Collective
FeatherySpray
Fumigation Place
Shaped Spritz
Irregular Freshener
The Feminine Perfume
Powerful Windex
The Permanent
Blinding
LavenderScent
The Atmospheric
ExcellentDeodorizer
Astringent Eau De Toilette Spot
RuddyFresh
Hairspray Group
Perfect Mouthwash
VegetableSpray
Unmistakable Olfactory Property Co
FineSpray
The Thermal Atomizer
Residual Droplet Place
Thermal Brush Co
Tangy
Humidifier Place
Salty Stream
Kesler Freshener
Aroma Trading Co
Strong Group
Intranasal Mist Collective
The Lilac
Quick Atomizer
StaleAir
Liquid
Clear Atomizer Pro
Smell Collective
The Sea
Stinging Sprayer
Cloying Wind Trading Co
Crude
LittleFreshener
Sea Splashing
SeaSpray
Perfect Cleanser
Little
Compressed Ventilate
Postharvest
Conditioner Freshener
Droplet Group
Cold Odor Pro
Distinctive Smells Place
Crude Crisp Trading Co
Tree
Fair Fraiche
HotSpray
ThickSpray
NonstickSpray
FoliarSpray
Tree Cleanser
Eau De Toilette Pro
LilacFreshener
Flat Mist Trading Co
New Crisp
Quick Droplet
Spatter Place
The How
Little Eau De Toilette
Happy New
Sea Spritz
Fair Further
The Air Spritzer
Hairspray Spot
The Quick Spritz
Cool
Cooler Atmosphere Place
AstringentFreshener
SilverySpray
Atomiser Collective
Lilac
Frozen
Salt Sprinkler
Great Mouthwash
Blinding Droplet
Warm Mist
The Good Spritz
The Plural
Red Crisp
Best Humidifier
Odorize Co
HotAir
The Floral Eau De Toilette
New Humidifier Spot
Mild Cleanser
The Sweet
Shaped Spritzer
The Heady
Icy
HeavierAir
Hot Perfume Co
The Glorious Crisp
The White Reinvigorated
Salt Stream
Quick Spritzer Pro
Sweet
Humidifier Trading Co
Liquid Windex
Strange Smells
Salt Aerosol Co
Conditioner Collective
Good Aftershave Lotion
The Glorious
Electrostatic Atomizer Place
WetSpray
City editor Freshener
Odor Refreshing Co
The Airless
The Natural Eau De Toilette
Antiseptic
CheapDeodorizer
The Astringent
Earthy Odour Spot
Lilac Fragrance
Great Castile Soap
The Hot
Lemon Cleanser
PowerfulFreshener
Smell Group
ThinSpray
Rich Smell Co
Stick Sprig

Guide: How To Name Your Business

Why Is Your Business Name Important?

Your business name is one of the single most important pieces to starting a business.

Why?

Because your business name has power.

It reflects your reputation, your mission, values, and represents what people (and customers) are searching for.

It impacts the way in which people remember, refer you, and perceive your business

When choosing your business name, there's a lot to think about in order to get it right - so it's important not to rush this process.

Let's take a look at everything you need to consider before deciding on a business name:

Tips To Consider When Naming Your Air Freshener Business:

Simple is always better

This means a few different things. Your air freshener business name should always be:

Easy to spell
Easy to pronounce
Easy to remember

Consider avoiding long names as much as possible, as this will only lead your customers forgetting your name and feeling frustrated.

To test this point, try to think of any well-known reputable brand off the top of your head.

The first that come to mind for me are Alexa, Google, Nike, Apple - each unique in their own way (hence, easy to remember) , less than six characters and easy to spell.

Your Business Name Should Define What You Do

The name of your business should reflect a defining characteristic of what you do.

Before your customer goes to your website or speaks to you, the name of your business should spark some initial thoughts in their brain as to what you're all about.

For example, marketingexamples.com describes exactly what their company is about: providing great examples of marketing tactics.

Consider SEO When Naming Your Business

Bottom line: If you don't show up in google, you're going to make it that much more challenging for customers to find you.

There are several different aspects to think about when it comes to SEO & naming your air freshener business:

Try not to pick a business name that's crowded with other businesses
Consider naming your business based on highly searched keywords
Make sure the name of your business matches search intent and what people are looking for

Think about the emotions you want to evoke

Your business name has the power to evoke certain emotions and thoughts from your customer.

It has the ability to evoke a positive or a negative feeling. An inclusive or an exclusive feeling. A fearful or a loving feeling.

It's not to say that any of these feelings are wrong, but it's important to ensure that they are in line with your values and mission.

For example, the brand Death's Door makes me feel a bit risky and uncertain - but that's the point. They're selling Gin.

Try Not To Pick Something Too Limiting

Your business name should be fitting for the future and growth of your business, that way you don't have to confront a re-brand down the road.

If you choose something too narrow, it may be challenging to diversify your product and revenue streams down the road.

Here are some tips to avoid making this mistake:

Try not to name the business after a particular geographical area (this makes it hard to grow in other areas)
Try not to name the business after only one product you sell
Try not to name something based on a current trend

Brainstorming Names For Your Business

If you're in the brainstorming phase and trying to come up with a business name, there are a few key things to think about in order to get the juices flowing:

Write out a list of words that reflect your brand, personality, team etc. These should be the first things that come to your mind and you shouldn't have to think too hard about it.
Look at competition in the space and see if there's a common theme. Write down some key words or phrases that resonate with you and add them to the list.
Think about the emotion you want to evoke with your business name
Ask yourself: If I had to describe my business in one word, what would it be?

From there, you can create a shortlist based on the words that resonate best with you and follow the naming guidelines above.

Tips on naming your business

In addition to the requirements from the State, there are some general naming guidelines that may help you down the road as well.

We've put together a full guide here for naming your business here but will also cover the most critical pieces below:

You can check for domain availability here:

Find a domain starting at $0.88

As soon as you resonate with a name (or names), secure the domain and social media handles as soon as possible to ensure they don't get taken.

Other general naming tips

Consider SEO when naming your business
Consider naming your business something that reflects what you do and/or who you are
Keep it simple! Easy to spell, easy to pronounce and easy to remember
Try not to pick something too limiting that could impact your businesses growth in the future!

Check out our full naming guide here.

Here is a video covering all factors to consider when naming your LLC:

Examples of Great Business Names

When choosing a business name, it's critical that you look at other examples of businesses not only in your space, but business names in other industries that have done particularly well.

Here are a few examples of great business names (+ how some of these businesses came up with their name):

Competitor Analysis Example

One great way to name your business is by looking at the competition and getting inspiration.

Gia Paddock, founder of Boutique Rye analyzed other businesses in the space and added her own personal spin to her business name:

A popular national brick & mortar women’s boutique that many may have heard of is called Francesca’s… How original, right? So we came up with Boutique Rye named after our son, Riley. We put "boutique" in front to be a little different.

The name "Boutique Rye" checks the boxes for naming a business:

Short and simple
Easy to spell and easy to remember
Clearly defines what the company does
Optimized for SEO (people searching for boutiques)
Unique and personal touch - tells a story.

Ask Other People

Sometimes, coming up with a name is as easy as asking other people, whether that be friends, family, people at a coffee shop, or in Spyq Sklar case, his own customer!

How we came up with the name Cat Sushi:

So, we put together a quick business plan and set aside some money that we were willing to risk. One of our loyal customers actually came up with the name. We still give them free cat food.

Read the full story ➡️ here

The name "Cat Sushi" checks all the boxes for naming a business:

Memorable and funny
Short and simple
Obvious that they sell treats for cats
Fun & unique story - their customer literally came up with the name of their business!

The Amazon Example

Formerly called "Cadabra", Jeff Bezos decided that the name was too obscure, hard to spell, and easy to misinterpret.

The name Amazon came from a simple dictionary search .

Jeff Bezos wanted something that started with an A, looked through a dictionary and came up with the word Amazon.

When he told his team, he didn't care for anyone else's input. He was set on it.

Here's how the word "Amazon" checks all the boxes (aside from being worth a trillion dollars):

Represents the largest river in the world, making it very memorable
The story and meaning of the word matches the vision of the company: To be the larger and better than any other business!
The name allows for future growth opportunity - they didn't name something specific to just "books," even though at the time, that's what it was.
Easy to spell, pronounce and recommend!

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